50 episodes

Three bootstrappers talking weekly about building a software business together.

Hammerstone - Bootstrapping a Software Company Aaron Francis & Colleen Schnettler

    • Business
    • 5.0 • 1 Rating

Three bootstrappers talking weekly about building a software business together.

    Use Cases

    Use Cases

    Colleen and Aaron talk through use cases for Refine that may actually get people excited.

    • 32 min
    Back from Vacation

    Back from Vacation

    Aaron and Colleen are both back from vacation with a lot of updates to share.

    • 43 min
    Email Outreach, GitHub Actions, and a Demo Site

    Email Outreach, GitHub Actions, and a Demo Site

    Aaron got stranded in Dallas thanks to two cancelled AA flights. We're sending outreach emails and doing a bunch of ancillary product work.

    • 26 min
    The Calls are Happening

    The Calls are Happening

    We're starting to have calls with customers!

    • 24 min
    Glimmers of Hope

    Glimmers of Hope

    Things are starting to look up!

    • 20 min
    We Sent the Email! And Made No Sales!

    We Sent the Email! And Made No Sales!

    We sent the Nova email! And it didn't go quite as planned.

    • 26 min
  • © Hammerstone, LLC

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