20 min

How Packy McCormick Grew His Newsletter to Over 6,000 Subscribers [Ep. 20‪]‬ Mastering the Attention Economy

    • Marketing

This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and Packy McCormick. Packy is the co-founder of the Not Boring Newsletter, a newsletter focused on the intersection of business strategy and pop culture. 

We discuss why not boring started an email referral program, why Packy chose Substack, why not boring is different than other business strategy newsletters, and how to capture attention by writing a newsletter.

Follow Packy on Twitter: https://twitter.com/packym?lang=en Subscribe to Not Boring: https://notboring.substack.com/

Follow Ari on Twitter: https://twitter.com/amlewis4 Follow Ari on Instagram: https://www.instagram.com/ari_lewis4/ Visit Ari's Site: http://arilewis.com/

Produced by Courtnie Lewis https://www.courtnielewis.com/
Music by Mark Rhodes https://open.spotify.com/artist/2F3QTcv7P4TxveL1tDeXmL?si=KEiZ9oB_TQyD_3ISQC8y-A

This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and Packy McCormick. Packy is the co-founder of the Not Boring Newsletter, a newsletter focused on the intersection of business strategy and pop culture. 

We discuss why not boring started an email referral program, why Packy chose Substack, why not boring is different than other business strategy newsletters, and how to capture attention by writing a newsletter.

Follow Packy on Twitter: https://twitter.com/packym?lang=en Subscribe to Not Boring: https://notboring.substack.com/

Follow Ari on Twitter: https://twitter.com/amlewis4 Follow Ari on Instagram: https://www.instagram.com/ari_lewis4/ Visit Ari's Site: http://arilewis.com/

Produced by Courtnie Lewis https://www.courtnielewis.com/
Music by Mark Rhodes https://open.spotify.com/artist/2F3QTcv7P4TxveL1tDeXmL?si=KEiZ9oB_TQyD_3ISQC8y-A

20 min