44 min

How To’ak is Taking Chocolate to a Whole New Level Cart Insiders Podcast

    • Marketing

We hear from James Le Compte, CEO of luxury chocolate brand To’ak Chocolate. He discusses the world of premium chocolate and its difference from the mass-produced candy that most of us are used to, his experience of transitioning from sales in bricks and mortar boutiques to almost fully online during the COVID-19 pandemic, and the importance of storytelling when targeting the right customers with a luxury product.

We hear from James Le Compte, CEO of luxury chocolate brand To’ak Chocolate. He discusses the world of premium chocolate and its difference from the mass-produced candy that most of us are used to, his experience of transitioning from sales in bricks and mortar boutiques to almost fully online during the COVID-19 pandemic, and the importance of storytelling when targeting the right customers with a luxury product.

44 min

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