Her Business Beat Geneva Maresma

Today we are diving into the fascinating topic of harnessing your emotional intelligence (EQ) for business growth. 
Emotions play a crucial role in our lives, especially when it comes to our businesses. Some may argue that emotions have no place in the business world, that decisions should be purely logical and based on experience. But here's the thing: denying our emotions is denying a part of our humanity. 
So today, we're exploring where emotions fit in, how they can benefit us, and also the cautionary side of how they can potentially hurt us. Whether you're experiencing the highs of success or the lows of setbacks, finding the balance is key. 
In this episode I share: Managing those emotional roller coasters and make sure they don't lead us astray Our relationships with other women in business How embracing healthy competition can actually lead to amazing opportunities for collaboration and growth Connect with Geneva: Follow on Instagram @heartsandheelstampa Website - heartsandheels.co Join the Hearts and Heels FB Community - Hearts and Heels Tampa  

In today's episode, we are re-airing an empowering discussion that originally aired as Episode 4. Geneva dives deep into the transformative power of love in the workplace, and how believing in yourself and your mission is the best business strategy.
Through personal anecdotes and insightful observations, Geneva reminds us that we are loved just as we are, with all our imperfections. They highlight how our existence is a gift that can be utilized as a platform to spread love and make a positive impact in our families, communities, and businesses. 
Geneva encourages us to harness the power of love to fuel our biggest visions and serve those around us. From honoring good work in our industry to embracing conscious capitalism, this episode delves into the vital role that love plays in fostering healthy competition and elevating our game. 
In this episode I share: How loving your work culture makes a difference in your business Acknowledging our own role in challenging situations Loving who we serve provides so many positive business outcomes How to share love with the competition Learning to love yourself and what you have to offer  
Connect with Geneva: Follow on Instagram @heartsandheelstampa Website - heartsandheels.co Join the Hearts and Heels FB Community - Hearts and Heels Tampa  

When we think of money we most likely think of it in one of two ways….we love having it, or we are struggling with not having enough. For this episode I brought on Christine Peters Staggs to help us find happier ways to look at money and the considerations that go into growing and scaling a business.
Christine uses her corporate banking knowledge to help us understand what things should be considered financially when it comes to growing your business, adding team members, or staying a solopreneur. 
Meet Christine: Christine Peters Staggs is a financial coach and the owner of Cornerstone Financial Coaching. She helps clients manage the money they have now with their day to day, month to month and yearly financial goals.
In this episode I share: The differences between a financial coach and a financial advisor What to think about financially when hiring someone to join your team Keeping track of personal and business finances separately Banking needs for service versus product based businesses How to keep employees loyal to your business Connect with Christine:  Facebook - @CornerstoneMoneyCoach Website - cornerstonemoneycoach.com Instagram - @christine_financialcoach
Connect with Geneva: Follow on Instagram @heartsandheelstampa Website - heartsandheels.co Join the Hearts and Heels FB Community - Hearts and Heels Tampa

In this episode, we dive into the topic of commitment in business. We explore how saying "maybe" instead of a definitive yes or no can impact our ability to grow and build relationships. I share personal anecdotes where I have experienced the frustration of dealing with indecisiveness and cancellations, highlighting the importance of consistency and dependability.
In this episode I share: How to examine your priorities The need for setting goals, accountability and networking Having effective time management and avoiding the “maybe” Pushing through your fears, and the impact of anxiety in your decision-making Connect with Geneva: Follow on Instagram @heartsandheelstampa Website - heartsandheels.co Join the Hearts and Heels FB Community - Hearts and Heels Tampa  

Having a solid financial foundation is so important to achieve success in small businesses. 
In this week’s episode on Her Business Beat, Carrie Williams, the founder of Running Valley Financial, stresses that financial knowledge is crucial for the success of small business owners who often lack knowledge in this area. 
We tackle the stigma around discussing finances and highlight the stress and anxiety associated with not understanding them. 
Carrie helps us identify common financial pitfalls that small business owners face, provides helpful tips for small business owners on financial management, and recommends seeking advice from trusted sources in the community but validating it with professionals.
Starting a business knowing all about finances is one of the most important steps in setting your business up for financial success.
Meet Carrie: Carrie Campbell Williams is a Financial Coach, CPA, and owner of Running Valley Financial.  She creates transformational, lasting change in the lives of everyday people by helping them win with money.  After 21 years of working in corporate America in Accounting and Finance, she felt called to serve others and engage in work where she could really make an impact in people’s lives.  She started her business in the middle of the pandemic because she saw a need for common sense financial coaching, when everything around us was far from making sense.  She has a passion for helping small business owners calm the chaos when it comes to their business finances and taxes.  A native of North Dakota, she has called the Tampa area home since 2000, and enjoys spending time with her husband, kids, and volunteering with the United Way Suncoast in their Financial Literacy programs. 
In this episode we share: The mindset behind money management What the most common pitfalls new business owners get themselves into starting a business If you are spending too much or too little money in your business How you can’t afford to not spend some money to make money Resources Mentioned: Profit First by Mike Michalowicz Small Business Administration IRS - YouTube From Chaos to Control Course Connect with Carrie:  Follow on Instagram @runningvalleyfinancial  Facebook -  @runningvalleyfinancial Check out their website - www.runningvalleyfinancial.com  Connect with Geneva: Follow on Instagram @heartsandheelstampa Website - heartsandheels.co Join the Hearts and Heels FB Community - Hearts and Heels Tampa  

Barbara Ellis' love for fashion and personal style began in childhood, learning to sew with her grandmother. Her journey led her to become a sought-after expert in personal style and color analysis, helping women express themselves through their wardrobe choices. 
On this episode of the podcast, Barbara shared valuable insights on how to curate one's style to tell and sell their unique story. She reveals the true power of personal style - not just for professional success, but also for personal growth. Tune in to discover how Barbara's passion for fashion has impacted her life, and how it can help you unlock your true potential.
Meet Barbara: Barbara is a dedicated personal stylist with an unwavering commitment to helping clients express their unique brand through their personal style. Certified in House of Color's personal color analysis and style consultation processes, Barbara is an expert in determining the right hues and cuts that can transform an individual's look, making her an in-demand resource in the Tampa Bay region. Drawing from her own experiences growing up, Barbara's passion for style and determination to empower others have driven her to create a successful business that exceeds her clients' expectations every day.
In this episode we share: How personal style can elevate your personal branding success The power of the neckline The significance of personal style for industry-leading professionals The value lipstick can play in your style and words How to show up on virtual meetings to showcase your brand Connect with Barbara:  Follow on Instagram @thestylishchick & @houseofcolourtampabay_barbara Facebook - @HOCTampaBay/ LinkedIn - @barbaraellis1/ Twitter - @TheStylishChick Check out their website - www.thestylishchick.com Connect with Geneva: Follow on Instagram @heartsandheelstampa Website - heartsandheels.co Join the Hearts and Heels FB Community - Hearts and Heels Tampa