1 hr 6 min

How Drew Pulled 6 Deals From His First Direct Mail Campaign With Ryan Dossey (Mentor) and Drew Wiard (Mentee)—Part 2 Real Estate Rookie

    • Investing

Everything you've ever wanted to know about direct-to-homeowner marketing... but may have been afraid to ask!
From exactly what Drew writes in a letter, to how he builds rapport when running an appointment, to making offers and getting to the closing table, it's all here in plain English.
This episode follows up on show #9, where mentor/mentee duo Ryan Dossey and Drew Wiard broke down how Drew built a brand and zeroed in on his target market. Today, they walk us through everything that happens after a lead comes in, including how Drew was able to close three deals and get three more under contract in the past three months—despite the pandemic.
If you're tired of seeing all the good deals go to other investors, take matters into your own hands and put some of their tips into action! And be sure to subscribe to Real Estate Rookie in your favorite podcast app so you won't miss the next one.
In This Episode We Cover:

Drew's results from his first direct mail campaign

Marketing to an "absentee owners with equity" list

Keeping your marketing message simple


Why Drew's letters don't acknowledge the homeowner's hardship

Why response rate is the wrong metric to focus on

Using "75% of ARV minus repairs" to formulate offers


Overcoming objections when you're negotiating a price

Putting an inspection period in your contract

Finding real estate agents who work with cash buyers


Drew and Ryan's personal real estate investing MVPs


And SO much more!

Links from the Show

Real Estate Rookie Facebook Group

Felipe's Instagram

Ashley's Instagram

Rookie Podcast 09: Finding Off-Market Deals, Step by Step with Ryan Dossey (Mentor) and Drew Wiard (Mentee)—Part 1

Rookie Podcast 12: What Works (and Doesn’t) in a Recession & the Untold Story of J Scott’s Messy First Flip

Rookie Podcast 11: Using Home Inspections to Spot “Deal Killers” and Negotiate Better Prices with Rose Buckley


Build The BEST Cash Buyers List In 2020 (Ryan's Video)

PropStream

REsimpli

 Check the full show notes here: http://biggerpockets.com/rookie13
Learn more about your ad choices. Visit megaphone.fm/adchoices

Everything you've ever wanted to know about direct-to-homeowner marketing... but may have been afraid to ask!
From exactly what Drew writes in a letter, to how he builds rapport when running an appointment, to making offers and getting to the closing table, it's all here in plain English.
This episode follows up on show #9, where mentor/mentee duo Ryan Dossey and Drew Wiard broke down how Drew built a brand and zeroed in on his target market. Today, they walk us through everything that happens after a lead comes in, including how Drew was able to close three deals and get three more under contract in the past three months—despite the pandemic.
If you're tired of seeing all the good deals go to other investors, take matters into your own hands and put some of their tips into action! And be sure to subscribe to Real Estate Rookie in your favorite podcast app so you won't miss the next one.
In This Episode We Cover:

Drew's results from his first direct mail campaign

Marketing to an "absentee owners with equity" list

Keeping your marketing message simple


Why Drew's letters don't acknowledge the homeowner's hardship

Why response rate is the wrong metric to focus on

Using "75% of ARV minus repairs" to formulate offers


Overcoming objections when you're negotiating a price

Putting an inspection period in your contract

Finding real estate agents who work with cash buyers


Drew and Ryan's personal real estate investing MVPs


And SO much more!

Links from the Show

Real Estate Rookie Facebook Group

Felipe's Instagram

Ashley's Instagram

Rookie Podcast 09: Finding Off-Market Deals, Step by Step with Ryan Dossey (Mentor) and Drew Wiard (Mentee)—Part 1

Rookie Podcast 12: What Works (and Doesn’t) in a Recession & the Untold Story of J Scott’s Messy First Flip

Rookie Podcast 11: Using Home Inspections to Spot “Deal Killers” and Negotiate Better Prices with Rose Buckley


Build The BEST Cash Buyers List In 2020 (Ryan's Video)

PropStream

REsimpli

 Check the full show notes here: http://biggerpockets.com/rookie13
Learn more about your ad choices. Visit megaphone.fm/adchoices

1 hr 6 min

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