41 min

Gain National Media Exposure with a Small Social Following with Laura Beck from LottoLove Missions to Movements

    • Non-Profit

How does a small startup business get featured on Ellen, The Today Show, PopSugar, and Real Simple Magazine? Laura Beck from LottoLove has brought the fun into gifting and giving back with charity scratch-off tickets.
During this episode, you’ll learn that a vanity social media following does not resonate with your success, how to pitch the media and create a PR blitz about your brand (no matter the size of your organization), and y’all, it’s really about powerful storytelling!

Episode Partner: This episode is presented by Feathr - Expand your reach, further your mission. Use Feathr's digital marketing tools to increase awareness, boost online donations, promote events, recruit volunteers, and ultimately do more good. Learn More.

Resources & Links
Check out LottoLove on their website or Instagram (@lottolove) and reach out to Laura directly at laura@givelottolove.com if you’d like to be considered as a charity partner when they go digital!
If you’re ready to get the press and publicity you deserve, Laura highly recommends the course Press for Success.
Check out my NEW $27 mini course, Visible Reach In A Week. In 30 minutes, you’ll learn how to create a $3 a day ad campaign that will drive brand awareness with your supporters.
Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you. 
Are you ready to grow your email list with social ads in just seven days? Join the next round of my Grow Your List Ads Challenge where we’ll create your lead magnet and ad copy and make sure that we're setting up your ads for success. Limited spots are left and we start the week of March 11th! Click here to register.

Let's Connect!
Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for helpful digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!

How does a small startup business get featured on Ellen, The Today Show, PopSugar, and Real Simple Magazine? Laura Beck from LottoLove has brought the fun into gifting and giving back with charity scratch-off tickets.
During this episode, you’ll learn that a vanity social media following does not resonate with your success, how to pitch the media and create a PR blitz about your brand (no matter the size of your organization), and y’all, it’s really about powerful storytelling!

Episode Partner: This episode is presented by Feathr - Expand your reach, further your mission. Use Feathr's digital marketing tools to increase awareness, boost online donations, promote events, recruit volunteers, and ultimately do more good. Learn More.

Resources & Links
Check out LottoLove on their website or Instagram (@lottolove) and reach out to Laura directly at laura@givelottolove.com if you’d like to be considered as a charity partner when they go digital!
If you’re ready to get the press and publicity you deserve, Laura highly recommends the course Press for Success.
Check out my NEW $27 mini course, Visible Reach In A Week. In 30 minutes, you’ll learn how to create a $3 a day ad campaign that will drive brand awareness with your supporters.
Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you. 
Are you ready to grow your email list with social ads in just seven days? Join the next round of my Grow Your List Ads Challenge where we’ll create your lead magnet and ad copy and make sure that we're setting up your ads for success. Limited spots are left and we start the week of March 11th! Click here to register.

Let's Connect!
Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for helpful digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!

41 min