Led Zepplin was wrong. She's NOT buying a Stairway To Heaven and on this solo-episode, Brad will explain WHY that matters to business owners who make offers to clients and customers.
This is a core concept I teach all of my clients and it helps them understand a key concept when making offers.
It also will help you make more and better offers.
Listen closely and then send an email to firstname.lastname@example.org describing your offers and any challenges you're having with getting them accepted by your clients or at prices that would make you happier.