GRIT: The Real Estate Growth Mindset Brian Charlesworth, Sisu

In the latest episode of the "Grit" podcast, host Brian Charlesworth shares a conversation with the team behind Speedy Offers: Coby Socher, Sharon Socher and Katy Goetz. The Speedy Offers team share their personal and professional journeys and how they transitioned to real estate investment. With diverse backgrounds, they share a unified goal of exploring untapped potential of real estate investment business.
 
The team talks about their joint efforts that have greatly advanced Speedy Offers, stressing the need for learning, adapting, and teamwork in reaching business goals. They also discuss the integration of Sisu, a real estate software platform, into their investment business, highlighting its transformative impact on their operations, making processes smoother, and improving communication within the team. Coby shares, “With Sisu, we're on track to double our business this year!” Now that’s huge! 
 
This episode not only offers insights into how traditional real estate practices and investment work together but also shows the importance of mindset and technology in making better decisions and increasing efficiency in the competitive real estate investment market.
 
Top Takeaways:
(5:52) Can you grow a real estate business from scratch in today's market?
(10:31)  How thin is too thin for a real estate commission?
(12:05)  How does self-worth translate to net worth?
(14:19)  Can hiring smart people solve the disorganization problem? 
(15:15)  What makes real estate more than just transactions? 
(21:58)  What advantages do newcomers bring to the real estate industry?
(26:40)  How does shifting focus to investments alter a real estate business?
(30:40)  Two pillars of marketing: dialers and direct mail
(32:14)  The full circle approach to real estate education
(36:00)  Can one platform address all real estate business needs? 
(39:12)  What inspired the creation of Sisu? 
(40:25)  The role that monday.com played in transitioning to Sisu
(42:57)  What does Sisu bring to the table for team collaboration? 
(50:54)  How has Sisu doubled Speedy Offers' business pace? 
(54:26) What makes Sisu's systems a foundation for scalable sales?
(57:58)  Can real estate flipping be your path to wealth? 
 
Coby shares, "If you want to grow massive net worth, I realized I had to have a massive amount of self-worth." This insightful comment prompts us to ponder the link between self-esteem and our professional achievements. Tune in now to get inspired by the Speedy Offers team's story and perhaps change your perspective on achieving your own goals.
 
About the Speedy Offers
Speedy Offers is a cash home buyer in Beachwood, Ohio, serving homeowners across Northeast Ohio with over twenty years of experience. This company specializes in making competitive cash offers and understanding the local market deeply to ensure homeowners get the best value for their properties. Speedy Offers’ team emphasizes transparency, integrity, and prioritizes its clients' needs, ensuring fast, smooth transactions.
 
Speedy Offers Website
 
Connect with the Team
 
Coby Socher, Founder and CEO
Facebook
Instagram
 
Katy Goetz, Executive Assistant
LinkedIn 
 
Sharon Socher, Talent Acquisition and Disposition Manager
LinkedIn 

Join Brian Charlesworth, the founder of Sisu, and Ieasha Larkpor, Managing Broker and owner of Thunder Team Realty, as they explore the resilience of the real estate world. All of us remember the famous crash of 2008. Well, Ieasha entered the scene right after it.Instead of backing down, she saw an opportunity, and her story on the GRIT episode is all about bouncing back. With a background in a military family and having moved from Hawaii to Germany, she mastered adaptability, which became the key to her real estate success.While market crashes can be daunting, and many give up, Ieasha didn’t! She immersed herself in real estate books, quickly grasping the industry's nuances. Despite the challenging market, her proactive efforts, such as hosting open houses, set her apart. She shares how she combined traditional methods like door-knocking with modern digital marketing techniques.Brian genuinely admires Ieasha's journey and her Oklahoma City Real Estate Agency. Together, they dive into the impact of technology on property appraisals.Reflecting on her past, she warmly recalls Honolulu and expresses her passion for reading. When asked for advice for struggling agents, she emphasizes discipline and the importance of sticking to a schedule.
 
