Beyond The Now

How the Co-Founder of Nomad Built a Premium Brand in a Sea of Cheap Tech Accessories

Most tech accessories are a race to the bottom with cheap materials, copycat products, competing on price. But Nomad Goods took a different approach.

In this episode, CEO and Co-Founder Noah Dentzel breaks down how Nomad built a premium brand in a category flooded with cheap alternatives.

Noah & Liam get into:

  • Nomad’s early Kickstarter journey

  • Building a product-first culture that actually lasts

  • The Apple Watch launch and the moment customers were “really, really mad”

  • Why great brands are earned through product, not marketing

If you’re building in ecommerce, this is a masterclass in what it actually takes to win.