9 episodes

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Genie Rocket Radio - [WE HAVE A NEW HOME! CHECKOUT BE A BETTER MARKETER WITH BRAD PARNELL‪]‬ Brad Parnell

    • Business
    • 5.0 • 1 Rating

Please subscribe to us here: https://go.bradparnell.com/podcast

    You Are Created On Purpose For A Purpose

    You Are Created On Purpose For A Purpose

    Brad Parnell interviews Chad Free from Black Diamond Money moves and discusses, faith, habits, family, mindset, and more! Join us in the content-packed episode of insights. You're gonna love it! 



    Find out more about Chad and his business here: https://www.blackdiamondmoneymoves.com/ 

    • 41 min
    How Embracing Change Transformed Her Life and Her Business

    How Embracing Change Transformed Her Life and Her Business

    Learn how Denise Hay overcame her own toughest objections and started building a funnel in the 7 Day Lead Challenge!

    We'll be posting her funnel link in the notes section here very soon, and you can joining the free challenge here: https://offer.genierocket.com/7-day-challenge

    • 20 min
    How to Create More Sales Conversions on Auto Pilot

    How to Create More Sales Conversions on Auto Pilot

    Is the fortune REALLY in the follow-up or is that just what we nod our heads to in unison as we hear that phrase?
    It almost becomes like a religious one-liner, at least for me, that you hear the words but lose the truth behind the words.

    After trying it my own way with sticky notes and awkwardly timed and worded followups, I decided it was time to get serious about seeing if the FORTUNE was truly in the FOLLOWUP.



    Shocker... It was true!

    Even as I write this, I remember just last night, I wrote a follow-up email and woke up this morning to a new sale from that email.

    My partner, Coach Micheal Burt, has what he class the LEGACY SELLING SYSTEM, which is a remarkable framework for categorizing your leads and creating action based on where they are currently at in the buying cycle.

    I wanted to spotlight a piece of that system that I have found brings an immense amount of conversions, but only when done right.

    If you follow up for the sake of just simply.... following up.. you come across as desperate or unprofessional.

    Hey Jim, just following up to see... if you're ready to make a decision.

    (That doesn't come off very professional)

    When you take your list of folks you're following up with and put them inside what we call the VALUE VAULT, you are following up with purpose. Not just to... "check-in."

    1. Deliver the Asset
    Usually, when you generate a lead, you are giving SOMETHING in exchange for an email address, that could be a workbook, a video, a single page PDF, but you want to START with this lead magnet, and the first email they should get back is the thing that you promised. Pretty simple!

    (Thanks and credit to Donald Miller for this amazing insight from "Building a Story Brand")

    2. Problem + Solution
    The second email needs to push into the BIGGEST PROBLEM you are solving for your idea customers, and how them how your solution can solve that problem.

    3. Customer Testimonial
    What others say about you is more important than what you say about yourself. Get your best customer testimonial and put it front and center.

    4. Overcome an Objection
    Write out your top 3 objections (maybe cost, time or quality) and choose the top objection, then right your best content that overcomes that common objection.

    5. Paradigm Shift
    Get personal. Get vulnerable. Tell people a story of how you thought one way, then a big moment happened (epiphany) and you started thinking a new way, and how that helped you create this product or service, or somehow relate it back to why they should trust you.

    6. Sales Email
    Be clear in this email that you have a solution to their problem, and you want them to buy it.

    7. Solve a Problem
    Highlight another problem that your product or service solves, and show SPECIFICALLY how it solves that problem.

    8. Offer Value
    Don't sell in this email, give away something for FREE that will help your dream customer achieve their hopes, goals, dreams, or desires. This builds trust and positions you as the EXPERT.

    9. Remind them YOU have a SOLUTION
    Highlight your solution and remind them it solves a big problem.

    10. Send Customers BACK to your Website
    This is your break-up email. I know it's sad, but all good things MUST come to an end. Point them back to your website or funnel if they didn't find what they were looking for.

    • 7 min
    Reduce Appointment Now Shows!

    Reduce Appointment Now Shows!

    What's more frustrating than having an appointment booked and having a no-show?

    It's more than the fact that your time is precious, but you were ready to start problem-solving and putting your skills to work.

    What then is the best way to ensure they will show up to the appointment they booked and keep you from guessing if you're going to have another no-show?

    Here's how personalized text reminders work and why they are so important to your business.

    • 8 min
    Create Impact In Your Email Marketing

    Create Impact In Your Email Marketing

    Today we discuss the 4P's and how to implement in your email to have higher click-through's conversions and opens. 

    Read the full blog post here: https://blog.genierocket.com/?p=how-to-implement-the-4-ps-in-your-next-email-marketing-campaign

    • 7 min
    Going Niche with Travis and Laura

    Going Niche with Travis and Laura

    Learn how Laura and Travis went super niche specific in their business and how that created mass momentum. 

    • 23 min

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