54 min
How Justin Tse Gained 1.5 Million Followers Social Pros Podcast
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- Marketing
Justin Tse, the CEO of Feature Media, joins the Social Pros podcast to share his story and insider tips on how he built a monumental followership on social media.
Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:
Salesforce Marketing Cloud
Full Episode Details
Gaining 1.5 million followers, having a total of seven income streams, and becoming a well-known YouTube influencer all by the age of 25 are successes many of us can only dream of. But, Justin Tse, the CEO of Feature Media has done it all and he joins Social Pros to give some insights into how he managed it.
We hear how Justin’s passion for content creation started out as a hobby and how he’s managed to harness that initial wonder as it evolved into a lucrative business. He also shares insider knowledge on how the influencer-brand dynamic works and how to harness it to the fullest.
Alongside practical advice all content creators and influencers can use to perfectly blend their creativity and business acumen, Justin discusses the evolving state of influencer marketing.
In This Episode:
05:00 How Justin built a brand with such impressive stats 06:57 Justin’s take on product lifespan 08:55 Common brand expectations for influencers 11:36 What the typical process is for brands and influencers 14:12 The dynamics of Justin’s team behind the scenes 16:36 Running a media company vs being a lone influencer 18:40 The difference between working directly with brands and working with them through agencies 23:49 The typical timeframe from brand partnership to the actual content creation 25:45 The best way to tap into an influencer’s community 28:53 Striking a balance between content creation speed and quality 32:50 How Justin stands out as a content creator 37:44 How Justin tests the content for his course 39:32 Justin’s course and how it helps other content creators 46:17 The best place to find Justin’s content on social media 43:39 Justin’s advice for anyone looking to become a social pro Resources
Get the new State of Marketing report for free from Salesforce Check out Justin’s YouTube page Follow Justin on Twitter Follow Justin on Instagram Visit SocialPros.com for more insights from your favorite social media marketers.
Justin Tse, the CEO of Feature Media, joins the Social Pros podcast to share his story and insider tips on how he built a monumental followership on social media.
Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:
Salesforce Marketing Cloud
Full Episode Details
Gaining 1.5 million followers, having a total of seven income streams, and becoming a well-known YouTube influencer all by the age of 25 are successes many of us can only dream of. But, Justin Tse, the CEO of Feature Media has done it all and he joins Social Pros to give some insights into how he managed it.
We hear how Justin’s passion for content creation started out as a hobby and how he’s managed to harness that initial wonder as it evolved into a lucrative business. He also shares insider knowledge on how the influencer-brand dynamic works and how to harness it to the fullest.
Alongside practical advice all content creators and influencers can use to perfectly blend their creativity and business acumen, Justin discusses the evolving state of influencer marketing.
In This Episode:
05:00 How Justin built a brand with such impressive stats 06:57 Justin’s take on product lifespan 08:55 Common brand expectations for influencers 11:36 What the typical process is for brands and influencers 14:12 The dynamics of Justin’s team behind the scenes 16:36 Running a media company vs being a lone influencer 18:40 The difference between working directly with brands and working with them through agencies 23:49 The typical timeframe from brand partnership to the actual content creation 25:45 The best way to tap into an influencer’s community 28:53 Striking a balance between content creation speed and quality 32:50 How Justin stands out as a content creator 37:44 How Justin tests the content for his course 39:32 Justin’s course and how it helps other content creators 46:17 The best place to find Justin’s content on social media 43:39 Justin’s advice for anyone looking to become a social pro Resources
Get the new State of Marketing report for free from Salesforce Check out Justin’s YouTube page Follow Justin on Twitter Follow Justin on Instagram Visit SocialPros.com for more insights from your favorite social media marketers.
54 min