36 min
How to Leverage Existing Data and Personalize Experiences Without Spending a Million Dollars Growth Maestros
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- Marketing
While there’s little doubt about the critical role of customer data and actionable insights, but only 30% of brands use deeper insights to personalize experience.
There still seems to be a gap in leveraging existing data to drive hyper-personalized customer experiences.
How can brands bridge this gap? To discuss this and more on the role of zero/first-party data and how brands can leverage it to drive the most impact, your host Rajarshi is joined by Tejas Manohar, Co-founder and Co-CEO of Hightouch, the leading Reverse ETL platform that syncs customer data from warehouse into tools business teams rely on.
While there’s little doubt about the critical role of customer data and actionable insights, but only 30% of brands use deeper insights to personalize experience.
There still seems to be a gap in leveraging existing data to drive hyper-personalized customer experiences.
How can brands bridge this gap? To discuss this and more on the role of zero/first-party data and how brands can leverage it to drive the most impact, your host Rajarshi is joined by Tejas Manohar, Co-founder and Co-CEO of Hightouch, the leading Reverse ETL platform that syncs customer data from warehouse into tools business teams rely on.
36 min