High Voltage Business Builders Podcast

Neil Twa

The Top 3% Global Show The High Voltage Business Builders Podcast is a show where we interview high voltage entrepreneurs on their way to their first or next million using e-commerce, real estate and other business models that generate wealth without Wall Street profits! Host Neil Twa has led a captivating conversation with at least one Founder of a company or brand each week since December 2021. This is your weekly five F's show - faith, family, friends, freedom and fun! The High Voltage Business Builders Podcast is your ultimate roadmap to seven-figure success in the digital age, where we power up entrepreneurs with battle-tested strategies for scaling e-commerce empires and lifestyle-driven businesses. Each week, we spark conversations with industry titans and innovative founders who've mastered the art of turning physical products into profitable powerhouses through advanced digital marketing, Amazon FBA mastery, and strategic brand building—all while creating true financial independence beyond traditional Wall Street wisdom. We're not just talking theory; we're sharing real-world blueprints for building, scaling, and automating your business to generate wealth on your own terms. Whether you're launching your first product or scaling to your next million, our high-octane community of action-takers and game-changers provides the voltage you need to electrify your entrepreneurial journey, transform your side hustle into a full-throttle enterprise, and build a legacy that continues generating wealth long after you've stepped away from the day-to-day operations.

  1. -3 J

    #199 How AI Is Changing Marketing Forever (and What It Means for Your Business)

    Data is the new competitive edge. Neil sits down with Courtney from Nimble Gravity to break down how AI, privacy changes, and Google Analytics 4 are redefining how brands track, measure, and grow online. They discuss what every e-commerce business needs to know to stay profitable in a world where targeting is fading, automation is rising, and smarter analytics now drive the biggest wins. In This Episode, We Cover: ✅ How GA4 changes data tracking for every online business ✅ The truth about AI-driven analytics and automated insights ✅ Why clean data matters more than ever in 2025 ✅ How to identify your most profitable customers using web data ✅ The death of hyper-targeting and what’s replacing it ✅ The rise of modeled data and how it impacts marketing accuracy ✅ What globalization means for digital teams and collaboration 📍 Chapters [00:01:00] Courtney’s Journey from Fashion to Fortune 150 [00:03:30] Lessons in Scaling Analytics for E-Commerce [00:06:30] The Evolution of Data-Driven Marketing [00:09:00] Tools That Are Changing How We Analyze Data [00:11:00] How GA4 Impacts Your Website Tracking [00:13:00] Privacy Rules and the End of Hyper-Targeting [00:15:00] How AI Tools Are Simplifying Data Analysis [00:18:00] Will AI Replace Data Analysts? [00:20:00] Building and Leading Global Analytics Teams [00:22:00] The Next Wave of AI in Marketing Creativity Follow Courtney and Nimble Gravity: 🌐 Website: https://nimblegravity.com 🔗 LinkedIn: https://www.linkedin.com/company/nimblegravity Follow Neil: 🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/ 📸 Instagram: https://www.instagram.com/neiltwa/ 📘 Facebook: https://www.facebook.com/neiltwa/ 🐦 X/Twitter: https://twitter.com/voltagefba 🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders 🎧 Like This Episode? ✅ Subscribe for weekly conversations with real founders ✅ Share this with a brand owner or marketer in your network ✅ Drop a review to help others discover the show  Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

    27 min
  2. 22 OCT.

    #198 Is Google Ads Dead? How to Keep Your Google Ads Profitable in 2025

    Google Ads isn’t dead… But it’s definitely changed.  Neil sits down with John Horn, CEO of StubGroup, to unpack how the world’s biggest ad platform is adapting to AI, stricter policies, and changing consumer behavior. They cover everything from rising ad costs to Google account suspensions, Performance Max campaigns, and what actually works for eCommerce and lead-gen brands in 2025. Whether you’re running ads yourself or managing a team, this episode gives you a no-fluff roadmap for staying profitable on one of the most competitive platforms in marketing.   In This Episode, We Cover: ✅ Why Google Ads still outperforms other ad channels in 2025 ✅ How AI tools are reshaping ad targeting, automation, and results ✅ The #1 mistake advertisers make when tracking conversions ✅ Why low-ticket products rarely succeed without strong lifetime value ✅ How to recover (and prevent) Google Ads account suspensions ✅ The future of ads inside AI search tools like ChatGPT and Gemini ✅ What budget do you actually need to start seeing results?   📍 Chapters [00:01:00] Did AI Kill Google Ads?  [00:03:00] Why Ad Costs Keep Rising (and How to Compete) [00:05:00] Conversion Tracking and Smarter Optimization [00:07:00] Understanding ROAS vs. Real Profitability [00:09:00] The Role of AI in Ad Targeting and Performance Max [00:13:00] How ChatGPT and Gemini Are Changing Search Behavior [00:15:00] Building Smarter Campaigns and Defining Success [00:17:00] How Much Budget You Actually Need to Start [00:18:30] Avoiding Account Suspensions and Policy Traps [00:20:00] Case Study: Cutting CPC by 51% for a SaaS Brand [00:21:45] What It Means to Be a Google Premier Partner   Follow John on LinkedIn: www.linkedin.com/in/johnjhorn1/ Visit stubgroup.com to learn how StubGroup helps businesses scale smarter and stay compliant with Google Ads   Follow Neil: 🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/ 📸 Instagram: https://www.instagram.com/neiltwa/ 📘 Facebook: https://www.facebook.com/neiltwa/ 🐦 X/Twitter: https://twitter.com/voltagefba 🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders 🎧 Like This Episode? ✅ Subscribe for weekly conversations with real founders ✅ Share this with a brand owner or marketer in your network ✅ Drop a review to help others discover the show  Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

