76 episodes

What if that impossible-to-reach person wasn’t so impossible to reach after all?

Hall-of-fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers and reach those elusive executives by thinking outside the box and using personalized approaches that he calls “contact campaigns.”

Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model that later became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever.

In this podcast, Heinecke asks a simple question to each of his guests:
“When you absolutely must break through to someone of great importance, someone who’s nearly impossible to reach, how do you do it?”

You’ll hear strategies and tactics from Heinecke and his guests that have resulted in response rates as high as 100%, ROI in the tens, even thousands of percent, and costs-per-contact ranging from $0 to $10,000.

You’ll also learn plenty of tips on how to determine your targets, how to develop pitches, and how to gain allies in your contact’s circle of influence.

This podcast should be required listening for every enterprise sales team.

How to Get a Meeting With Anyone Stu Heinecke

    • Management
    • 5.0, 12 Ratings

What if that impossible-to-reach person wasn’t so impossible to reach after all?

Hall-of-fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers and reach those elusive executives by thinking outside the box and using personalized approaches that he calls “contact campaigns.”

Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model that later became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever.

In this podcast, Heinecke asks a simple question to each of his guests:
“When you absolutely must break through to someone of great importance, someone who’s nearly impossible to reach, how do you do it?”

You’ll hear strategies and tactics from Heinecke and his guests that have resulted in response rates as high as 100%, ROI in the tens, even thousands of percent, and costs-per-contact ranging from $0 to $10,000.

You’ll also learn plenty of tips on how to determine your targets, how to develop pitches, and how to gain allies in your contact’s circle of influence.

This podcast should be required listening for every enterprise sales team.

    76: Michael Hurley on using Marketing to get Jobs in Advertising

    76: Michael Hurley on using Marketing to get Jobs in Advertising

    76: Michael Hurley on using Marketing to get Jobs in Advertising. 

    • 23 min
    75: David Walter on Million Dollar Closing and Contact Marketing

    75: David Walter on Million Dollar Closing and Contact Marketing

    David Walter on Million Dollar Closing and Contact Marketing

    • 30 min
    74: Marva Bailer, Master Connector

    74: Marva Bailer, Master Connector

    Marva Bailer, Master Connector

    • 24 min
    73: David Brier on the Value of Branding in Contact Marketing

    73: David Brier on the Value of Branding in Contact Marketing

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 36 min
    72: Mario Martinez Jr. on Selling with Video

    72: Mario Martinez Jr. on Selling with Video

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 32 min
    71: John Jantsch on Self Reliance and Marketing

    71: John Jantsch on Self Reliance and Marketing

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 19 min

Customer Reviews

5.0 out of 5
12 Ratings

12 Ratings

John Jantsch ,

Such actionable info

Stu and his guests don't beat around the bush they get to some very actionable stuff that not enough people are talking about these days. Great tips every episode.

davids reviews ,

Stu Gets the Secrets!

Stu picks awesome guest that know secrets we need to improve our businesses and he has a knact for taking a deep dive on his podcast and coming out with the sercets we need so we don't have to read the book etc... This reccoment this podcat to any entreprenuer that wants to grow their business!

MarkSASmith ,

Want to sell at the top? Listen to this show!

Stu is a critical marketing thinker who attracts and interviews critical thinkers in marketing. His show brings leading edge thought leaders to leaders on the edge of thought. Listen, learn, apply, and succeed!

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