55 min

Holistic Marketing with Bentzi Rubin Growth Collective

    • Marketing

This week join Max as he and Bentzi Rubin discuss the importance of a holistic marketing approach and how to best utilize freelancers to fill in gaps in house. They discuss topics such as:
Startups v. Corporations [02:23]Explosion in number of marketing channels [05:51]How to build a marketing team [10:49]Cross-functional communication [12:53]Importance of the website element in a marketing funnel [14:55]Importance of diversifying your ad-spend platform [32:06]Utilizing freelance experts [35:53]Dangers of a false negative in paid search [38:56]

This week join Max as he and Bentzi Rubin discuss the importance of a holistic marketing approach and how to best utilize freelancers to fill in gaps in house. They discuss topics such as:
Startups v. Corporations [02:23]Explosion in number of marketing channels [05:51]How to build a marketing team [10:49]Cross-functional communication [12:53]Importance of the website element in a marketing funnel [14:55]Importance of diversifying your ad-spend platform [32:06]Utilizing freelance experts [35:53]Dangers of a false negative in paid search [38:56]

55 min