55 min

Holistic Marketing with Bentzi Rubin Growth Collective

    • Marketing

This week join Max as he and Bentzi Rubin discuss the importance of a holistic marketing approach and how to best utilize freelancers to fill in gaps in house. They discuss topics such as:
Startups v. Corporations [02:23]
Explosion in number of marketing channels [05:51]
How to build a marketing team [10:49]
Cross-functional communication [12:53]
Importance of the website element in a marketing funnel [14:55]
Importance of diversifying your ad-spend platform [32:06]
Utilizing freelance experts [35:53]
Dangers of a false negative in paid search [38:56]

This week join Max as he and Bentzi Rubin discuss the importance of a holistic marketing approach and how to best utilize freelancers to fill in gaps in house. They discuss topics such as:
Startups v. Corporations [02:23]
Explosion in number of marketing channels [05:51]
How to build a marketing team [10:49]
Cross-functional communication [12:53]
Importance of the website element in a marketing funnel [14:55]
Importance of diversifying your ad-spend platform [32:06]
Utilizing freelance experts [35:53]
Dangers of a false negative in paid search [38:56]

55 min

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