Top Takeaways:
 
(7:19) Is now the time to exit the market? 
(9:10)  Surviving in a competitive market at 21 
(10:23) What does it take to last in real estate?
(13:51) From 5 to 91 agents: The role of efficient systems 
(15:54) The future of mortgage and title companies with Sisu
(20:10) Would you trust an agent who can't negotiate? 
(21:43) Working on vs. in your business: Which are you doing? 
(28:10) The real estate success formula
(29:40) When all seems lost, what should agents do?
 
Join Brian and Ieasha as they navigate the highs and lows of the real estate world. Dive deep into success stories, challenges, and innovations shaping the industry. Don't miss out on this episode filled with insights and revelations. Listen today and get inspired!
 
About Ieasha
Ieasha Larkpor, a Managing Broker and owner of Thunder Team Realty, has spent ten years in the real estate field. In 2017, she was honored with the "Entrepreneur of the Year" award by Mercedes-Benz and Perry Publishing. Additionally, she was highlighted in the Real Producers Real Estate magazine in Aug 2020. With a diverse real estate portfolio, Ieasha excels in the residential, commercial, and leasing sectors. Having sold properties valued at over $130 million, her training methods are adopted by many agents. At the heart of her success is her commitment to creating a positive work environment for her team, ensuring both growth and harmony.
 
Connect with Ieasha Today! 
 
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LinkedIn 
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Instagram

When Beth Matthews started in real estate in 2009, she explored both residential and commercial areas. But she took a different route for a while, getting into pharmaceutical sales. However, her love for real estate pulled her back.Beth saw something missing in the Buffalo, New York, real estate market: a strong focus on excellence and customer service. Growing up, she learned the value of hard work and dedication. She wanted to bring these values into her business.Beth decided to put her clients first and offer top-notch service. This approach helped her make a name for herself in the real estate world. It's impressive how she moved from pharmaceutical sales back to real estate, matching her previous income in just 15 months.Now, Beth Matthews is the owner of Envision Real Estate. With four offices and a team of over 40 agents, they provide complete transaction support. They even have their own in-house marketing team.Throughout her journey, Beth has always emphasized the significance of integrated systems. She particularly highlights the role of Sisu in her success, showcasing its impact on her operations and growth.Top Takeaways:
 
(5:34) Manually inputting the number vs using automation 
(7:02) Freedom, family, and flexibility in sales
(9:09) Is networking the key to perfect hiring?
(10:08) Why choose sales-driven agents?
(12:27) Difference between an agent and a salesperson
(18:03) Finding alignment with Sisu 
(20:15) Is growing a business always profitable? 
(21:51) Is hiring more the answer to burnout?
(27:50) How do leaders cope with growth pains?
(31:41) Is streamlining tech the key to scaling?
 
Embark on this journey with Beth Matthews and discover the highs and lows of the real estate industry. Listen today for a deep dive into success, challenges, and growth!About Beth
Beth Matthews, a top-tier REALTOR® from Buffalo, New York, heads Envision Real Estate with her unwavering dedication to excellence and client service. Her expertise spans residential resales, commercial sectors, and new home developments. At Envision, Beth not only offers premium realty services but also mentors and invigorates her team of agents and staff.
 
Connect with Beth Today! 
 
