100 episodes

I'm Matthew Kimberley and here at How To Get A Grip I question your favorite entrepreneurs' sanity. Specifically, I ask: "what keeps you sane?" For some it's morning meditation, for others it's night-time naughtiness. Because one thing's for certain: working for yourself comes at a cost, and How To Get A Grip explores exactly how to manage that cost and preserve your sanity.

How To Get A Grip Matthew Kimberley

    • Business
    • 5.0 • 38 Ratings

I'm Matthew Kimberley and here at How To Get A Grip I question your favorite entrepreneurs' sanity. Specifically, I ask: "what keeps you sane?" For some it's morning meditation, for others it's night-time naughtiness. Because one thing's for certain: working for yourself comes at a cost, and How To Get A Grip explores exactly how to manage that cost and preserve your sanity.

    Other People's Audiences

    Other People's Audiences

    When you’re looking for clients, there are a lot of ways to go about it. One of the simplest, most effective ways is to go to other people’s existing clients. If you can get someone else’s endorsement, their client base can become your client base.
    Today, I look at this strategy: why it works, what’s the best way to capitalize on it, and how it relates to the analogy of the money tree. I talk about why you should put yourself in front of other people’s audiences for free, how to do it most efficiently, and the importance of getting the endorsement of a highly trusted name.
    “It’s never, ever, ever a bad idea to talk to other people’s audiences.”
    - Matthew Kimberley
    This week on Book Yourself Solid® Marketing For Coaches Podcast:
    How talking to other people’s audiences can help you glean clients How to use this technique most efficiently Why you should put yourself in front of other people’s audiences for free The importance of picking a trusted name The money tree analogy Mentioned Resources:
    Book Yourself Solid Five Things You Need To Do Every Morning To Get You More Clients In 60 Days  Get More Clients in 60 Days!
    Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?
    My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.
    So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.
    Get More Leads, Prospects & Clients
    Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay
    Be sure to share your favorite episodes on social media to help me reach more coaches, like you.
    Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

    • 11 min
    How Coaches Should Measure Return On Investment

    How Coaches Should Measure Return On Investment

    Everybody knows about return on investment, and everybody knows you need it. But not everybody knows about the different areas of ROI your client may be looking for. Being able to identify the right area for a given situation can mean the difference between success and failure for your marketing strategies and your coaching business.
    Today, I list the four types of return on investment and explore them all, giving examples of each and explaining how you can use them to turn your relationship with your clients into a win-win situation. I also discuss the importance of keeping your advertised ROI tangible and specific.
    “Be sure that the results you are delivering go beyond the advice that people chew on.”
    - Matthew Kimberley
    This week on Book Yourself Solid® Marketing For Coaches Podcast:
    The four areas of return on investment How you can avoid pitching the wrong kind of return The importance of keeping your advertised ROI tangible Why you should look for positive, specific outcomes for your existing clients Mentioned Resources:
    Book Yourself Solid Five Things You Need To Do Every Morning To Get You More Clients In 60 Days  Get More Clients in 60 Days!
    Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?
    My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.
    So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.
    Get More Leads, Prospects & Clients
    Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay
    Be sure to share your favorite episodes on social media to help me reach more coaches, like you.
    Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

    • 16 min
    Your Why You Do It Statement

    Your Why You Do It Statement

    Everyone talks about the importance of developing your values, your purpose, and understanding your direction, etc. While it may not seem very important, having this understanding of your values is vital when you're developing a personal brand business, because it helps attract people to you. It doesn't have to be something on a global scale like world peace or ending world hunger; you just have to know what's important to you.
    In today's episode, I look at why you want to develop your "Why You Do It" statement. I talk about how developing your Why is so important for your business, and how it helps you attract the right people. I also share my big motivating why and how a nanny's Why helped win me over.
    "Why you do what you do is really where you put your stamp of personality and of value into the essence of your business."- Matthew Kimberly
    This week on Book Yourself Solid® Marketing For Coaches Podcast:
    What is a “Why You Do It Statement” Why it’s difficult to resonate with people if you only work for money How a candidate for my son’s nanny won me over with her Why What is a value statement My big motivating Why Attracting the right kind of client with your Why Mentioned Resources:
    Book: The Values Factor, by Dr. John Demartini Book Yourself Solid Heroic Public Speaking  Get More Clients in 60 Days!
    Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?
    My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.
    So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.
    Get More Leads, Prospects & Clients
    Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay
    Be sure to share your favorite episodes on social media to help me reach more coaches, like you.
    Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

