64 episodes

Gain Your Edge is a twice-monthly podcast on all things IT. Join host Skip Lineberg and industry thought-leaders as they explore the evolving world of tech to help you gain a competitive business edge.

Gain Your Edge Frontier Business Edge

    • Technology

Gain Your Edge is a twice-monthly podcast on all things IT. Join host Skip Lineberg and industry thought-leaders as they explore the evolving world of tech to help you gain a competitive business edge.

    Mining Your Wi-Fi for Revenues: Part 2

    Mining Your Wi-Fi for Revenues: Part 2

    This is Part 2 of our series. If you haven’t already, check out Part 1 here.
     
    This week, we’re helping savvy business owners tap into the intelligence of their Wi-Fi to attract more customers and grow more revenues. We’re back for the second part of our conversation with Boris Kluck, Senior Vice President of Commercial Mass Markets with Frontier Communications. After touching on opportunities for businesses to get more revenue by using Simply Wi-Fi Secure in Part 1, we’re back for more.
    This time, we’re diving back into the topic of mining your Wi-Fi for revenue by discussing the hot and cold abilities of heat maps and discovering traffic patterns for your business. Finding customers on social media, spending money more effectively and the importance of a good splash page are just a few of the gems uncovered in this episode. If you’re looking to grow your business and increase revenue, you’ll find twenty minutes of pure gold in the latest rendition of Gain Your Edge.
     
    Like what you hear? Leave us a review on iTunes. We’d love to hear from you.
     
    References and Resources
    Mining Your Wi-Fi for Revenues: Part 1 
    Simply Wi-Fi Secure 
    Defending Your Wi-Fi
    Frontier Business
     
    Contact Our Guest Expert
    Connect with Boris on LinkedIn
     
    More
    Host Skip Lineberg
    Subscribe via iTunes
    Send your feedback, comments and questions to BusinessEdge@Frontier.com

    • 20 min
    Mining Your Wi-Fi for Revenues: Part 1

    Mining Your Wi-Fi for Revenues: Part 1

    When you think about Wi-Fi, chances are you’re not thinking about the dollars and cents of revenue growth. Wi-Fi is often thought of as a utility for keeping businesses constantly connected, but new technological advances have opened the doors to fresh opportunities for information, customer behavior visibility, and revenue growth. It’s a rich topic with a lucrative upside.
    Our guest, Boris Kluck, is a telecommunications thought leader with more than thirty years of experience. Boris has worked with North America’s top telecommunications companies and now serves as the Senior Vice President of Commercial Mass Markets with Frontier Communications. In this episode we dive deep into the reality of a digital first world, new opportunities for small businesses, demystifying analytics and advanced Wi-Fi solutions. If you’re a small business owner, you won’t want to miss the discussion on capture rate, repeat vs. new visitors and length of stay. If you’re looking for ideas to spark growth and increase revenues for your business, this episode of Gain Your Edge is the one for you.
     
    Like what you hear? Leave us a review on iTunes. We’d love to hear from you.
     
    References and Resources 
    Simply Wi-Fi Secure
    Defending Your Wi-Fi
    Frontier Business
     
    Contact Our Guest Expert
    Connect with Boris on LinkedIn
     
    More
    Host Skip Lineberg
    Subscribe via iTunes
    Send your feedback, comments and questions to BusinessEdge@Frontier.com

    • 21 min
    What Millenials Want: Tech in the Workplace

    What Millenials Want: Tech in the Workplace

    Whether it’s the freshest technologies, the sleekest smartphones or the latest iterations in the Internet of Things (IoT), you can bet that millennials have already adopted it and made it their own. Often viewed as the hip, young professionals inhabiting the workforce, millennials have handled technology in a way that no other generation has. But when it comes to technology in the workplace, what exactly are millennials looking for?
     
    We posed that exact question to a focus group of millennial professionals and their responses are as wide-ranging as they come. Then we bring in Randy Zajonczkoski, Director of IT at Dixon Schwabl to give us his professional take on the workplace needs of this tech-savvy generation.  With over two decades of experience, Randy has seen the office workspace evolve over time and offers helpful insights into the needs of the modern employee. Millennial influences on older generations, nostalgia and technology, equipping remote workers and the future of virtual reality are just a taste of what’s to come in this episode of Gain Your Edge.              
    Like what you hear? Leave us a review on iTunes. We’d love to hear from you.
     
    References and Resources
    Dixon Schwabl
    Frontier Business
     
    Contact Our Guest Expert
    Connect with Randy on LinkedIn
     
    More
    Host Skip Lineberg
    Subscribe via iTunes
    Send your feedback, comments and questions to BusinessEdge@Frontier.com

    • 23 min
    Headlines with a Hacker – December 2018 Edition

    Headlines with a Hacker – December 2018 Edition

    This holiday season, unwrap the latest tech headlines and trends with another installment of Headlines with a Hacker. Host Skip Lineberg and white hat hacker Bill Gardner discuss how e-commerce has changed Black Friday forever and how you can stay secure when doing your holiday shopping online. Plus, the latest on the Marriott International data breach and cryptocurrency’s continued plunge in value.
    Bill Gardner is a published author, white-hat hacker, and professor of digital forensics and information assurance at Marshall University, in Huntington, West Virginia. He uses his tech expertise not only to advise on IT security, but also to shed light on the latest headlines from the tech world. Today Bill takes the time to speak to us from SecureWV Hack3rCon, an annual cybersecurity conference Bill helped to found. Tune in to hear the latest goings-on from the tech world.
    Like what you hear? Leave us a review on iTunes. We’d love to hear from you.
     
