Matt Pohlson had an eye-opening experience after he and his business school buddy, Ryan Cummins, attended a charity auction where they hoped to bid on their dream experience: the chance to play basketball with Magic Johnson. As broke grad students, they were quickly outbid. That’s when they realized there might be a better way to raise money for charity, and a way to make amazing experiences accessible to anyone with $10 and a dream. They barely had more than that when they turned their passion into the online charity platform Omaze. Sponsored by Ally Financial.