11 episodes

Fresh New Idea is about providing new ideas to people who do marketing for a living, own a business, looking to start a business, and even people who do pay-per-click advertising. Everybody is looking for new fresh ideas and that’s the goal of this website, our podcast, and everything else we’re trying to roll out.

Fresh New Idea Fresh New Idea

    • Business

Fresh New Idea is about providing new ideas to people who do marketing for a living, own a business, looking to start a business, and even people who do pay-per-click advertising. Everybody is looking for new fresh ideas and that’s the goal of this website, our podcast, and everything else we’re trying to roll out.

    Fresh New Idea - Tyler Weber

    Fresh New Idea - Tyler Weber

    Tyler Weber is one of the brightest stars in the Twin Cities Digital Marketing scene, and now he's working for Collective Measures as the SEO Senior Planner.  For over six years, Tyler, has grown from barely knowing SEO to rockstar status in the agency world. 


     


    In this episode we talk about SEO, why you shouldn't believe Google's nonsense sometimes, technical SEO, and more. 


     


     

    • 38 min
    Fresh New Idea - Shawn Walchef

    Fresh New Idea - Shawn Walchef

    Shawn Walchef is the host of the Cali BBQ Media Podcast, owner of the Cail BBQ, and Cali BBQ Media. 


    Since opening Cali BBQ in 2008, Shawn and Rositsa Walchef have incorporated the Bulgarian traditions of hospitality into every facet of their expanding business empire, from evolving their restaurant for 2020 and beyond with easy online ordering of BBQ online to publishing podcasts and other digital media through Cali BBQ Media.


    We talk about marketing, small business marketing, how marketing is easy if done right, and BBQ. 


    Find out more about Shawn Walchef by visiting the following links. 


    Website: https://calibbq.media/
    Linkedin: https://www.linkedin.com/in/shawnpwalchef

    • 35 min
    Fresh New Idea - Alexandria Green

    Fresh New Idea - Alexandria Green

    Alexandria Green is an Expert Copywriter and Marketing Consultant to some of the biggest brands on the Internet. In this episode of "Fresh New Idea," we talk about copywriting and content marketing. 


    Content marketing is always at the heart of every digital marketing plan. We talk about AIDA marketing, content strategies, and what's it like being a content writer. 


    Find more about Alexandria Green by visiting her LinkedIn Profile

    • 30 min
    Fresh New Idea - Jose Uzcategui

    Fresh New Idea - Jose Uzcategui

    Jose Uzcategui is the Global Lead / Sr. Analytics Consultant for Ayudante, Inc., based in Toyko, Japan. He joins the show to talk about analytics, switching to Google Analytics 4, how he uses BigQuery, and what he would say to those looking to switch to Google Analytics 4. 


    It's an exciting conversation about Google Analytics 4 and goes into some detail about some features that Google Analytics 4 offers. 


    Find out more about Jose and Ayudante at https://ayudante.jp/en/

    • 39 min
    Fresh New Idea - Darin Lynch

    Fresh New Idea - Darin Lynch

    Darin Lynch is one of the most innovative eCommerce marketers in the game today. Darin Lynch is the proud owner of Irish Titan, an Ecommerce marketing agency in Minneapolis. 


    Darin Lynch talks about his beginning, what it was like to start Irish Titan in the beginning, what he would say to somebody looking to get into ecommerce, and why you need to start planning now for Black Friday / Cyber Monday if you own an ecommerce brand. 


    You can find out more information about Darrin Lynch at Irish Titan


     

    • 38 min
    Fresh New Idea - Lesley Hensell

    Fresh New Idea - Lesley Hensell

    Lesley Hensell from Riverbend Consulting joins us for a fantastic episode of Fresh New Idea. Lesley talks about how she started selling on Amazon, Riverbend Consulting, how people shouldn’t treat Amazon like EBAY, and why brands should prepare today for the Holiday Season.


    You can find more information and articles she writes weekly online by visiting her LinkedIn. Find out more information about Riverbend Consulting at riverbendconsulting.com.


    LinkedIn: https://www.linkedin.com/in/lesleyhensell/
    Website: riverbendconsulting.com

    • 42 min

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