57 episodes

Ever wanted a business mentor who shared hard-won success secrets, their latest insights and the raw story behind running a million dollar business?

That’s exactly what you get on the Grow To CEO podcast with me Rose Radford, ex-McKinsey consultant, turned award-winning CEO, speaker and mentor to high level women entrepreneurs.

Join me for perspective-shifting, insightful nuggets of weekly value on topics of digital marketing, making money online, high ticket sales and leading your coaching business and team like a CEO.

This is the show to develop your decision-making and skillset, so you can grow your business with more confidence, knowledge and fun - because you’re ready to Grow To CEO.

Grow to CEO with Rose Radford Rose Radford

    • Business
    • 4.7 • 17 Ratings

Ever wanted a business mentor who shared hard-won success secrets, their latest insights and the raw story behind running a million dollar business?

That’s exactly what you get on the Grow To CEO podcast with me Rose Radford, ex-McKinsey consultant, turned award-winning CEO, speaker and mentor to high level women entrepreneurs.

Join me for perspective-shifting, insightful nuggets of weekly value on topics of digital marketing, making money online, high ticket sales and leading your coaching business and team like a CEO.

This is the show to develop your decision-making and skillset, so you can grow your business with more confidence, knowledge and fun - because you’re ready to Grow To CEO.

    056 A Checklist For When Nobody Is Buying

    056 A Checklist For When Nobody Is Buying

    Welcome back my friends! Today’s episode is going to be really powerful for you if you’ve been struggling to sell your coaching or services, despite trying many different approaches. I’ll be sharing a checklist that you can run through when you find yourself in a situation where nobody seems to be buying.
     
    Firstly, I want to recognise the fact that this is NOT a disaster. As I’ve said before, entrepreneurship and running a business is simply a big collection of experiments, and clearly the variables you’re currently working with aren’t working – so simply get into problem solving mode. I hope this list helps you do just that.
     
    You’ll learn to ask yourself:
    -        What energy are you making your offer in?
    -        Is the result and benefit of your offer clear enough?
    -        How many times have you actually made the offer?
    -        Have you followed up with the people who are interested?
    -        Have you actually told them the next step for buying?
     
    Resources:
    -        Discover how to create $60K cash months: https://www.roseradford.com/60K-workshop
    -        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast
    -        Apply for Freedom Accelerator®: https://www.roseradford.com/apply
    -        Visit my website: https://www.roseradford.com/
    -        Find me on Facebook: https://www.facebook.com/rosekirbycoach1
    -        Find me on Instagram: https://www.instagram.com/iamroseradford/
    -        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford/

    • 11 min
    055 Is The Ambition Paradox Keeping You Stuck? With Tracy Yates

    055 Is The Ambition Paradox Keeping You Stuck? With Tracy Yates

    Welcome back! Today I am joined by the wonderful Tracy Yates. She is the secret weapon to 6 and 7-figure founders and entrepreneurs who attain untapped new heights in business, personal achievements and within themselves through working with her.
     
    Tracy has built an 8-figure business from the ground up, marketing for the world’s biggest brands like Google, Disney and Amazon. She is a serial entrepreneur and an award-winning strategist and marketeer. I am pretty excited about diving into everything that Tracy has to share with us today.
     
    What you’ll learn:
    -        How Tracy went from being an 8-figure business owner to doing the really powerful work with leaders that she does now
    -        The symptoms of the problems that clients are experiencing when they approach Tracy
    -        The 6 phases of the ambition paradox and how fear can hold you back when managing your business
    -        How to discover where your strengths and hidden opportunities lie
    -        Why you need to stop focusing on the money
    -        How you can step into the most empowered version of yourself this year
     
    Most importantly, you need to trust yourself. If you’re comparing yourself to other people or are experiencing fear, then you’re not wholeheartedly trusting yourself. Remember, your internal compass is your best path forwards.
     
