When Ron “Boss” Everline decided to open a gym, he never realized what an impact he could make on individuals’ lives. That’s when he realized that training people was his calling in life. Now, 11 years later, Ron’s company Just Train, has over 1 million followers on Instagram. Listen in as he talks about, why he chose Instagram over other social media platforms, how he’s used it to help authentically build a following and referral source for his company, how he has positioned himself to stand out amongst a crowded market, building a brand, and more.
To get more tips on social media strategies, read our article 5 Minutes a Day to a Better Social Media Strategy.
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