    24 min
  3. 15 OCT.

    #197 Fulfillment 101: Cutting Shipping Costs Without Losing Customers

    For most sellers, shipping eats the largest slice of the budget.  But with the right strategy, it can become your most powerful competitive edge. Lori from Falcon Fulfillment joins Neil to unpack how the fulfillment industry is transforming, from Amazon’s two-day dominance to the rise of smarter, more profitable shipping models. They dive into how brands can cut costs, use AI to optimize logistics, and compete in an eCommerce world where speed isn’t the only advantage. Whether you’re scaling DTC or managing 3PL relationships, this episode breaks down the hidden levers that drive fulfillment profitability. In This Episode, We Cover: ✅ Why Amazon’s fulfillment model is no longer the only way to compete ✅ How brands are saving thousands by extending from two-day to four-day shipping ✅ The rise of flexible “mosaic” carrier strategies that lower shipping costs ✅ How AI is changing fulfillment forecasting and decision-making ✅ The return of U.S. and North American manufacturing post-COVID ✅ What to look for in a fulfillment partner that actually fits your business 📍 Chapters [00:01:00] Why Fulfillment Is Getting More Exciting Than Ever [00:02:30] The End of the Two-Day-Shipping Obsession [00:04:00] Amazon vs. Niche Brands: Competing on Value, Not Speed [00:06:00] How Shipping Became the Biggest Lever in Profitability [00:07:45] The Real Cost of “Free” Shipping [00:09:00] FedEx, UPS, and the New Carrier Mosaic Strategy [00:12:45] AI and Data: The Future of Smarter Fulfillment [00:14:00] Reshoring and the Return of North American Manufacturing [00:16:00] The Billion-Dollar Opportunity in Packaging Waste [00:23:40] How to Choose the Right 3PL Partner for Your Brand   Explore how Falcon Fulfillment helps eCommerce brands ship smarter and scale faster: falconfulfillment.com   Follow Neil: 🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/ 📸 Instagram: https://www.instagram.com/neiltwa/ 📘 Facebook: https://www.facebook.com/neiltwa/ 🐦 X/Twitter: https://twitter.com/voltagefba 🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders   🎧 Like This Episode? ✅ Subscribe for weekly conversations with real founders ✅ Share this with a brand owner or marketer in your network ✅ Drop a review to help others discover the show  Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

    27 min
  4. 8 OCT.

    #196 How Shoppable Videos Are Transforming E-Commerce Sales in 2025

    Most business owners still treat video as a marketing tool. But in 2025, it is the storefront. In this episode, Neil Twa sits down with Nicolas from eStreamly to unpack how shoppable videos and livestream commerce are transforming the way consumers buy online. From TikTok Shops generating millions per video to Amazon’s new in-stream shopping features, they reveal how brands are converting attention into purchases faster than ever. In This Episode, We Cover: ✅ How TikTok and Amazon are leading the shoppable video revolution ✅ The secret behind viral videos that generate million-dollar sales ✅ Why attention span and content volume are the new marketing currency ✅ Frameworks for creating high-converting videos and livestreams ✅ How to repurpose TikTok content across platforms for maximum ROI ✅ Why every e-commerce brand must start acting like a media company ✅ The future of livestream shopping and video gamification 📍 Chapters [00:03:00] How TikTok Shops Created an $18B Market [00:05:00] The Reality of Going Viral: Quantity Over Perfection [00:07:30] Amazon’s Move Into Media and Interactive Ads [00:10:00] Building High-Performing Video Frameworks [00:13:00] Hooks, Engagement, and the Power of Iteration [00:16:00] Why Content Volume Beats Perfectionism [00:21:00] How to Win With Livestream Commerce [00:25:00] Platform Strategy and the Law of Consistency [00:27:00] The Future of E-Commerce and Video Monetization 🚀 Learn more about Nicolas and eStreamly https://get.estreamly.com  Follow Neil: 🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/ 📸 Instagram: https://www.instagram.com/neiltwa/ 📘 Facebook: https://www.facebook.com/neiltwa/ 🐦 X/Twitter: https://twitter.com/voltagefba 🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders 🎧 Like This Episode? ✅ Subscribe for weekly conversations with real founders ✅ Share this with a brand owner or marketer in your network ✅ Drop a review to help others discover the show  Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

    29 min
  5. 1 OCT.

