Media in Minutes

Angela Tuell

Media in Minutes podcast features in-depth interviews with those who report on the world around us. They share everything from their favorite stories to what happened behind the lens and give us a glimpse into their world. With host Angela Tuell, this podcast is published every other week. Connect with us on Facebook @CommunicationsRedefined; Twitter @CommRedefined and Instagram @CommRedefined. To learn more, visit www.communicationsredefined.com. #PR, #Public Relations, #Media, #Journalists, #Interviews, #Travel, #Marketing, #Communications

  1. 1小时前

    Inside The Meetings Industry With Veteran Journalist Sarah Braley

    Send us a text Stories change the way we work, but meetings change what we do next. That belief runs through our conversation with Sarah Braley (aka Sally), managing editor at Northstar Meetings Group and a veteran journalist whose passport and notebook have shaped how planners think about destinations, incentives and experience design. We trace Sally's path from early magazine days to becoming a trusted voice at Meetings & Conventions and Incentive, and we explore how the shift from monthly issues to daily digital reporting transformed the job—and the industry. Sally breaks down why experience design matters more than ever, offering practical ways to build programs that engage attention, respect budgets and deliver outcomes attendees can use. We dive into inclusive F&B strategies, from allergy-aware registration to vegetarian-first menus that improve quality and reduce waste. She also makes a compelling case for rethinking destination strategy: while mega-conventions draw headlines, most gatherings host under 100 people, and smaller cities like Burlington, Toledo and Knoxville can deliver outsized impact with walkability, character, and value. For incentive travel, bucket list markets such as Australia and New Zealand still shine when authenticity and access are thoughtfully planned. If you work in PR, you’ll get clear guidance on what makes a pitch land: B2B relevance, access to the planner, strong visuals and a crisp angle that helps readers do their jobs better. And for editors and planners alike, Sally’s on-the-ground role at Northstar events offers a rare view into how content, logistics and attendee experience feed each other. Through downturns and disruption, one truth remains: when the world shifts, people meet to solve problems. Join us to hear what’s new, what works and what’s next for meetings, conventions and incentives—and how to tell better stories about all three. If this conversation helped you think differently about events, subscribe, share with a colleague, and leave a quick review so others can find the show. You can connect with Sally via email at   Please take a moment to rate, review and subscribe to the Media in Minutes podcast here or anywhere you get your podcasts: https://podcasts.apple.com/us/podcast/media-in-minutes/id1555710662

    29 分钟
  2. 10月30日

    How a City Kid Became a Voice for Farmers and the Business Behind the Field with Successful Farming's Cassidy Walter

    Send us a text A single press call about the farm bill changed everything for our guest, Business Management Editor Cassidy Walter of Successful Farming. What started as a political beat in college became a career dedicated to helping producers make smart, profitable decisions in an unpredictable market. We explore how Cassidy translates corn, soybean, wheat and livestock price moves into plain-English guidance farmers can act on. She explains the difference between agronomy and business reporting, why clear market context matters more when margins tighten and how stories on mental health and community sit alongside coverage of land values, basis and risk management. Cassidy also pulls back the curtain on the craft: breaking down complex policy and trade, partnering with designers to make tough topics visual and choosing sources who bring data and lived experience to the page. You’ll hear about standout features like the Huck and Buck Farm Sanctuary profile, the Future Grain Marketers of America story that demystifies hedging for the next generation, and the Mexico Maize package unpacking GMO corn and trade. We also dig into what makes Successful Farming unique across magazine, web, radio and podcasts, plus a preview of high-impact projects: the future of California specialty crops as Peru competes on price, whether grain markets are in a longer downturn and a practical safety guide on preventing and managing fire on the farm. PR pros, there’s candid advice here on pitching: write crystal-clear headlines and decks, aim the idea at the right editor and match timelines to print versus digital. Cassidy shares the types of analysts and farmer voices she needs, and the one contact method she always checks: email. If you care about the business side of agriculture, storytelling with purpose and decisions that keep family operations resilient, this conversation is for you. You can connect with Cassidy via email at cassidy.walter@agriculture.com.  Please take a moment to rate, review and subscribe to the Media in Minutes podcast here or anywhere you get your podcasts: https://podcasts.apple.com/us/podcast/media-in-minutes/id1555710662