    References and Resources
    New York Times—Fistfights and Long Lines on Black Friday? Not as Much Anymore.
    New York Times—Black Friday 2018: A Not-So-Wild Day for American Shoppers
    OpenX—2018 Consumer Holiday Shopping Report
    Business Insider—Cyber Monday 2018 is forecast to be the biggest online shopping day in US history
    CNBC—Black Friday pulled in a record $6.22 billion in online sales: Adobe Analytics
    Adweek—Cyber Monday 2018 is the new day to beat in ecommerce
    Business Wire—Another reason to Shop Small on Small Business Saturday: Approximately 67 cents of every dollar spent at a small business remains in the local community
    PC Mag—14 Tips for Safe Online Shopping
    CNN - Marriott reveals data breach of 500 million Starwood guests
    Marriott Announces Starwood Guest Reservation Database Security Incident
    Frontier Business
     
    Contact Our Guest Expert
    Connect with Bill on LinkedIn
     
    More
    Host Skip Lineberg
    Subscribe via iTunes
    Send your feedback, comments and questions to BusinessEdge@Frontier.com

    • 25 min
    How SD-WAN Increases Visibility and Improves Security in Wide Area Networks

    How SD-WAN Increases Visibility and Improves Security in Wide Area Networks

    In business, as in life, communication is key. But despite the simplicity of this axiom, smooth communication can be a challenge for any company. It’s an issue that’s difficult enough for a single site, but multiply your locations and all of a sudden sharing files, information, even simple emails – can seem daunting. Multiple locations accessing shared applications in the cloud is a real challenge for many growing businesses. With these obstacles in mind, Frontier doubled down to build a solution that’s fast, secure and easy to use. This past September we unveiled that solution: Frontier Connect – WAN.
    Our guest today might be a familiar one for Gain Your Edge listeners. Lisa Partridge is the Director of Product Marketing at Frontier. With decades of experience in Wide Area Networking, security and a law degree, she’s our inside source for all things Frontier Connect – WAN. Today, we’re talking about the best way for businesses to share information across locations, the markets that will benefit from SD-WAN, real life network case studies and a whole lot more. This conversation is jam-packed with information that we can’t wait for you to hear on our 60th episode of Gain Your Edge.
    Like what you hear? Leave us a review on iTunes. We’d love to hear from you.
     
    References and Resources 
    Frontier Connect – WAN
    What You Need to Know About SD-WAN
    GYE Ep.48 – Anywhere & Everywhere: How VPN is Changing the Way We Work
    GYE Ep.42 – Simplified User Experience and How SD-WAN is Disrupting the IT Industry
    Frontier Business
    MPLS – Multiprotocol Label Switching; type of data-carrying technique for high-performance telecommunications networks. MPLS directs data from one network node to the next based on short path labels rather than long network addresses, avoiding complex lookups in a routing table.
    ATM – Asynchronous Transfer Mode; a switching technique used by telecommunication networks that uses asynchronous time-division multiplexing to encode data into small, fixed-sized cells
    Frame – a digital data transmission unit in computer networking and telecommunication
    SLA – Service Level Agreement; a contract between a service provider (either internal or external) and the end user that defines the level of service expected from the service provider
    Stateful Firewall – a stateful inspection firewall examines the contents of individual packets at all layers of the OSI model, from the network layer to the application layer. It examines a packet’s origin, its destination and its port utilization in ultimately allowing or denying packets.
     
    More
    Host Skip Lineberg
    Subscribe via iTunes
    Send your feedback, comments and questions to BusinessEdge@Frontier.com

    • 26 min
    Cutting Edge Collaboration in Today’s Connected World

    Cutting Edge Collaboration in Today’s Connected World

    Not too long ago the term “collaboration” brought to mind images of conference room tables filled with employees with notepads and pens, ready to talk business and brainstorm ideas. Fast forward to now and those tables have been replaced with video screens, apps and a broad range of smart, connected devices, where the limitations of geography no longer apply. Face-to-face collaboration is still an important piece of many successful endeavors, but with the enhanced opportunities brought about by technology, the possibilities for collaboration are almost limitless. The tricky part is often figuring out where to start.
    To answer that question, we’ve brought in Kevin Robertson, a senior product manager at Frontier Communications with 30 years of experience. His role has enabled him to figure out the answer to this question with the help of Frontier’s cloud-based collaboration tool, Frontier AnyWare. The importance of integrated communication tools, the efficiencies of everyday interactions, and reducing your emails by 40% are just a few of the topics covered in this valuable conversation. If you’re looking to update your unified communication platform, look no further than Episode 59 of Gain Your Edge.
    Like what you hear? Leave us a review on iTunes. We’d love to hear from you.
     
    References and Resources
    Frontier AnyWare
    UCaaS
    Frontier Business
     
    Contact Our Guest Expert
    Connect with Kevin on LinkedIn
     
    More
    Host Skip Lineberg
    Subscribe via iTunes
    Send your feedback, comments and questions to BusinessEdge@Frontier.com
     

    • 25 min

Customer Reviews

Mightymouse08900 ,

Great listen and very insightful

As a new employee in the business IT side, I find these podcast very insightful and knowledgeable. It’s a great resource for anyone in the IT space!

jrunnr9 ,

Stay up to speed

Skip brings in guests who know their stuff and keep you up to speed with what’s going on in the tech world. Listen for some gems and impress your friends with your newfound knowledge.

Juice5689 ,

Great insight - great range of topics

Gain Your Edge provides some great insight. There are episodes that really get into the "brass tacks" of what IT pros need to know about the latest technology, as well as a nice mix of shows that are just plain fun and interesting, such as the "Tech Behind..." shows that host Skip Lineberg does. A great podcast that continues to evolve, with a great host. Skip has a broad range of tech knowledge - combined with natural curiosity regarding his guests and their individual expertise. Excited to see what future episodes bring!

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