How to optimize your agency for profitability – Marcel Petitpas from Parakeeto CredoCast Marketing Consultants and Agencies - Credo

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Is your service business optimized for profitability? Do you know where you are making money and where you are bleeding money? Making the agency model work comes down to three things: Hiring good people who get clients results and help you retain those clients; Charging the right prices for your services; Getting proper data on work to know which teams and projects are profitable and which are not. Marcel Petitpas is the cofounder and CEO of Parakeeto, which is a... The post How to optimize your agency for profitability – Marcel Petitpas from Parakeeto appeared first on Credo.

Is your service business optimized for profitability? Do you know where you are making money and where you are bleeding money? Making the agency model work comes down to three things: Hiring good people who get clients results and help you retain those clients; Charging the right prices for your services; Getting proper data on work to know which teams and projects are profitable and which are not. Marcel Petitpas is the cofounder and CEO of Parakeeto, which is a... The post How to optimize your agency for profitability – Marcel Petitpas from Parakeeto appeared first on Credo.