    35 分钟
  3. 10月16日

    From Capitol Hill to Main Street: How Andy Medici Turns Policy into Practical Guidance for American City Business Journals

    Send us a text Headlines are loud; useful reporting is quiet and sharp. We sit with senior reporter Andy Medici (American City Business Journals) to unpack how he turns federal policy, workplace shifts and emerging tech into stories that help entrepreneurs, executives and local leaders make better decisions. From remote work battles and labor rulings to AI’s promises and pitfalls, Andy shares how he filters national news into practical insights across 45 markets—and why integrity is still the most valuable asset in business journalism. We dig into the anatomy of a solid pitch and the value of true exclusives, especially for Business Journal audiences hungry for data and actionable context. Andy explains what transforms a company announcement into a reader-first story, why inbox blasts fail, and how PR pros can become indispensable sources by bringing credible datasets, trend analysis and timely access. He also opens up about navigating public skepticism of media, the line between journalism and commentary and the simple rule that earns trust: ask tough questions fairly, document outreach and update with new facts. The conversation takes a thoughtful turn on AI in the newsroom. Andy is frank about what current tools can and cannot do, why hallucinations are a legal and ethical nonstarter and where he sees real opportunities—small automations, cleaner data and better workflows. He’s watching the second-order effects of massive data-center investment: power, permits, water, land use and local economies. And beyond the beat, we talk creative fuel—he’s written 11 novels—as a way to keep your voice strong and your curiosity fresh. Want smarter business news you can actually use? Press play, then tell us your biggest takeaway. If you enjoyed the conversation, follow, rate, and review the show, and share it with a colleague who cares about trustworthy reporting. You can connect with Andy via Linked here or his email: amedici@bizjournals.com  Please take a moment to rate, review and subscribe to the Media in Minutes podcast here or anywhere you get your podcasts: https://podcasts.apple.com/us/podcast/media-in-minutes/id1555710662

    37 分钟
  4. 10月2日

    From Private Chef to Globetrotting Storyteller: Melanie Carden's Unconventional Path to Travel Journalism

    Send us a text A rainy Boston morning set the scene, but the real weather shift happens in the story: an English major boards her first commercial flight to Alaska at 19, discovers how far a duffel and a daring heart can go, and eventually returns to writing through the heat of a private kitchen. We trace Melanie’s winding path from private chef to freelance food-and-travel journalist, and how curiosity—not credentials—became the map legend for every bold turn. We dig into the messy art of pitching that school didn’t teach well enough, why perfection slowed her down, and how a personal touch can cut through a crowded inbox. Then the narrative dives—literally—into the Galápagos, where a sea lion taught her the power of attention and play, and resurfaces in Iceland with fermented shark, sheep-dung–smoked whiskey, and the kind of hospitality that sticks. Along the way, we unpack travel trends with substance: detours that counter overtourism without diluting wonder, a resurgence of first-person narratives that invite empathy, and multigenerational trips that strengthen family bonds through shared discovery. Closer to home, Melanie opens a notebook of Boston recommendations that skip the obvious, from a lingering tapa night in the Seaport to a moody Beacon Hill hideaway, thermal cycling sessions in Revere, Mass Audubon’s overlooked greenways, and a Woburn spot hosting a chestnut festival and a $22 three-course lunch. She shares what she seeks on hosted trips, why perseverance is the freelancer’s quiet superpower, and the one dream that keeps resurfacing: flying a fighter jet. If you care about travel that feels honest, food that carries culture and pitching that respects people, you’ll find tools, stories and surprises you can use. Enjoy the journey, then tap follow, share with a curious friend, and leave a quick review to help more listeners find us. Connect with Melanie at LinkedIN, Instagram or website.

