😆How to improve your team’s creative hit rate - with Gabe Kwakyi, co-founder and CEO at Incipia�� The Mobile User Acquisition Show
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- Entrepreneurship
Our guest today is Gabe Kwakyi, co-founder and CEO at Incipia. I am excited for today’s episode as I have been following Gabe’s blog for years now where I have learned invaluable information and skills with regard to mobile marketing strategies. Today, Gabe and I will discuss the concept that they call the creative hit rate and how to define quantifiable goals for a creative team. Additionally, we discuss how Gabe’s team has adapted to this way of focusing on hit rate as a company-wide g...
Our guest today is Gabe Kwakyi, co-founder and CEO at Incipia. I am excited for today’s episode as I have been following Gabe’s blog for years now where I have learned invaluable information and skills with regard to mobile marketing strategies. Today, Gabe and I will discuss the concept that they call the creative hit rate and how to define quantifiable goals for a creative team. Additionally, we discuss how Gabe’s team has adapted to this way of focusing on hit rate as a company-wide g...
22 min