119 episodes

Solomon Thimothy & Taylor Rowe run a growth driven digital marketing agency in Chicago called OneIMS. Tune in to hear them discuss topics such as Search Engine Optimization (SEO), Pay Per Click (PPC), Email marketing, Social Media + more.

OneIMS stands for One Integrated Marketing Solution - This is exactly what Solomon & Taylor believe in. Inbound marketing campaigns are comprehensive by nature. Today, that means leveraging a myriad of digital channels to reach your audience. Subscribe for tips on how to take your business to the next level and get to work on your marketing initiatives.

Growth Marketers - Digital Marketing Experts OneIMS

    • Business
    • 5.0 • 4 Ratings

Solomon Thimothy & Taylor Rowe run a growth driven digital marketing agency in Chicago called OneIMS. Tune in to hear them discuss topics such as Search Engine Optimization (SEO), Pay Per Click (PPC), Email marketing, Social Media + more.

OneIMS stands for One Integrated Marketing Solution - This is exactly what Solomon & Taylor believe in. Inbound marketing campaigns are comprehensive by nature. Today, that means leveraging a myriad of digital channels to reach your audience. Subscribe for tips on how to take your business to the next level and get to work on your marketing initiatives.

    119. How Best-In-Class Companies Use CRM to Improve Sales Processes

    119. How Best-In-Class Companies Use CRM to Improve Sales Processes

    In this episode of Growth Marketers, we dive deep into the strategies and tactics that top-performing sales organizations use to optimize their workflows and drive better team performance. Join us as we explore the benefits of prioritizing leads, automating and personalizing communication, and prospecting more effectively with CRM tools.

    We'll also take a closer look at what successful companies do to coach and train their sales teams, including the use of dashboard metrics and effective coaching strategies. Whether you're a sales leader looking to improve your team's performance or a business owner seeking new ways to drive growth and revenue, this episode is for you.

    • 27 min
    118. The Components of Best-in-Class Sales Teams

    118. The Components of Best-in-Class Sales Teams

    Welcome to the Growth Marketers Podcast! In this episode, we talk about the components of the best-in-class sales teams -  the ones that consistently outperform their competitors at every stage of the sales process. 

    First off, we'll tackle the difference between inbound and outbound marketing. We'll explain why you need to guide your buyers through the sales process, and how an incompetent SDR can ruin a deal. 

    We'll also talk about the volume of deals vs. the size of deals. You'll learn why it's important to assess the size of the addressable market and the target persona the business is going after. 

    Furthermore, we'll discuss the role of different stakeholders involved that you have to manage and why expertise and experience are key components in this process.

    Tune in to this episode!

    • 38 min
    117. Why Your Marketing Strategy Is Failing: Three Do's and Dont's of Marketing Success

    117. Why Your Marketing Strategy Is Failing: Three Do's and Dont's of Marketing Success

    Sick of making marketing plans that don't work? We get it. That's why we recorded this episode of the Growth Marketers Podcast - to help you understand what could be going wrong with your current strategy and give you the tools needed for success!

    You'll learn why strategies fail and how to improve them for maximum success. Plus, we'll give you three essential tips on crafting an effective plan that will drive growth for your business.

    Tune in!

    • 19 min
    116. How the Best in Class Companies Keep Their Tech Stack in Check - Unpacking the Tools, Reports, and KPIs

    116. How the Best in Class Companies Keep Their Tech Stack in Check - Unpacking the Tools, Reports, and KPIs

    Get ahead of the competition with proven strategies from best-in-class companies!   

    Tune into this episode of the Growth Marketers Podcast to gain invaluable guidance on how to optimize your tech stack and take your marketing efforts to a whole new level.  

    Learn how to find proper tools that empower your team, and how to leverage reporting and attribution to achieve your growth goals.

    • 38 min
    115. Team Structure and Marketing Strategy of Best-in-Class Companies

    115. Team Structure and Marketing Strategy of Best-in-Class Companies

    Unlock the secrets of best-in-class companies for rapid business growth! In this episode of the Growth Marketers Podcast, you'll get insider advice on how to build a winning team and create an effective marketing strategy. 

    You'll learn how to form an effective team setup, recognize potential flaws in the existing strategy, and find the most suitable marketing channels. 

    Discover what goes into crafting a fail-proof strategy and why it should never be set in stone. 

    Don't miss out!

    • 30 min
    114. The Marketing Mindset of Best-in-Class Companies: Fundamentals of Business Growth

    114. The Marketing Mindset of Best-in-Class Companies: Fundamentals of Business Growth

    Welcome to Growth Marketers Podcast! We're kicking off our new series, "Best-in-Class Companies," and in the coming weeks, we'll be exploring what the best-in-class companies are doing to stand out and become successful.   

    In today's podcast, we'll discuss the fundamentals of a marketing mindset. What does it take for companies to reach the highest level of performance? What sets world-class organizations apart from all the others?   

    We'll discuss how leading companies adopt a growth mindset and identify opportunities others don't see. We'll also share examples of businesses that have achieved great success or failed because of their mentality.   

    This episode will give you essential knowledge on what it takes to become a top-notch brand. Get actionable advice on how to reach your goals!

    • 51 min

Customer Reviews

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4 Ratings

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Great show!

Soloman and Taylor, hosts of the Growth Marketers - Digital Marketing Experts podcast, highlight all aspects of digital marketing, SEO and more in this can’t miss podcast! The hosts and expert guests offer insightful advice and information that is helpful to anyone that listens!

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