    32 分钟
  5. 9月18日

    Beyond the Destination: How Travel Writing Can Change the World with Joe Sills

    Send us a text Joe Sills never expected to become a travel writer. Growing up in a small town in West Tennessee surrounded by cotton fields and limited horizons, he couldn't imagine that the places he saw on Discovery Channel would one day become his workplace. After a winding path that included dropped college courses, pizza delivery and graphic design, a workplace shooting became the catalyst that pushed him back toward journalism and eventually into a career documenting some of the world's most remote and vulnerable places. What began as simple wanderlust – "planting flags and checking off countries" as he candidly admits – evolved into something far more meaningful. Today, Sills focuses his camera and storytelling abilities on conservation efforts, sustainable tourism initiatives and giving voice to communities on the frontlines of human-wildlife conflict. His work in places like Nepal's tiger territory and Bolivia's high-altitude flamingo habitats goes beyond typical travel coverage to document the complex relationships between local communities, wildlife and environmental challenges. Perhaps most moving is Sills' recent expedition to Svalbard in the Arctic Circle, where he helped lead children with special needs on a transformative adventure. Many had never left their hometowns, let alone experienced the wonder of snowball fights amid pristine Arctic landscapes. For Sills, these moments represent the culmination of his professional evolution – using travel as a vehicle for transformation rather than mere escapism. As the travel industry faces mounting concerns about sustainability and environmental impact, Sills offers balanced perspective on both challenges and opportunities. He expresses serious reservations about mass tourism models like massive cruise ships while celebrating smaller, more sustainable alternatives. His upcoming projects – documenting Nepal's tourism dynamics and participating in endangered species reintroduction in South Africa – demonstrate his ongoing commitment to using journalism as a force for conservation awareness. Through it all, his philosophy remains refreshingly simple: "If I can take my camera and my words and shine a spotlight on someone who doesn't have the tools to tell their story, whether it's an animal or a person – that's what I want to do." Read Joe's Tiger story here: https://www.forbes.com/sites/joesills/2024/07/28/camping-with-tigers-brings-curious-travelers-to-bardiya-in-nepal/  Connect with Joe on Instagram: https://www.instagram.com/joesills/?hl=en  Listen to past episodes of The Get Lost podcast: https://podcasts.apple.com/us/podcast/get-lost-podcast/id1466710154  Please take a moment to rate, review and subscribe to the Media in Minutes podcast here or anywhere you get your podcasts: https://podcasts.apple.com/us/podcast/media-in-minutes/id1555710662

    33 分钟
  6. 9月4日

    The Long Game: Sustaining a Career in Sports Journalism with Ian Casselberry

    Send us a text Ever wondered what it takes to carve out a sustainable career in the ultra-competitive world of sports journalism? Yahoo Sports breaking news writer Ian Casselberry pulls back the curtain on his remarkable 15-year journey through some of sports media's biggest names. Casselberry's path defies conventional wisdom. Starting with a personal blog while at the University of Iowa, he gradually gained recognition from established publications like the Detroit Free Press before landing roles at SB Nation, Bleacher Report, Sports Illustrated and now Yahoo Sports. His story offers a masterclass in persistence and adaptability in an industry where traditional career ladders have largely disappeared. What truly sets Casselberry apart is his ability to maintain genuine passion for sports despite the daily grind. "I do still love sports," he shares. "That is the fuel, that is the juice... what gets me going on writing." This authentic enthusiasm shines through in his storytelling approach, where he weaves cultural references and personality into breaking news coverage. From the Dodgers' 2020 World Series run to the recent Paris Olympics, Casselberry has witnessed sports history while producing 20-25 stories weekly for Yahoo's massive audience. The conversation delivers practical wisdom for media professionals at any stage: finding unique angles within crowded news cycles, blending personal voice with professional standards, handling editorial feedback constructively and balancing audience demands with creative instincts. Casselberry's journey proves that while the path may not be linear, those with determination and adaptability can build lasting careers telling the stories that connect us all. Ready to dive deeper into the world of sports media? Follow Ian on social platforms @ian_cass.  Please take a moment to rate, review and subscribe to the Media in Minutes podcast here or anywhere you get your podcasts: https://podcasts.apple.com/us/podcast/media-in-minutes/id1555710662

    29 分钟
  7. 8月21日

    Beyond the Headlines: Race and Equity Journalism in the Deep South with Adria Walker

