Paul and Georgie discuss how to be a ‘niche within a niche’; the importance of content quality within SMS and Email marketing; how to utilise customer segmentation to lockdown customer retention; and how to use the data gained from campaigns.
Georgia has over a decade of experience specialising in lifecycle marketing and CRM, and has a proven track record of turning leads into loyal, raving fans. She is the Founder of Pepped, a boutique lifecycle marketing agency that helps growing health and wellness businesses both in the UK and US attract, convert and retain more customers. She is also a Lifecycle Marketing Consultant for Hims & Hers.
- LinkedIn: https://www.linkedin.com/in/georgiecartermarketingconsultant
- Website: https://www.peppedup.co.uk
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Information
- Show
- FrequencyUpdated Weekly
- PublishedJanuary 30, 2023 at 2:53 PM UTC
- Length31 min
- Season1
- Episode23
- RatingClean
