92 episodes

The How She Did That Podcast was created for Virtual Assistants, Online Business Managers, and Project Managers to have a place to grow and learn together. Each episode will provide tech, systems, and business advice that can be immediately implemented. Let's build a business we love!
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How She Did That : Virtual Assistants | Online Business Managers Tasha Booth

    • Business
    • 4.8 • 53 Ratings

The How She Did That Podcast was created for Virtual Assistants, Online Business Managers, and Project Managers to have a place to grow and learn together. Each episode will provide tech, systems, and business advice that can be immediately implemented. Let's build a business we love!
See acast.com/privacy for privacy and opt-out information.

    BONUS: Starting Now Series Episode 3

    BONUS: Starting Now Series Episode 3

    Being the new kid on the block can be tough so in episode 3 of the Starting Now Series, I'm going to give you 5 tips to make it easier and stand out in a good way as you get started as a Virtual Assistant.
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    • 9 min
    BONUS: Starting Now Series Episode 2

    BONUS: Starting Now Series Episode 2

    Not sure what to offer as a new or newer Virtual Assistant? No worries, it's a common concern. In Episode 2 of the Starting Now Series, I'm going to share some info with you on 10...well, actually 14 surprising niches can dig into and services you can offer as a Virtual Assistant.
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    • 20 min
    BONUS: Starting Now Series Episode 1

    BONUS: Starting Now Series Episode 1

    Have you ever wondered if becoming a Virtual Assistant is right for you? Maybe you've even started your business but you're struggling a bit and it's making you have second thoughts about this whole thing. In this 4 part weekly series, I'm going to help you decide if being a Virtual Assistant is right for you and help you get started on your VA journey! Get ready for the Starting Now Series!
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    • 10 min
    How She Earns Media Coverage

    How She Earns Media Coverage

    If you were able to pitch your business and gain exposure in the media to land more clients and create more visibility for yourself and what you do, would you be interested? If so, then today’s episode is for you! Public relations is something that we don’t really hear much about in the online virtual support business space, and we want to know why that is! If someone asked you to define what public relations is, would you be able to? Do you know what the benefits are of utilizing PR? It’s one of those things that we have all heard about and we know it exists, but we never really pin-point why or when it’s necessary for your business or how exactly to implement public relations into your business! That’s why today we are learning why this is such an under-utilized marketing strategy, and here to teach us is none other than the fabulous PR pro Christina Nicholson! 
    Before Christina got involved in PR she spent about 10 years working as a TV reporter and anchor. At that time while she was working long hours in a grueling and inflexible schedule (on top of being a mom!), she noticed a lot of people in PR had never actually worked in the media, and had no concept of what it was like to be in the newsroom or put a story together. That’s when she decided to start her own PR agency, and it has been flourishing for nearly five years! With her team of eight rockstar women who all work remotely, she helps small business owners get exposure in the media without paying for advertising. That sounds like a win-win to me! 
    We talk about:
    Potential repercussions for small businesses that gain media coverageWhat a media pitch list is and how to make oneHow to know when we're ready for PR and if it’s the right route for us The first steps towards getting prepared, and how to present ourselves as legit
    Visit https://www.tashabooth.com/podcast for more info!

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    • 16 min
    How She Got Unstuck

    How She Got Unstuck

    Today we are talking about getting unstuck in your business and what to do when you start feeling like you're not loving your business or what you're doing as much as you did before. When it comes to virtual assistance or the online business space in general, it can be such an easy trap to fall into over time. Especially these days, I’m sure all of us have felt stuck in some way or another. It’s totally normal to realize and acknowledge that maybe something you used to love doing a few years ago (or even a few months ago for that matter!), you just don’t love doing any more. As humans we are constantly evolving, so it’s only natural that our businesses should evolve along with us! Luckily there is a solution, so be sure to give today’s episode a listen if you are someone who is currently in need of getting unstuck in your business. 
    Joining us today all the way from New Zealand to help us get unstuck is entrepreneur, author, speaker, and host of the ‘Untapped’ podcast, Natalie Sission. Her area of expertise is all about teaching you how to “Get Paid to Be You!” (Um, sign me up please!) She has a HUGE following and she is such an incredible example of someone who literally does all of the things! Today, though, we are honing in on her insight to transitioning your brand without crashing and burning, tapping into your potential, and getting paid to do what you know, love, and do best!  
    We talk about:
    How and why Natalie transitioned her brandHow to deal with fear of starting over and judgement from othersHow to focus on your niche without limiting yourselfOne piece of advice for someone looking to transition their business/brand
    Visit https://www.tashabooth.com/podcast for more info!

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    • 18 min
    How She Markets Using Video

    How She Markets Using Video

    Are you someone who dreads or avoids getting in front of the camera to create videos for your business? Maybe you struggle with finding the right words to say, feeling authentic, or perhaps you have no idea where to start when it comes to finding the right equipment to use. There are cameras, microphones, lights, editing software... the list goes on and the options never seem to end! Then, once you have your videos all beautified and perfect, how can you use them to market yourself? Believe it or not, there is actually SO much that goes into recording videos for your business if you really want to connect with your audience in a way that looks beautiful, on-brand, and professional! Our guest today, Holly Gillen, refers to it as “business cinema,” and she is talking to us about all things video in today’s episode.
    Holly has been working in video production for over a decade, and she has been running her own online business since 2013. Some of her clients include the Sundance Channel, HBO, Sony Music and Nick.com, so yeah, we believe she knows what she’s talking about! She has experience as a Camera Operator, Video Producer, and an Editor, and she is here to help leading ladies like you learn the skills you need to save yourself time on both sides of the camera!
    We talk about:
    The definition of “business cinema”Why videos should be part of your content strategyTechniques and tools to help those who feel more comfortable “behind the scenes”What equipment do we need?How to create a lot of content without over-complicating the processPre-production and post-productionHow to promote your videosOne thing you can do this week to get started with video
    Visit https://www.tashabooth.com/podcast for more info!

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    • 23 min

Customer Reviews

4.8 out of 5
53 Ratings

53 Ratings

dtrehkl ,

A Wealth of Knowledge

Tasha Booth‘s podcasts have been timely for me as a newbie starting my VA business. As a mom with a 9-5 job this is the perfect way for me to squeeze in time to continue to gain knowledge in this arena while I’m driving to and from work. The subject matter experts she interviews are just a wealth of knowledge and I‘m learning so much about what pitfalls to avoid, how to plan now and for the future of my business. I honestly wish I could just do a mind meld with all of these ladies but since that’s not possible, this is the next best thing. Tasha is amazing and genuine and her interviews get to the nuts and bolts of the topics. I highly recommend these podcasts for VAs whether you’re just beginning or already growing your business.

mean.k.baker ,

Tasha is amazing

I’m so grateful for Tasha and her sharing so much about entrepreneurship. I admire her so much and love learning from her!

CAF Sanchez ,

Seasoned Vet

I’ve been a business owner and entrepreneur for over 7 years and I have still found Tasha’s podcast to be such a great resource for me and my biz! The topics she covers are super important but she describes them in a way that’s straightforward and easy to understand. This podcast should be a go-to for EVERY entrepreneur wanting to maximize their biz knowledge!

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