    • 11 min
    How To Launch New Coaching Product Ideas

    How To Launch New Coaching Product Ideas

    Do you need to develop a new program over 9 months? We do need to workshop new products with clients, but many believe that the only way to perfect it is through working with those clients at a cheap rate for an exceptionally long period. However, I've found that if you develop a product over several months, you're more likely to lose momentum, and quit. So why workshop a program to exhaustion when all you need is a weekend?
    In today's episode, I talk about launching new products and why you don't need to develop them over months. I explain how losing momentum can derail your product, and why some products only need a weekend to workshop. I show some of the benefits of building a short course that can be turned into an evergreen program. I also provide examples of successful workshops that I ran in a short-term period and explain why I decided to not grow them further.
    "Whenever you come up with a new concept, a new idea, a new offering, a new product, a new service, a new experience, a new course -whatever that might be- it's almost always a mistake to offer it as a six- or nine-month program."- Matthew Kimberley
    This week on Book Yourself Solid® Marketing For Coaches Podcast:
    The development process for new offers What happens when you commit to an idea and lose momentum The benefits of workshopping an idea over a weekend Being comfortable with not running with every product you develop Getting data quickly to determine if your product is helpful Creating recurring revenue with workshops How new products can not align with company goals Mentioned Resources:
    Book Yourself Solid Delightful Emails  Get More Clients in 60 Days!
    Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?
    My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.
    So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.
    Get More Leads, Prospects & Clients
    Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay
    Be sure to share your favorite episodes on social media to help me reach more coaches, like you.
    Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

    • 13 min
    12 Years and 12 Months of Book Yourself Solid®

    12 Years and 12 Months of Book Yourself Solid®

    Today marks the one-year anniversary of relaunching my Book Yourself Solid program. Therefore, I wanted to take a few minutes to celebrate our wins and take a look back at my 12-year journey with Book Yourself Solid. This is also a shout-out to everyone who has listened to this podcast, joined our Facebook group, taken a free master class, or supported us in other ways. Our future is bright and booked solid!
    In today's episode, I take some time to reflect on my 12 years working as a Book Yourself Solid coach. I share how I became involved with Michael Port and how I wasn't happy running my own company. I celebrate what I have helped accomplished after relaunching my Book Yourself Solid program in the past year. I also explain how the Book Yourself Solid Advisory Board works and helps coaches.
    "You cannot be behind in your own journey. You are on the right path!"- Matthew Kimberley
    This week on Book Yourself Solid® Marketing For Coaches Podcast:
    My work life before becoming a coach How I got involved working with Michael Port Building what you say you’re going to do What I have accomplished during my time working with Book Yourself Solid How the Book Yourself Solid Advisory Board works The successes of this past year despite all the hardship in the world Mentioned Resources:
    Book Yourself Solid Book: Get a F*cking Grip, by Matt Kimberley Heroic Public Speaking  Get More Clients in 60 Days!
    Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?
    My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.
    So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.
    Get More Leads, Prospects & Clients
    Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay
    Be sure to share your favorite episodes on social media to help me reach more coaches, like you.
    Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

    • 13 min
    Deadlines and Constraints For Coaches

    Deadlines and Constraints For Coaches

    Do you have a list of things that should get done, but you never feel motivated to finish them? We like to spend time and money on things that we value, but even when we work on a personal project if there are no consequences for missing a deadline we continue to push this work off forever. What’s funny is that there are certain tasks that we dislike doing, such as paying bills or going to the dentist, but we still prioritize them because there are heightened consequences for missing those deadlines. Therefore, if you feel like you're never going to finish your book, your course, or set up your business, you may need to set up a larger consequence for not finishing your project on time.
    In today's episode, I discuss 3 types of constraints that I find are effective at helping meet your deadlines. I clarify why it's easier to hold yourself accountable in groups as opposed to self-imposed deadlines. I explain how heightening the consequences of missing a deadline through financial penalties can help you be more motivated to work on your project. I also provide examples of financial constraints others have used to meet their deadlines, and ways you can hold yourself accountable through pre-sales.
    "The consequences of just having an accountability buddy are often a lot less than, you know, ramped up accountability, like if there's a financial penalty or if there is a strong or important emotional penalty."- Matthew Kimberly
    This week on Book Yourself Solid® Marketing For Coaches Podcast:
    Why we have difficulty completing the “should get done” list The different types of deadlines you can impose on yourself How Michael Port held someone accountable with a $10,000 check Heightening the consequences of missing your deadlines What are personal financial restraints? Using pre-sale to encourage you to finish your course Mentioned Resources:
    Book Yourself Solid Book: Profit First, by Mike Michalowicz Website: Mirasee  Get More Clients in 60 Days!
    Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?
    My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.
    So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.
    Get More Leads, Prospects & Clients
    Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.
    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay
    Be sure to share your favorite episodes on social media to help me reach more coaches, like you.
    Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.

    • 12 min

Customer Reviews

5.0 out of 5
38 Ratings

38 Ratings

Smush21 ,

What all coaches need to hear

I’m so glad Matthew is here to say all of the things I don’t want to be the one to say to the coaches I know 😆 His advice is invaluable, and if someone were to actually follow it, I think it’s highly unlikely they’d fail.

lgpseattle ,

Great questions

Matthew is full of surprises. His guests are happy to go with the flow, which is great because there isn’t a formula to this podcast. It’s just good conversation, peppered with Matthew’s funny banter and insightful questions.

Business Improv ,

Fun, informative and fascinating

Mathew and his guests take listeners on wonderful conversational journeys to a variety of useful places. This show feels like your at the table with them, and you never know which turn the talk will take. It's always entertaining and it always provides great advice & insights!

Top Podcasts In Business

Ramsey Network
Freakonomics Network & Zachary Crockett
NPR
Jocko DEFCOR Network
Guy Raz | Wondery
Erika Kullberg