Beyond The Now

How This Builder Used AI to Grow a “Sleepy” Business to $12M

In this episode of Beyond the Now, Liam sits down with Jonathan Shroyer from Linda’s to break down how he scaled a “sleepy” ecommerce business from $2M to $12M in just two years.

Jonathan shares how he identified a $6B market opportunity, and how AI became the unlock for rapid growth, driving 25% of revenue through automated, personalized marketing.

They dive into:

  • Why “boring” industries are some of the biggest opportunities today

  • How AI is changing ecommerce, retention, and personalization

  • The shift from funnels to “learning loops”

  • Why most brands are already behind on AI adoption

  • The exact playbook Jonathan used to scale Linda’s

If you’re building in ecommerce, retention, or AI, this episode is a must-watch.