12 episodes

Welcome to Brnd Therapy Sesh. This podcast is all about defining the woman behind the brand.

We have conversations around Identity development, building a personal brand and magnetizing your online presence.

Your host is Rose Loreston, a believer, wife, active-duty member turned reservist & online entrepreneur. Each week you can tune in and be a part of mind-shifting conversations.

Brnd Therapy Sesh Rose Loreston

    • Business
    • 5.0 • 5 Ratings

Welcome to Brnd Therapy Sesh. This podcast is all about defining the woman behind the brand.

We have conversations around Identity development, building a personal brand and magnetizing your online presence.

Your host is Rose Loreston, a believer, wife, active-duty member turned reservist & online entrepreneur. Each week you can tune in and be a part of mind-shifting conversations.

    The vision of your brand may start with you but it doesn’t end with you — include your ideal client

    The vision of your brand may start with you but it doesn’t end with you — include your ideal client

    the impact of your vision is only as effective as the clarity you have around your ideal client/community/person… and so not only do you need to get clear on the ins and outs of your ideal person, you MUST LEARN how to insert your brand into their story!
    Cue this episode 🎙️
    We talked about how The vision of your brand starts with you but doesn’t end with you and by the end of this episode— you should know:
    - The goal of this vision you want to launch
    - The obstacle in your way
    - What you need to do to make the vision a reality
    If you want to capture your vision, position it for market desire, and launch it in 30 days, the DM me “Expansion” on ⁠⁠Instagram⁠⁠

    💡You can also dig into my strategies by accessing a FREE 5-day training that teaches you how to reposition your brand online to stand out without having to niche down (if you don’t want to). Get access ⁠here⁠.

    🧠 I have 1 Spot open for Brand Your Genius this quarter… BYG is a 16-week 1:1 coaching container where I teach you how to leverage your personal brand…. whether you know it or not, you have a personal brand and if you’ve done nothing to shape your personal brand strategically— people have already formed a perception about you. In BYG I teach you how to control the narrative of your personal brand by clarifying, packaging, and launching a movement within a message that gets you seen, heard, and sought after by the RIGHT people in the online space. Apply ⁠here⁠.

    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/brndtherapysesh/message

    • 22 min
    How to know if you’re ready to expand your brand's online influence

    How to know if you’re ready to expand your brand's online influence

    I’ve noticed that so many people (including you and myself) want to launch new ideas, products, offers, and visions you’ve been building up for a while…

    But before you hit launch on this next project, I think it’s important to understand that not only is this new project an extension of your brand but that this extension has the potential to expand your brand's online influence… and you need to be sure that you’re both internally and externally prepared for that level of influence.



    Cue this episode!

    (I also recorded this live on Instagram so you can catch this in video format here)



    We talked about "How to know if you’re ready to expand your brand's online influence".I suggested factors you can look at internally:— Do you have the energetic capacity for this new expansion?— What will this expansion demand of you?And factors to examine externally:— How great is the ROI?— Have you counted the cost of inaction?So that you can determine one of three things1️⃣ You are ready for expansion2️⃣ You’re not ready yet and there are areas you need to work on first before you are ready.3️⃣ You need to hire someone into your team to support your brands expansionHere’s how you can work with my right now👇🏾

    💡Access a FREE 5-day training that teaches you how to reposition your brand online to stand out without having to niche down (if you don’t want to). Get access here.



    🧠I have 1 Spot open for Brand Your Genius this quarter… BYG is a 16-week 1:1 coaching container where I teach you how to leverage your personal brand…. whether you know it or not, you have a personal brand and if you’ve done nothing to shape your personal brand strategically— people have already formed a perception about you. In BYG I teach you how to control the narrative of your personal brand by clarifying, packaging, and launching a movement within a message that gets you seen, heard, and sought after by the RIGHT people in the online space. Apply here.