Website 
LinkedIn 
Facebook
Instagram
 

Join Brian Charlesworth, founder of Sisu, and Melanie Meier, COO of the Atkinson Team at eXp Realty and Co-founder of Real Estate Growth Solutions, as they discuss Melanie's unique role in the Canadian Real Estate industry, sharing the intricacies of the Canadian real estate market, the transformative power of automation with Sisu, and the nuances of real estate coaching.Melanie has a sharp focus on operations and systems, she bridges critical gaps in the industry. Her team's structured onboarding, enriched by a comprehensive LMS, provides agents with a robust foundation. Training spans a spectrum, from hands-on demos by co-founders setting appointments to strategies for dealing with buyers and sellers. This dual approach not only empowers their agents but also enhances the value they offer to their coaching clients.Melanie also emphasizes the "We" philosophy, where team unity is paramount. This philosophy ensures that everyone has each other's back and contributes positively to the overall team dynamic. Also, she shares an interesting tidbit on working with a partner in real estate – clarity in roles and communication is vital.A game-changer in their operations has been Sisu, which streamlined their processes. From transaction coordination to agent performance analytics, it's been indispensable. Further, automation's role can't be downplayed. With systems in place for tasks like client gifting, the agents can focus on what they do best: prospecting and closing deals.Top Takeaways:
(2:39) Why is Canada's real estate market different? 
(4:37) The secret behind Melanie's recruitment strategy
(7:21) Team dynamics: the "we" over "i" philosophy
(9:28) Can couples thrive in the real estate business?
(12:48) The Sisu impact on real estate operations
(15:47) The power of automation in real estate
(18:52) How to prepare for a slowing real estate market? 
(20:19) What is "Real Estate Growth Solutions" all about? 
(23:44) How to retain top talent in real estate? 
(24:55) What is the hierarchy of priorities in your team? 
(25:28) Are you doing enough in today's real estate economy? 
(26:34) Importance of children's advocacy centersInterested in gaining a fresh perspective on real estate coaching? Dive into this episode to understand the philosophy behind Real Estate Growth Solutions and the individuals driving its success. Their approach to growth, training, and client relationships offers invaluable lessons for anyone in the industry. Tune in and get inspired!About Melanie Meier
Melanie Meier is the COO of the Atkinson Team at eXp Realty and a co-founder of Real Estate Growth Solutions. With a keen understanding of the Canadian real estate market, she has harnessed automation tools like Sisu to optimize operations. Melanie's background includes 8 years in private career colleges, showcasing her dedication to education and training.Known for her meticulous attention to detail and organizational skills, she's recognized for her talent in fostering relationships and leading teams effectively. Melanie's expertise extends to crafting policies and strategies, and she's highly valued for her independent work ethic.Connect with them Today! 
LinkedIn 
Melanie Meier Atkinson Team
Real Estate Growth Solutions

In this engaging episode of "Grit: The Real Estate Growth Mindset" podcast, host Brian Charlesworth sat down with Kory Prince, the successful co-founder of CountryWide Real Estate Group, Canada. The pair delve into Kory's real estate journey, discuss the unique characteristics of the Canadian real estate market, share practical business strategies, and emphasize the value of maintaining a balance between work and personal life.Kory Prince kicked off the conversation by tracing his path to real estate. He narrated his transition from a traditional role in a corporate job to his introduction to the real estate world. Intriguingly, he pinpointed a specific and transformational seminar as the catalyst that prompted his career change, marking the start of his fruitful journey. The conversation evolved to address the intricacies and uniqueness of the Canadian real estate market. Kory offered valuable insights into the relationship between buyers and sellers in Canada, shedding light on how real estate transactions unfold differently compared to other markets. The duo highlighted the role of agents in acting as intermediaries, underlining the importance of an agent's involvement in negotiations to ensure smooth and successful transactions.The duo then delved into crucial business strategies. Brian emphasized the necessity of focusing on income-generating tasks, cautioning against the danger of becoming side-tracked by less vital activities. Kory concurred, warning against the volatility of a 'heartbeat' business characterized by sharp highs and lows. He advocated for the consistent filling of the business pipeline, recommending a target of 20 to 30 potential clients. The episode concluded on a note of camaraderie and collaboration, with Kory offering his assistance to fellow real estate agents and encouraging open communication. Top Takeaways:
(1:50) Kory’s journey to license and build a team
(5:33) Are buyers' actions influenced by interest rates?
(7:34) The market perception vs. reality
(9:24) Are traditional brokerages and solo agents becoming obsolete?
(9:50) Competitive advantage of specialist roles in teams
(14:47) The power of MLS listing and sold data in real estate
(16:52) Free, accurate property valuations as a value add
(18:06) Quick, standardized property valuation system
(20:12) How does showing care impact your client relationships?
(25:47) The role of Sisu in streamlining business processes
(26:49) Growing your business in the Canadian marketThis episode of the GRIT podcast provides listeners with a wealth of knowledge about the Canadian real estate market, practical business strategies, and the importance of maintaining a work-life balance. Whether you're a seasoned agent or just getting started in real estate, this insightful conversation between Brian Charlesworth and Kory Prince offers valuable takeaways for everyone. So, tune in, listen carefully, and let this discussion inspire your next step in the real estate journey.About Kory:
Kory Prince is the co-founder of Countrywide Real Estate Group, a successful real estate marketplace in Canada. Specializing in empowering REALTORS® to double or triple their annual income, Kory and his team are transforming the real estate landscape. Under his leadership, Countrywide Real Estate Group has become a one-stop shop for for-sale, sold, and rental listings, providing a platform for comparing home values and connecting with local professionals. Kory's work-life balance philosophy and advocacy for collaboration in the industry set him apart as a leader in the real estate world.
 
