Want to make AI tools feel like a thought partner or a friend? Imagine using AI to craft personalized thank you letters to major donors, or to write grant letters in half the time. Join me on a captivating journey with Dena Vongchanh from the Family Giving Tree as we delve into the fascinating world of artificial intelligence in the nonprofit sector.
Dena, with her unique role blending donor relations and data analytics, opens up about her self-taught journey into Salesforce, an intricate tool used to manage the complex tapestry of donor data. Serving as the backbone of the organization's mission to spread joy, Salesforce (including their new Einstein GPT), has been a gamechanger, and Dena's story is a testament to the power of investing in professional development.
As we explore deeper, you’ll be challenged to think about the ethical implications, maintaining donor privacy, and the balance between AI and human factors. Don't miss Dena's recommended reading on AI in the age of automation and all of her favorite tools that will help you streamline meetings, your calendar, and more. This episode is sure to satiate your curiosity about the effective use of AI in the nonprofit sphere.
Resources & Links
Connect with Dena on LinkedIn and learn more about Family Giving Tree.
Do you want to be a featured case study on the Missions to Movements Podcast? I’m looking for 4 organizations that want to come on the show (absolutely free!) and we’ll have a digital marketing style consultation call. DM me on LinkedIn or Instagram to learn more.
Dena recommends the following AI tools: ChatGPT for writing emails, UpdateAI for meeting notes and recaps, ReclaimAI for scheduling and calendar management, Einstein GPT to use with Salesforce. She also suggests the book Futureproof: 9 Rules for Humans in the Age of Automation, by Kevin Roose.
When 25,000 like-minded nonprofit professionals gather, you know it’s going to be a good time! Click here to save your seat to the Nonprofit Marketing Summit, a free, 3-day virtual event from August 22nd-24th. Access 75 sessions from over 100+ of the top thought leaders in our sector!
Hire me as your fractional digital marketing manager! Together, we can help you prep and run your Giving Tuesday and year-end campaigns, from optimizing your online donations, running social ads, reviewing your email sequences, and planning your campaign strategies. Send me an email at email@example.com to learn more.
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