How a 90-Year-Old Global Brand Discovered Their EVP, with Allison Kruse of Baxter International Employer Branding Podcast
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- Business
We learn what kind of research went into developing and articulating an EVP for a 90-year-old global brand, and what metrics they look at to see how it’s working.
Allison Kruse is the Head of Global Employer Brand at Baxter International.
Allison Kruse on LinkedIn: https://www.linkedin.com/in/allisonkruse/
Careers at Baxter: https://jobs.baxter.com/
Subscribe to this podcast: https://employerbrandingpodcast.com
Measure your employer brand: https://employerbrandindex.co
Thanks for tuning in!
We learn what kind of research went into developing and articulating an EVP for a 90-year-old global brand, and what metrics they look at to see how it’s working.
Allison Kruse is the Head of Global Employer Brand at Baxter International.
Allison Kruse on LinkedIn: https://www.linkedin.com/in/allisonkruse/
Careers at Baxter: https://jobs.baxter.com/
Subscribe to this podcast: https://employerbrandingpodcast.com
Measure your employer brand: https://employerbrandindex.co
Thanks for tuning in!
26 min