14 min

High-Leverage Innovation, Part One strategy+business/Knowledge@Wharton Podcasts

    • Business

Money isn't the key to successful innovation. In fact, many companies spend far less than their competitors on R&D to achieve far better performance. To learn why that's the case, strategy+business and Knowledge@Wharton spoke with Kevin Dehoff, a partner at Booz & Company, and Karl Ulrich, Wharton professor of operations and information management. In this first part of a three-part series, Dehoff and Ulrich discuss the relationship between spending on innovation and corporate performance, how projects are valued in a portfolio, and the importance of screening opportunities.

Money isn't the key to successful innovation. In fact, many companies spend far less than their competitors on R&D to achieve far better performance. To learn why that's the case, strategy+business and Knowledge@Wharton spoke with Kevin Dehoff, a partner at Booz & Company, and Karl Ulrich, Wharton professor of operations and information management. In this first part of a three-part series, Dehoff and Ulrich discuss the relationship between spending on innovation and corporate performance, how projects are valued in a portfolio, and the importance of screening opportunities.

14 min

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