I'm Matthew Kimberley and here at How To Get A Grip I question your favorite entrepreneurs' sanity. Specifically, I ask: "what keeps you sane?" For some it's morning meditation, for others it's night-time naughtiness. Because one thing's for certain: working for yourself comes at a cost, and How To Get A Grip explores exactly how to manage that cost and preserve your sanity.
Other People's Audiences
Today, I look at this strategy: why it works, what’s the best way to capitalize on it, and how it relates to the analogy of the money tree. I talk about why you should put yourself in front of other people’s audiences for free, how to do it most efficiently, and the importance of getting the endorsement of a highly trusted name.
How Coaches Should Measure Return On Investment
Today, I list the four types of return on investment and explore them all, giving examples of each and explaining how you can use them to turn your relationship with your clients into a win-win situation. I also discuss the importance of keeping your advertised ROI tangible and specific.
Your Why You Do It Statement
In today's episode, I look at why you want to develop your "Why You Do It" statement. I talk about how developing your Why is so important for your business, and how it helps you attract the right people. I also share my big motivating why and how a nanny's Why helped win me over.
How To Launch New Coaching Product Ideas
In today's episode, I talk about launching new products and why you don't need to develop them over months. I explain how losing momentum can derail your product, and why some products only need a weekend to workshop. I show some of the benefits of building a short course that can be turned into an evergreen program. I also provide examples of successful workshops that I ran in a short-term period and explain why I decided to not grow them further.
12 Years and 12 Months of Book Yourself Solid®
In today's episode, I take some time to reflect on my 12 years working as a Book Yourself Solid coach. I share how I became involved with Michael Port and how I wasn't happy running my own company. I celebrate what I have helped accomplished after relaunching my Book Yourself Solid program in the past year. I also explain how the Book Yourself Solid Advisory Board works and helps coaches.
Deadlines and Constraints For Coaches
In today's episode, I discuss 3 types of constraints that I find are effective at helping meet your deadlines. I clarify why it's easier to hold yourself accountable in groups as opposed to self-imposed deadlines. I explain how heightening the consequences of missing a deadline through financial penalties can help you be more motivated to work on your project.
What all coaches need to hear
I’m so glad Matthew is here to say all of the things I don’t want to be the one to say to the coaches I know 😆 His advice is invaluable, and if someone were to actually follow it, I think it’s highly unlikely they’d fail.
Matthew is full of surprises. His guests are happy to go with the flow, which is great because there isn’t a formula to this podcast. It’s just good conversation, peppered with Matthew’s funny banter and insightful questions.
Fun, informative and fascinating
Mathew and his guests take listeners on wonderful conversational journeys to a variety of useful places. This show feels like your at the table with them, and you never know which turn the talk will take. It's always entertaining and it always provides great advice & insights!