    Send us a text The power of storytelling lies not just in whose stories are told, but in who gets to tell them. For Adria Walker, a seventh-generation Mississippian and race and equity journalist for The Guardian, this understanding forms the foundation of her approach to reporting on Indigenous communities across the Deep South. Walker's journey began with an unlikely childhood inspiration—the classic film "His Girl Friday" sparked her passion for journalism at just five years old. That early fascination evolved into a career defined by amplifying overlooked voices, particularly from her home state that's often misunderstood by outsiders. "Mississippi is the butt of everyone's jokes," Walker notes. "People have this idea of a state they've never visited, idea of people they've never seen." This experience of being prejudged has profoundly shaped her reporting philosophy: approaching every interview without preconceptions, letting subjects guide conversations, and seeking to understand communities on their own terms. After starting as a teenage intern at a local alt-weekly, Walker's path took her through sociology studies, freelancing and reporting in upstate New York before returning to Mississippi to cover Gullah Geechee communities and other Indigenous groups for The Guardian. Her reporting methodology emphasizes genuine human connection—striking up conversations at gas stations, attending community events even when not reporting and building relationships that extend beyond single stories. This approach has yielded rich dividends, with stories naturally "snowballing" as community members recognize her commitment and share more leads. Walker balances reporting on difficult subjects by prioritizing self-care and seeking stories that highlight joy alongside challenges. "If you're burning yourself out, you're not helping the communities you're reporting on," she explains. Her advice to aspiring journalists, particularly those from underrepresented backgrounds, focuses on both mastering fundamentals and showing up consistently: "You have to learn the basics, but you also have to show up for people." Discover how authentic, community-centered journalism can challenge stereotypes and elevate voices that deserve to be heard. Follow Adria's work at The Guardian or connect with her on social media @adriawalker to see how she's reshaping narratives about the Deep South. Check out Adria's recent articles here: https://www.theguardian.com/profile/adria-r-walker Indigenous tattoo revitalization  Clarksdale, Miss grocery store  Gullah Geechee partnership with Lowcountry food bank story Gullah Gullah Island story Please take a moment to rate, review and subscribe to the Media in Minutes podcast here or anywhere you get your podcasts: https://podcasts.apple.com/us/podcast/media-in-minutes/id1555710662

    26 分钟
  8. 8月7日

    Champagne and Tear Gas: Crafting Stories in Remote Corners with Mark Johanson

    Send us a text Step into the world of global storytelling with Mark Johanson, an American journalist who's crafted a remarkable career from his base in Santiago, Chile. With bylines in National Geographic, Travel + Leisure, The Guardian and CNN, Mark takes us beyond the typical travel narrative to share how location, language and cultural immersion shape authentic storytelling. Mark reveals the pivotal moment that transformed his career path—a quarter-life crisis that propelled him from New York's film industry into travel blogging and eventually professional journalism. His perspective on living and working in South America offers fascinating insights into how geographical positioning creates unique opportunities. "The good thing about being based in a random part of the world is that work often comes organically to you," he explains, describing how this advantage helps him tell stories that might otherwise go unexplored. The conversation delves into Mark's methodical approach to discovering hidden destinations, from reading local-language news sources to maintaining comprehensive lists of emerging trends. We journey alongside him to remote corners of Peru's ancient  Qhapaq Ñan road network and Armenia's burgeoning wine country. These experiences highlight his commitment to spotlighting underreported regions and cultures that deserve attention beyond the typical tourist circuit. Perhaps most compelling is the story behind his book "Mars on Earth"—born from a moment of stark contrast during Chile's 2019 social uprising when he found himself sipping champagne on a luxury hotel rooftop while protesters below faced tear gas. This jarring juxtaposition launched a 1,200-mile journey through Chile's Atacama Desert that became both geographical exploration and personal reckoning. Mark's thoughtful reflections on responsible tourism and the importance of supporting destinations in the Global South offer valuable perspective for travelers seeking more meaningful connections with the places they visit. Curious about Mark's adventures or want writing inspiration? Follow him @markonthemap across social platforms or visit markjohanson.com to explore his portfolio spanning guidebooks, magazine features and environmental reporting. Purchase Mark's book here.  Please take a moment to rate, review and subscribe to the Media in Minutes podcast here or anywhere you get your podcasts: https://podcasts.apple.com/us/podcast/media-in-minutes/id1555710662

    26 分钟
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关于

Media in Minutes podcast features in-depth interviews with those who report on the world around us. They share everything from their favorite stories to what happened behind the lens and give us a glimpse into their world. With host Angela Tuell, this podcast is published every other week. Connect with us on Facebook @CommunicationsRedefined; Twitter @CommRedefined and Instagram @CommRedefined. To learn more, visit www.communicationsredefined.com. #PR, #Public Relations, #Media, #Journalists, #Interviews, #Travel, #Marketing, #Communications