55 min
How a Commercial Printer Sets Themselves Apart with Sustainable Print Practices Paper Matters Podcast
-
- Marketing
Sustainable print practices is not a term you hear very often or the fact that a commercial printer has created a Carbon Neutral Printing Program. Hemlock printers is not your everyday print provider. They have a mission rooted in innovation and providing sustainable print options while providing the lowest environmental footprint. Sustainability is integrated into all parts of their business and they even have a dedicated Sustainability Specialist on staff. Join us as we talk to Richard Kouwenhoven, President & COO and Amanda Chor, Sustainability Specialist at Hemlock.
You Don’t Want to Miss:
Sustainability as a competitive differentiator and business builder. How Hemlock created a Carbon Neutral Printing ProgramHow sustainable print operations work hand in hand with social purpose and the health of our planet. The importance of partnerships in building a sustainability strategy. Quotes from this Episode:
“We see kind of a new category of client emerging which are, which you wouldn't have a suspect would be buying a lot of print because there's so technology and online focus, but they're using print, to communicate their brand value through curated messages. They’ve chosen print because they want to tailor a message that is going to be a high impact. Those kinds of pieces definitely instill a lot of pride among the staff, because we're attracting big names in the in the business world. And they're, they're choosing us to do the work. Our reputation as a sustainability leader is kind of helping us win that business.”
– Richard Kouwenhoven, President & COO
“A tip that I would probably share is taking a look and researching external frameworks to assist any business in creating more of a sustainability focus. An example that I would like to go over would probably be the United Nations Sustainable Development Goals. These have really helped guide our sustainability strategy moving forward. And I think it would also help other businesses.”
– Amanda Chor, Sustainability Specialist
Resources:
Visit HemlockLearn about the United National Sustainable Development GoalsLearn more at Sustainability at DomtarVisit paper.domtar.com for our blog, request print promotions and much more.Follow us on Facebook, Instagram, LinkedIn or Twitter
Sustainable print practices is not a term you hear very often or the fact that a commercial printer has created a Carbon Neutral Printing Program. Hemlock printers is not your everyday print provider. They have a mission rooted in innovation and providing sustainable print options while providing the lowest environmental footprint. Sustainability is integrated into all parts of their business and they even have a dedicated Sustainability Specialist on staff. Join us as we talk to Richard Kouwenhoven, President & COO and Amanda Chor, Sustainability Specialist at Hemlock.
You Don’t Want to Miss:
Sustainability as a competitive differentiator and business builder. How Hemlock created a Carbon Neutral Printing ProgramHow sustainable print operations work hand in hand with social purpose and the health of our planet. The importance of partnerships in building a sustainability strategy. Quotes from this Episode:
“We see kind of a new category of client emerging which are, which you wouldn't have a suspect would be buying a lot of print because there's so technology and online focus, but they're using print, to communicate their brand value through curated messages. They’ve chosen print because they want to tailor a message that is going to be a high impact. Those kinds of pieces definitely instill a lot of pride among the staff, because we're attracting big names in the in the business world. And they're, they're choosing us to do the work. Our reputation as a sustainability leader is kind of helping us win that business.”
– Richard Kouwenhoven, President & COO
“A tip that I would probably share is taking a look and researching external frameworks to assist any business in creating more of a sustainability focus. An example that I would like to go over would probably be the United Nations Sustainable Development Goals. These have really helped guide our sustainability strategy moving forward. And I think it would also help other businesses.”
– Amanda Chor, Sustainability Specialist
Resources:
Visit HemlockLearn about the United National Sustainable Development GoalsLearn more at Sustainability at DomtarVisit paper.domtar.com for our blog, request print promotions and much more.Follow us on Facebook, Instagram, LinkedIn or Twitter
55 min