13 min

How to set up your change project for communication success The Leading Story

    • Management

Many change initiatives fail or at least fail to deliver their full value. A well planned and executed communication strategy can boost your chances of success. 
In this episode, we explore why communication is so important during change and transformation and how you can set your corporate change initiative up for communication success from the beginning - based on communication theory and my own practical experience.
I’ll share the biggest mistakes I see leaders and change managers make and what you can do to avoid them.
FInd out more about Lucy’s work at www.theleadingstory.com 
Connect with Lucy on LinkedIn https://www.linkedin.com/in/lucyeckley/ 
Mentioned in this episode
Paul Harrison’s analysis of the content that employees want in change communication - (‘Communicating Change’ is chapter 6 in Exploring Internal Communication, by Kevin Ruck) John Kotter - Leading Change https://www.kotterinc.com/bookshelf/leading-change/  Disclaimer:
The information contained above is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast. The Leading Story Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.

Many change initiatives fail or at least fail to deliver their full value. A well planned and executed communication strategy can boost your chances of success. 
In this episode, we explore why communication is so important during change and transformation and how you can set your corporate change initiative up for communication success from the beginning - based on communication theory and my own practical experience.
I’ll share the biggest mistakes I see leaders and change managers make and what you can do to avoid them.
FInd out more about Lucy’s work at www.theleadingstory.com 
Connect with Lucy on LinkedIn https://www.linkedin.com/in/lucyeckley/ 
Mentioned in this episode
Paul Harrison’s analysis of the content that employees want in change communication - (‘Communicating Change’ is chapter 6 in Exploring Internal Communication, by Kevin Ruck) John Kotter - Leading Change https://www.kotterinc.com/bookshelf/leading-change/  Disclaimer:
The information contained above is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast. The Leading Story Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.

13 min