    #195 The 5 Franchise Categories That Print Money

    Most people think of coffee shops or fast food when they hear “franchise.” But the real money is in overlooked industries with high margins, low overhead, and massive demand. In this episode, Neil Twa sits down with Cliff, a veteran franchise owner and consultant, to reveal the five franchise categories with the highest profit potential. From trades to pet care to youth enrichment, Cliff explains where the biggest opportunities are, how to evaluate ROI, and what lifestyle factors to consider before investing. He also shares his personal journey from Wall Street to franchising, including the best (and worst) businesses he ever owned. In This Episode, We Cover: ✅ The “Silver Tsunami” and opportunities in senior care ✅ How pet humanization is creating billion-dollar businesses ✅ Why youth enrichment franchises are booming ✅ The truth about franchise ROI and FDD disclosures ✅ Cliff’s journey from managing $250M on Wall Street to building franchises 📍 Chapters [00:01:13] From Family Priorities to Self-Employment [00:07:17] Leaving Wall Street for Entrepreneurship [00:13:19] Entering Franchising and Early Lessons Learned [00:15:00] The Best and Worst Franchise Businesses [00:17:34] The 5 Franchise Categories That Print Money [00:23:26] Franchise ROI, Net Margins, and FDD Disclosures [00:31:26] Lifestyle, Risk, and Picking the Right Franchise [00:34:48] Why Due Diligence Matters More Than Sales Hype 🚀 Learn more about Cliff’s work with franchises:https://www.linkedin.com/in/cliffnonnenmacher Follow Neil: 🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/ 📸 Instagram: https://www.instagram.com/neiltwa/ 📘 Facebook: https://www.facebook.com/neiltwa/ 🐦 X/Twitter: https://twitter.com/voltagefba 🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders 🎧 Like This Episode? ✅ Subscribe for weekly conversations with real founders ✅ Share this with a brand owner or marketer in your network ✅ Drop a review to help others discover the show  Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

    37 min
  6. 24 SEPT.

    #194 How to Build a Business That Grows Predictably

    Most entrepreneurs get stuck competing on price. But real growth comes from building around value, purpose, and a formula you can repeat. In this episode, Neil Twa sits down with Solomon Thimothy, founder of OneIMS and co-founder of Clickx, to break down his Growth Formula: a simple framework built on acquisition and retention. Solomon shares how he pivoted from building websites to running a 17-year growth agency, why businesses should stop treating leads as commodities, and how consistent execution creates predictable results.   In This Episode, We Cover: ✅ Why competing on price kills long-term growth ✅ The Growth Formula: acquisition + retention explained ✅ How to capture bottom-of-funnel demand before creating new demand ✅ The role of retention, nurturing, and automation in scaling ✅ Why execution matters more than perfection (with Elon Musk as an example) ✅ How Solomon pivoted from “pretty websites” to measurable growth   📍 Chapters [00:01:13] Purpose vs. Price: Why Entrepreneurs Get Stuck [00:03:48] From Websites to Growth: Pivoting the Business Model [00:07:25] Building Around Outcomes, Not Commodities [00:10:59] Competing on Value Instead of Price [00:16:25] The Growth Formula: Acquisition + Retention [00:20:23] Capturing Bottom-of-Funnel Demand First [00:23:35] Retention and Nurturing Leads the Right Way [00:27:15] Why Execution Beats Perfection   🚀 Learn more about Solomon at clickx.io 🚀 Visit Solomon on LinkedIn: https://www.linkedin.com/in/solomonthimothy   Follow Neil: 🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/ 📸 Instagram: https://www.instagram.com/neiltwa/ 📘 Facebook: https://www.facebook.com/neiltwa/ 🐦 X/Twitter: https://twitter.com/voltagefba 🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders   🎧 Like This Episode? ✅ Subscribe for weekly conversations with real founders ✅ Share this with a brand owner or marketer in your network ✅ Drop a review to help others discover the show  Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

    32 min
  7. 17 SEPT.

