32 min
How Petal & Pup Collaborate: Chantel Brayley This Is How We Do It
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- Business
Petal & Pup is a fashion brand with humble beginnings in Australia, that has seen incredible growth (400% YoY), & now shipped orders to 80+ countries! What kinds of strategy spark such loyalty in customers, or strike up the best marketing results? We chat with Chantel Brayley, the Head of Brand Marketing at Petal & Pup about tech, performance marketing & loyalty as part of our Melbourne trip for Yotpo's Amazing Women in Ecommerce Awards event series.
Chantel has an impressive career in retail & fashion, working powerhouse brands like Lorna Jane, Napoleon Perdis and Flight Centre. For the last three years, she has built the foundational base of Petal & Pup's Global marketing team to see a team of 15 continue to in areas of creative, public relations, performance marketing & ecommerce.
Join the Amazing Women in Ecommerce Community (AWIE)
Check out Yotpo's Loyalty Programs & Review Features
Shop at Petal & Pup
Learn more about Collabosaurus
See omnystudio.com/listener for privacy information.
Petal & Pup is a fashion brand with humble beginnings in Australia, that has seen incredible growth (400% YoY), & now shipped orders to 80+ countries! What kinds of strategy spark such loyalty in customers, or strike up the best marketing results? We chat with Chantel Brayley, the Head of Brand Marketing at Petal & Pup about tech, performance marketing & loyalty as part of our Melbourne trip for Yotpo's Amazing Women in Ecommerce Awards event series.
Chantel has an impressive career in retail & fashion, working powerhouse brands like Lorna Jane, Napoleon Perdis and Flight Centre. For the last three years, she has built the foundational base of Petal & Pup's Global marketing team to see a team of 15 continue to in areas of creative, public relations, performance marketing & ecommerce.
Join the Amazing Women in Ecommerce Community (AWIE)
Check out Yotpo's Loyalty Programs & Review Features
Shop at Petal & Pup
Learn more about Collabosaurus
See omnystudio.com/listener for privacy information.
32 min