    💭I also have something awesome in the works releasing VERY SOON… so stay connected with me over on Instagram for real-time updates


    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/brndtherapysesh/message

    • 31 min
    Niching vs. Positioning (finding the right path for your brand)

    Niching vs. Positioning (finding the right path for your brand)

    Rose Loreston is a multi-passionate brand strategist & coach for creative entrepreneurs.
    She helps you build a brand that embodies your multi-passions, mission, and vision because to be honest, conforming limits you!
    On today's episode, we talked a lot about how you don't have to niche down (yet) and how you should focus on your positioning instead.
    If you know you are a creative entrepreneur and you have a great desire to merge all of your passions into something meaningful so that you can fully BE & DO everything you feel called to (even if you’re unsure of how the dots connect), positioning WILL HELP YOU GET THERE!

    Today Rose talked about the differences between niching and positioning and the nuances between the two that help you decide which path is the best to take for your brand. In the end, Rose mentioned Positioned on Purpose 💡. This complimentary resource is a 5-day series that teaches her exact framework on positioning. Specifically, she's going to teach you how to lStand Out Online by leveraging your unique story and not 🗣 "niChiNg dOwN" for the sake of it.
    Positioned on Purpose is Launching on October 2nd- click here to get a full breakdown of what you'll learn day by day in this series!

    YOU CAN FIND ME ON:
    ⁠⁠⁠⁠Instagram⁠⁠⁠⁠
    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tiktok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
    ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠
    ⁠⁠Youtube⁠⁠

    If you're ready to transform your brand's digital presence, here are some ways we can work together 1:1 ⁠⁠⁠⁠⁠Website

    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/brndtherapysesh/message

    • 27 min
    You don’t have to niche down— yet (for the multi-passionate girlies)

    You don’t have to niche down— yet (for the multi-passionate girlies)

    Rose Loreston is a multi-passionate brand strategist & coach for creative entrepreneurs.

    She helps you build a brand that embodies your multi-passions, mission, and vision because to be honest, conforming limits you!

    On today's episode, we talked a lot about how you don't have to niche down (yet) and how you should focus on your positioning instead.

    If you know you are a creative entrepreneur and you have a great desire to merge all of your passions into something meaningful so that you can fully BE & DO everything you feel called to (even if you’re unsure of how the dots connect), positioning WILL HELP YOU GET THERE!



    Today Rose talked about:→ the difference between niching and positioning[Niche = The power of one][Positioning = Your unique sweet spot]→ what is required of you to get in position[Stretching your Imagination💭]→ how to prepare yourself to get in position[dropping doubt, looking for the promise, leaning on the Lord, and just launching in faith]

    In the end, Rose mentioned Positioned on Purpose 💡. This complimentary resource is a 5-day series that teaches her exact framework on positioning. Specifically, she's going to teach you how to lStand Out Online by leveraging your unique story and not 🗣 "niChiNg dOwN" for the sake of it.

    Positioned on Purpose is Launching on October 2nd- click here to get a full breakdown of what you'll learn day by day in this series!



    YOU CAN FIND ME ON:

    ⁠⁠⁠⁠Instagram⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tiktok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠

    ⁠⁠Youtube⁠⁠



    If you're ready to transform your brand's digital presence, here are some ways we can work together 1:1 ⁠⁠⁠⁠⁠Website


    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/brndtherapysesh/message

    • 26 min
    What is the makeup of your online community if everyone won't actually buy from you?

    What is the makeup of your online community if everyone won't actually buy from you?

    When you approach community in the online space, you often approach it with the mindset that your ideal clients are the ONLY ones who make up your community

    What if I suggest to you that not all within your community will actually become clients, let alone qualified leads (qualified leads lead to quality clients)? But if I had to attach a number to it, 75% are made of people who can lead you to aligned ones.

    Grab pen & paper because I want to walk you through the makeup of your ideal community.

    When you join BYG 🧠, we'll get super clear around the makeup of your community and build a strategy to engage and connect with them.

    By the end of BYG, you’ll be actively building a community filled with quality leads and strategic opportunities that grow your brand digitally (and in real life too).If you're ready to transform into a thought leader in the digital space, apply for ⁠Brand Your Genius⁠ ⁠⁠⁠⁠⁠🧠 and secure $500 off.