    #193 How to Drive Organic Growth With Referrals and Word-of-Mouth

    Paid ads are expensive and crowded. The brands that stand out today know how to blend organic marketing, referrals, and authentic word-of-mouth… online and offline. In this episode, Neil Twa sits down with Ashley Stanford, digital strategist and co-founder of Ice Cream Social, to unpack how entrepreneurs can lower acquisition costs, create authentic content, and turn every customer into an influencer. Ashley also shares her own journey of building a flexible business while raising kids, and why “freedom” has always been her core driver.   In This Episode, We Cover:✅ How to combine paid media with organic growth channels ✅ The role of authentic UGC and influencer partnerships ✅ Offline referrals and why every customer can be an influencer ✅ How Ice Cream Social helps brands activate word-of-mouth online ✅ Ashley’s journey to balancing business, family, and freedom 📍 Chapters [00:01:26] Why Strategy Matters More Than Shiny New Tactics [00:02:30] Paid Media, Email, SMS, and Word-of-Mouth Working Together [00:04:14] The Rise of Authentic UGC and Influencer Content [00:06:27] Managing Brand Guidelines and Legal Risks With Creators [00:08:51] Defining Your Message and Building a Customer Persona [00:11:02] Entrepreneurship, Family, and Building a Life of Freedom   🚀 Learn more about Ice Cream Social at icecreamsocial.io Follow Neil: 🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/ 📸 Instagram: https://www.instagram.com/neiltwa/ 📘 Facebook: https://www.facebook.com/neiltwa/ 🐦 X/Twitter: https://twitter.com/voltagefba 🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders   🎧 Like This Episode? ✅ Subscribe for weekly conversations with real founders ✅ Share this with a brand owner or marketer in your network ✅ Drop a review to help others discover the show  Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

    18 min
  8. 10 SEPT.

    #192 How to Find Your Perfect Business and Launch It

    Starting a business is hard.  The secret to success isn’t chasing easy money. It’s aligning your business with the life you want to create.  In this episode, Neil Twa sits down with Jason, founder of the Goal Crazy Planner and author of Dream Driven. Jason shares how he turned a personal struggle into a product people love, why market validation kept him going, and how he balances e-commerce with real estate to build long-term stability. In This Episode, We Cover: ✅ Your business should be the means, not the end ✅ The importance of validation before investing heavily ✅ Lessons from building the Goal Crazy Planner brand ✅ The role of affiliates, influencers, and evergreen content in scaling   📍 Chapters [00:01:13] Choosing the Right Business to Start [00:03:10] Staying Focused Through Passion and Market Validation [00:05:02] Turning a Pain Point Into a Product [00:11:32] Pivoting With Market Shifts [00:12:08] Influencer Marketing, Affiliates, and Evergreen Content [00:13:27] Cold Outreach and Long-Term Relationships [00:16:38] Dream Driven: Jason’s New Book on Starting a Business   🚀 Grab your copy of the Goal Crazy Planner at goalcrazyplanners.com and use code VOLTAGE for 15% off. Connect with Jason Vandevere on LinkedIn: https://www.linkedin.com/in/jasonvandevere Follow Neil: 🔗 LinkedIn: https://www.linkedin.com/in/neiltwa/ 📸 Instagram: https://www.instagram.com/neiltwa/ 📘 Facebook: https://www.facebook.com/neiltwa/ 🐦 X/Twitter: https://twitter.com/voltagefba 🎵 TikTok: https://www.tiktok.com/@fbabusinessbuilders     🎧 Like This Episode? ✅ Subscribe for weekly conversations with real founders ✅ Share this with a brand owner or marketer in your network ✅ Drop a review to help others discover the show  Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

    21 min
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49 notes

À propos

The Top 3% Global Show The High Voltage Business Builders Podcast is a show where we interview high voltage entrepreneurs on their way to their first or next million using e-commerce, real estate and other business models that generate wealth without Wall Street profits! Host Neil Twa has led a captivating conversation with at least one Founder of a company or brand each week since December 2021. This is your weekly five F's show - faith, family, friends, freedom and fun! The High Voltage Business Builders Podcast is your ultimate roadmap to seven-figure success in the digital age, where we power up entrepreneurs with battle-tested strategies for scaling e-commerce empires and lifestyle-driven businesses. Each week, we spark conversations with industry titans and innovative founders who've mastered the art of turning physical products into profitable powerhouses through advanced digital marketing, Amazon FBA mastery, and strategic brand building—all while creating true financial independence beyond traditional Wall Street wisdom. We're not just talking theory; we're sharing real-world blueprints for building, scaling, and automating your business to generate wealth on your own terms. Whether you're launching your first product or scaling to your next million, our high-octane community of action-takers and game-changers provides the voltage you need to electrify your entrepreneurial journey, transform your side hustle into a full-throttle enterprise, and build a legacy that continues generating wealth long after you've stepped away from the day-to-day operations.

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