Online Marketing Podcast

Paul Pruitt

Welcome to the Online Marketing Podcast, where we help Course Creators, Membership Owners & Coaches market and sell their offers. You get results for your students, members, and students and are confident that your offers work. Now you just have to market and sell them to bring the right people into your world! Each episode of the podcast we do a deep dive into strategies and mindset that high earners take action on for themselves (and we pull back the curtain on our 6 Figure Online Business as well!) Brought to you by Paul & Melissa Pruitt, husband & wife and business partners who help top professionals launch online courses, memberships & coaching programs. Just sign up to be notified at onlinemarketingpodcast.com

  1. 2D AGO · BONUS

    Nugget: The Best Memberships Are the Simplest Ones

    Memberships do not have to be complicated. Seriously! They can be very streamlined, very simple. It all comes down to the promise that you're making. Now, if you have a coaching program, what better thing to put on the back because you know, there's only so many people that are going to keep renewing for another thing, coaching element. But if you had a maintenance program, if you had a back-end membership that gave the opportunity for people to stay connected with you even after that experience, same thing with the course, the natural tension that people have. it's all about the long game. It's having a lifetime value of a client having something where you truly can help people make the transformation that you want for them. Nobody loses, it's a win-win-win all the way around. And the interesting thing is because we're intentional, it doesn't have to be overwhelming. It does not have to be complicated. Memberships can be simple. Resources: Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/ Connect with us on social! Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt

    6 min
  2. 3D AGO · BONUS

    Nugget: A New Day Means a New Chance to Grow

    I’ve seen this happen a lot throughout my years in business. People do something proactive; they pull in a lot of interest to their offer, they'll end up landing a bunch of clients and at that point, they get really busy and very productive, they have a lot of sales and income come in. But while they're focused on those current customers and serving people, they stop doing what they did to attract those people. Then what happens is they serve, and they close out, they finish those transactions and there’s no one left to serve. They have to start all over again at the bottom. So how can you get rid of those peaks and valleys? Don’t stop doing what you did to attract people in the first place, and you’ll keep attracting new people in. Start every day at zero, as if you have zero clients. Put your best foot out there, put in the effort, stay consistent, keep attracting new people in, and then you'll never run out on the back end. Resources: Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/ Connect with us on social! Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt

    5 min
  3. 4D AGO

    Building a Thriving Membership Without Being an Expert – Interview with Membership Owner, Podcast Host & Chief Optimist Adrienne Babbit

    In the market, you will hear often that you got to be an expert before you can put something together.  But there is another way.   You don't have to have all the knowledge and expertise from the start.   You can be a facilitator by being resourceful and gathering experts that can guide an audience to a solution for their problem.   In this episode, we are talking with Adrienne Babbit about how she turned a local need and grew it into a global membership without being an expert herself and how she constantly enhances her membership by listening to her audience’s feedback. Adrienne is the Founder of Learn with Me Languages, and she’s fondly known as the Chief Optimist. She leads a team of talented teachers who help families learn languages through CONNECTING with native speakers of the language they’re learning.    Families form friendships that motivate them to USE the language. The program was birthed at the beginning of COVID, and since then they have connected hundreds of families from around the world learning Spanish and English together through the Family Language Exchange Membership.   Adrienne is also the host of the Building Bilingual Families Podcast, and her passion is to help families become bridge builders in their communities. Find the full show notes here: https://onlinemarketingpodcast.com/building-a-thriving-membership-without-being-an-expert-interview-with-membership-owner-podcast-host-chief-optimist-adrienne-babbit Resources: Learn With Me Languages - Get the free SPEAK SPANISH EVERYDAY GUIDE. This guide includes the 4 secrets we've tested with hundreds of families to get them speaking in a second language at home, and conversing with new friends. Go to learnwithmelanguages.com, and click on "Get the Guide!" Top Membership Niches Guide - Grab our Top Membership Niches Guide to learn more about the best and most lucrative types of memberships and get started with brainstorming how to create the right membership for your business! Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/ Connect with us on social! Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt Connect with...

    28 min
  4. 6D AGO

    The Secret to Increasing Conversions Next Time You Launch

    Have you ever had a launch that just didn’t go quite right?  Maybe there was some sort of misalignment with the list building. Maybe you didn’t have the right audience that was ready to hear your offer?  In this episode, we are discussing how to make sure that your next launch will be a success, by having the right conversations that will attract your ideal audience, align them with your offer and purposely guide them to an informed buying decision. Find the full show notes here: https://onlinemarketingpodcast.com/the-secret-to-increasing-conversions-next-time-you-launch Resources: Launch Conversation Calendar - turn your participants in your launch into buyers! The Launch Conversation Calendar is designed to help you determine what type of conversations you should have with your audience throughout your launch.  Launch Frameworks Playbook: Launching your offer is how you'll get clients and we're going to share our launch system with you. The Launch Frameworks Playbook shares our entire launch system that quickly and easily brings in sales on auto pilot. Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/ Connect with us on social! Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt

    8 min
5
out of 5
30 Ratings

About

Welcome to the Online Marketing Podcast, where we help Course Creators, Membership Owners & Coaches market and sell their offers. You get results for your students, members, and students and are confident that your offers work. Now you just have to market and sell them to bring the right people into your world! Each episode of the podcast we do a deep dive into strategies and mindset that high earners take action on for themselves (and we pull back the curtain on our 6 Figure Online Business as well!) Brought to you by Paul & Melissa Pruitt, husband & wife and business partners who help top professionals launch online courses, memberships & coaching programs. Just sign up to be notified at onlinemarketingpodcast.com

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