46 min

How to Scale An Agency (or Service Based Business) with Kate Ahl Go-To Gal with Jaclyn Mellone: Online Marketing + Mindset for Female Entrepreneurs

    • Marketing

Episode #241.

About Kate: 
Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data-driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinterest marketing through various speaking engagements and her podcast, the Simple Pin Podcast.
Connect with Kate 
WebsitePinterestInstagramFacebookLinkedInFavorite Quotes
“An educator teaches and then it's up to the other person to implement. But as an agency service provider, it's my responsibility to implement that for my clients and take on ownership of the success of their business.”
“One of the things multiple owners do is get stuck on creating the system because they're really, truly afraid to get rid of it. The real issue is you have to be willing to kind of unclench your hands to let somebody else do it.”
“The part of onboarding that is often missed is that you are taking over a piece of responsibility in somebody else's business and you are acting on behalf of them.  That takes time. That takes study. I have to understand what your goals are and what your purpose is and what your brand is in order to accurately reflect you. Build that into your onboarding process.”
In This Episode You’ll Learn:
What it takes to be a customer-first-based businessBeing an agency service provider vs. an educatorCreating repeatable systems that actually workDifferent types of agency business modelsThe crucial part of onboardingMentioned on the Show:
Do Scale by Les McKeownThe Empowered Agency Podcast Love the show? Then why don’t you:
Leave us a review on Apple Podcasts.Subscribe to the show.Tag us on Instagram @go.to.gal or Jaclyn @jaclyn_mellone and let us know what you think or what and who you’d want to hear on the show!Want to become a Gal Pal? Head on over to this link to Become a Go-To Gal Podcast Insider

Episode #241.

About Kate: 
Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data-driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest. Kate teaches thousands of people about Pinterest marketing through various speaking engagements and her podcast, the Simple Pin Podcast.
Connect with Kate 
WebsitePinterestInstagramFacebookLinkedInFavorite Quotes
“An educator teaches and then it's up to the other person to implement. But as an agency service provider, it's my responsibility to implement that for my clients and take on ownership of the success of their business.”
“One of the things multiple owners do is get stuck on creating the system because they're really, truly afraid to get rid of it. The real issue is you have to be willing to kind of unclench your hands to let somebody else do it.”
“The part of onboarding that is often missed is that you are taking over a piece of responsibility in somebody else's business and you are acting on behalf of them.  That takes time. That takes study. I have to understand what your goals are and what your purpose is and what your brand is in order to accurately reflect you. Build that into your onboarding process.”
In This Episode You’ll Learn:
What it takes to be a customer-first-based businessBeing an agency service provider vs. an educatorCreating repeatable systems that actually workDifferent types of agency business modelsThe crucial part of onboardingMentioned on the Show:
Do Scale by Les McKeownThe Empowered Agency Podcast Love the show? Then why don’t you:
Leave us a review on Apple Podcasts.Subscribe to the show.Tag us on Instagram @go.to.gal or Jaclyn @jaclyn_mellone and let us know what you think or what and who you’d want to hear on the show!Want to become a Gal Pal? Head on over to this link to Become a Go-To Gal Podcast Insider

46 min