    RESOURCES:

    Access my ⁠⁠⁠FREE TRAINING⁠⁠⁠ where I break down my step-by-step processing to becoming a stand-out brand in the digital space.



    YOU CAN FIND ME ON:

    ⁠⁠⁠Instagram⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tiktok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠LinkedIn⁠⁠⁠⁠

    ⁠Youtube⁠



    If you're ready to transform your brand's digital presence, here are some ways we can work together 1:1 ⁠⁠⁠⁠Website


    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/brndtherapysesh/message

    • 22 min
    What makes a potent message?

    What makes a potent message?

    In this episode, we dive deep into the world of digital brand marketing and the critical importance of having a strong message as the foundation for your online entrepreneurial journey.

    When it comes to marketing your business, it's easy to get overwhelmed without a solid core to draw from.

    A potent message serves as the backbone of your brand, ensuring cohesiveness, trust, and consistency in your marketing efforts.

    Why You Shouldn't Market Your Brand Without a Message:


    Lack of Cohesiveness and Trust
    Difficulty in Articulating Brand Value
    Inconsistency in Marketing Efforts

    Components of a Strong Message:


    Experience: Your personal experiences play a vital role in shaping your message. What have you encountered first-hand on your entrepreneurial journey that has influenced your perspectives and approach?


    Expertise: What is your know-how? Identify the areas where you excel and the skills that make you competent in your field.


    Influence: Your beliefs are at the core of your message. Cultivating belief systems in people is essential for driving impact. Remember that influence paves the way for genuine transformation.



    The components of a strong message is something I teach in Phase One of Brand Your Genius ⁠🧠

    I know how difficult it is for you to simply use your voice and share your perspective because you're worried about how you will look to others in the online space.

    I get that you want to be "professional" [palletable] but I wanna let you know that if you wanna make any kind of impact online, you've got to be willing to speak specifically and directly.

    When you join BYG 🧠, we'll lay the foundation for your brand's success by developing your potent message that will not only set you apart from the rest and but also becomes the driving force behind all your content.

    We'll tap into your unique voice, using my E.E.I. Probing System (More in depth to what we covered in this episode), blending your experiences, expertise, and influence into a powerhouse message that resonates with your community.

    By the end of Phase One, you'll have a powerful brand message and a system to gauge your energy while producing captivating content. If you're ready to transform into a thought leader in the digital space, apply for Brand Your Genius ⁠⁠⁠🧠 and secure $500 off.



    RESOURCES:

    Access my ⁠⁠FREE TRAINING⁠⁠ where I break down my step-by-step processing to becoming a stand-out brand in the digital space.



    YOU CAN FIND ME ON:

    ⁠⁠Instagram⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠Tiktok⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠LinkedIn⁠⁠⁠

    Youtube



    If you're ready to transform your brand's digital presence, here are some ways we can work together 1:1 ⁠⁠⁠Website⁠


    ---

    Send in a voice message: https://podcasters.spotify.com/pod/show/brndtherapysesh/message

    • 26 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Avernista ,

Talk about an expert!

Rose! You are truly an expert who knows what you’re talking about! I’ve enjoyed every bit of revelation that made me ask the question… who knew branding could be this juicy?! 😮‍💨

DGNYC70 ,

LOVE IT!

It’s so so so good! Rose gives us such thought provoking and valuable conversation in an easy to digest and organized format. I’m truly enjoying the talk while learning so many concepts that I will definitely be implementing in my brand journey.
I highly recommend you all listen to these great topics. It’s so informative and full of so many gems 💎 of course I took tons of notes! 🤓

AllThingsNola ,

Already my favorite podcast 🤎

I love listening to you speak! You are going to wake the church up from their spiritual slumber!

Top Podcasts In Business

The Ramsey Show
Ramsey Network
Planet Money
NPR
REAL AF with Andy Frisella
Andy Frisella #100to0
Money Rehab with Nicole Lapin
Money News Network
The Prof G Pod with Scott Galloway
Vox Media Podcast Network
The Money Mondays
Dan Fleyshman