LinkedIn 
Website 

In this week’s episode of Grit Podcast, host Brian Charlesworth converses with the dynamic duo of Josh and Dani Hampton, the founders of Dani Hampton Group. Sharing their entrepreneurial journey, the Hamptons disclose their lessons, strategies, and best practices for building a thriving real estate team.Josh and Dani start the discussion by highlighting the vital role of systems and processes in their business operations. They credit their efficient systems for helping them maintain a balance between business and personal life. Notably, the Hamptons have implemented a three-pronged system for business growth, encompassing lead generation, lead conversion, and transaction management, which they attribute to their business's scalability and efficiency.As the conversation unfolds, the Hamptons delve into the importance of proper team management. According to them, setting high expectations for their team and maintaining those standards has been a cornerstone of their business strategy. The Hamptons also focus on honing their leadership skills, implementing coaches, and investing in team training to provide a conducive environment for their agents' growth.Towards the end of the conversation, the Hamptons reflect on their evolution as business leaders. They acknowledge that attending various events and masterminds, along with their coaching, has helped them realize the need for their team to grow. This shift in mindset led to significant improvements in their recruiting process, resulting in doubling their number of agents within a month.Finally, the Hamptons share their long-term vision: creating a real estate business that isn't solely dependent on the agent who started it. They express their desire to help other agents recognize this potential and shift from being transactional agents to becoming business owners.Top Takeaways:
(2:58) Are systems the key to real estate success? 
(4:24) The struggle to scale: why teams fail to establish systems
(7:01) Breaking free from the endless agent role
(9:22) How to grow agents beyond personal sphere dependence
(11:22) How knowing your metrics drives business growth
(13:52) How Sisu transformed the client experience
(17:01) How a client portal provides a roadmap for success
(18:10) Empowering agents with task automation in Sisu
(20:13) How setting standards transformed the business
(23:03) Open houses vs. phone calls: which activity drives better results?
(29:54) How onboarding enhancements drive early transactions
(33:54) The role of coaching in real estateThis episode is a gold mine of insights for anyone looking to break barriers in their real estate journey. From refining business operations to cultivating team culture, this conversation offers a wealth of knowledge. So whether you're a seasoned real estate professional or just starting, do not miss this opportunity to learn from the experiences of Josh and Dani Hampton. Tune in now!About Danny & Josh HamptonJosh and Dani Hampton are the dynamic founders of the Dani Hampton Group (DHG), a team of qualified and experienced real estate professionals dedicated to assisting clients with their real estate needs. With deep knowledge of the Dallas-Fort Worth market, the Hampton duo has a proven track record of helping clients buy and sell properties seamlessly. Their relentless drive and commitment to providing exceptional service have positioned DHG as a trusted resource in the DFW real estate landscape. Each team member brings unique expertise to the table, enhancing the group's capacity to support clients throughout the buying or selling process. Together, Josh and Dani are steadfastly committed to offering comprehensive real estate solutions, demonstrating their prowess in navigating the often complex real estate market.Connect with them Today! LinkedIn 
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