How to define your loyalty vision: people before technology, with Henry Christian

Today, we're discussing the humans behind loyalty initiatives and touching on the build vs. buy loyalty technology dilemma.

The goal of this episode is to provide you with action steps to set the right goal for your loyalty initiative before you choose the right technology to support it.

In this episode we cover:

• Action steps for aligning people around loyalty goals

• Blueprint for understanding your customers

• But vs. build loyalty technology dilemma

Connect with us:

Henry Christian: https://www.linkedin.com/in/henchristian/

Irek: https://www.linkedin.com/in/iklimczak/

Open Loyalty: https://www.openloyalty.io/

Link to the Loyalty program builders podcast: https://www.openloyalty.io/podcast

Contact: podcast@openloyalty.io