27 min

How Digital Platforms Are Revolutionizing The $100B Flower Biz Matchmakers

    • Business

Karen Webster talks with John Tobis, CEO of the Bouqs, about why he thinks his direct-to-consumer and subscription model can make the company stand out in a crowded field — a move that requires payments to play a big role, given all the players involved. Sustainability is also part of the equation — but will consumer really catch on?

Karen Webster talks with John Tobis, CEO of the Bouqs, about why he thinks his direct-to-consumer and subscription model can make the company stand out in a crowded field — a move that requires payments to play a big role, given all the players involved. Sustainability is also part of the equation — but will consumer really catch on?

27 min

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