    Resources:
     
    -        Discover your Unique Success Blueprint™, an energetic assessment and personal analysis of what’s necessary to activate your full potential & prosperity: https://tracy-yates.com/call/
    -        Connect with Tracy on Instagram: https://www.instagram.com/iamtracyyates/
    -        Visit Tracy’s website: http://tracy-yates.com/
    -        Discover how to create $60K cash months: https://www.roseradford.com/60K-workshop
    -        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast
    -        Apply for Freedom Accelerator: https://www.roseradford.com/apply
    -        Visit my website: https://www.roseradford.com/
    -        Find me on Facebook: https://www.facebook.com/rosekirbycoach1
    -        Find me on Instagram: https://www.instagram.com/iamroseradford/
    -        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford/

    • 31 min
    054 6 Ways Your Corporate Background Is Sabotaging Your Entrepreneurial Success

    054 6 Ways Your Corporate Background Is Sabotaging Your Entrepreneurial Success

    Hello friends! This particular episode is going to be really powerful for you if you’re in your first couple of years of business; or if you’re perpetually trying to get your business off the ground no matter how many years you’ve been in business; or if you’re newer in business and taking the leap from the traditional salaried job world to the entrepreneurial world; or if you’re coming from a high-flying corporate background (strategy consulting, banking, law etc.) where you’ve been a high achiever and have been typically rewarded by the traditional way of defining success.
     
    I’ve also got a caveat for this particular episode. Part of me feels like I shouldn’t be revealing this information and like I’m saying something a bit unorthodox that people might disagree with, but this is my truth and I’m not scared of sharing it! I’ve come to realise that there are often 6 ways that your corporate, high-flying, high achieving background is actually sabotaging your entrepreneurial success. I want to share these 6 things to help support you in being able to recognise and overcome them, so that you can go on to create the success you desire.
     
    What you’ll learn:
    -        Why you cannot allow external validation to feed you as an entrepreneur
    -        The dangers of perfectionism pressure and why 70% done is good enough
    -        Why you need to turn risk taking and f*cking up on its head
    -        How to not feel lonely when going from working in a team to working alone
    -        How to give yourself structure and create your own priorities
    -        The ‘coal phase’ and how to adjust to asking for money
     
    Resources:
    -        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast
    -        Apply for Freedom Accelerator®: https://www.roseradford.com/apply
    -        Visit my website: https://www.roseradford.com/
    -        Find me on Facebook: https://www.facebook.com/rosekirbycoach1
    -        Find me on Instagram: https://www.instagram.com/iamroseradford/
    -        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford/

    • 22 min
    053 7 Reasons Why Your Evergreen Funnel Didn’t Work

    053 7 Reasons Why Your Evergreen Funnel Didn’t Work

    Hello and welcome to this week’s episode on the Grow to CEO podcast! I am pretty excited to be recording this particular episode for you today. After being evergreen for 3 years, I’ve learnt a thing or two about what works and what doesn’t work when it comes to running profitable evergreen funnels. What I do know right now is that one of my evergreen funnels has created well over $1,000,000 in revenue over the last year or so. We have another evergreen funnel that has also achieved 6 figures in just under a year. And of course, I’ve also helped a lot of clients create their own evergreen funnels.
     
    I’ve pulled together a list of 7 reasons why your evergreen funnel didn’t work, isn’t working, or hasn’t worked yet. I’m hoping that this list will help you identify where your biggest gap is, or where your biggest opportunities are for refining your evergreen funnel. Or, if you don’t have an evergreen funnel for selling your group coaching program yet, this will give you a pretty good idea of the traps you can avoid before you get started.
     
    What you’ll learn:
    -        The importance of messaging when promoting your evergreen funnel
    -        All about the retargeting ecosystem and how this can convert clients
    -        How to implement a successful ad strategy
    -        The importance of being patient when launching an evergreen funnel
    -        Why you need to test your evergreen webinar funnel live
    -        To ask yourself if your sales conversion skills need work
    -        How to determine whether evergreen marketing is going to work for you
     
    I’d love to know what your biggest insight is from these 7 reasons. If you’re wanting to come and work with me on launching your own high ticket evergreen group coaching program and evergreening it with a kickass funnel that brings leads and sales into your business, hit the link below and put your application in for the Freedom Accelerator® today!
     
    Resources:
    -        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast
    -        Apply for Freedom Accelerator®: https://www.roseradford.com/apply
    -        Visit my website: https://www.roseradford.com/
    -        Find me on Facebook: https://www.facebook.com/rosekirbycoach1
    -        Find me on Instagram: https://www.instagram.com/iamroseradford/
    -        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford/

    • 23 min
    052 How To Boldly Pioneer In Your Industry With Lucy Wheeler

    052 How To Boldly Pioneer In Your Industry With Lucy Wheeler

    Welcome back my friends! I am thrilled to have the incredible Lucy Wheeler on today’s episode. Lucy is a lawyer for ambitious entrepreneurs, and she runs not 1, but 2, businesses! One is a legal templates business, and the other is a legit law firm. She has become the go-to legal expert for online businesses in the UK over the last couple of years. If any clients ask me for help with legal problems, I always recommend Lucy.

    Lucy is not just a lawyer; she’s also a keen adventurer. She’s climbed the highest freestanding mountain in the world, hiked in the Arctic circle, cycled from London to Paris in 24 hours, and ran 6 marathons in 5 days across the desert. She wouldn’t have been able to do any of these things if it wasn’t for creating really incredible lessons in how to control your fear along the way.

    What you’ll learn:
    -        How Lucy initially discovered the online space
    -        Why Lucy decided to make the jump from working in a law firm to self-employment
    -        How she juggled starting a business AND a family in the midst of a global pandemic
    -        Why it’s okay to not want to give up your career when you have a child
    -        The most common problems that entrepreneurs struggle with from a legal perspective
    -        Lucy’s biggest keys to success and her plans for 2023
     Lucy has been my lawyer for almost a year now and has been critical in helping us grow during 2022. Thanks so much to Lucy for joining us on today’s show!
     
    Resources:
    -        Connect with Lucy on Instagram: https://www.instagram.com/lucy_legal/
    -        Visit Lucy’s website: https://www.lucylegal.co.uk/
    -        Take the FREE Lucy Legal quiz: https://www.lucylegal.co.uk/quiz
    -        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast
    -        Apply for Freedom Accelerator: https://www.roseradford.com/apply
    -        Visit my website: https://www.roseradford.com/
    -        Find me on Facebook: https://www.facebook.com/rosekirbycoach1
    -        Find me on Instagram: https://www.instagram.com/iamroseradford/
    -        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford/

    • 46 min
    051 Do Evergreen Webinars Still Work?

    051 Do Evergreen Webinars Still Work?

    Today’s episode of the Grow to CEO Podcast is going to be a little bit different, as I am pulling a live stream from the Instagram archives. The reason I’m doing this is because I was recently asked the same question again – “do evergreen webinars still work?” I wanted to answer this question in a broader way for more of you to hear.
     
    This particular livestream is incredibly valuable if you are also asking the same question about whether evergreen marketing will work for you. Not to mention, it’s another great way for me to share some of the reasons why I continue to use an evergreen webinar, even when others in the industry have stopped!

    What you’ll learn:
    -        Whether evergreen webinars still work when it comes to selling group coaching programs
    -        The percentage of your audience that are actually ready to buy at any one time
    -        What the buyer decision making process actually involves
    -        Your options for taking a cold lead down the buyer decision making process
    -        Why webinars are essentially lead magnets
    -        What I mean by ‘the offer is always the marketing’
     
    In short, yes, evergreen webinars DO still work! But only if you utilise them the right way…
     
    Resources:
    -        Sign 1-3+ clients a week on evergreen with my FREE training course: https://www.roseradford.com/stepup-podcast
    -        Apply for Freedom Accelerator®: https://www.roseradford.com/apply
    -        Visit my website: https://www.roseradford.com/
    -        Follow me on TikTok: https://www.tiktok.com/@rose_radford
    -        Find me on Facebook: https://www.facebook.com/rosekirbycoach1
    -        Find me on Instagram: https://www.instagram.com/iamroseradford/
    -        Let’s connect on LinkedIn: https://www.linkedin.com/in/rose-radford/

    • 30 min

Customer Reviews

4.7 out of 5
17 Ratings

17 Ratings

Kyleiahbdnkc ,

My new favorite. Hands down.

I found rose through an interview on another show and I was immediately hooked. Like WOW. I joined her program that same week and continue to look forward to new podcast episodes week after week. If you ask me, it a must listen!

Failing_Motherhood ,

Jam-packed with GEMS

Rose does not hold back from sharing game-changing insights in every single episode. She's down-to-earth, transparent, vulnerable, and a true expert + Queen of Evergreen! I tune in every single week. Can't miss it!

Conquer Life ,

Obsessed & Blessed!

Rose’s realness an insider tips are top notch! It’s getting my mindset right where it needs to be to continue to grow and lead with enthusiasm! Thank You ❤️✨💪🏼

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