19 min

How Top Hosts Hook Listeners in 60 Seconds or Less Sound Judgment

    • How To

As hosts, we have very little time to hook new listeners. We know this, because as listeners ourselves, we make decisions to listen to a new show—or abandon it—almost instantly. Likewise, we may have only half a minute for someone new to decide our show isn’t for them. So how do the best hosts hook their listeners—and what can we learn from them? In this solo-hosted episode, I explore four elements of effective intros through the insights and practices of Last Day’s Stephanie Wittels Wachs; Crime Show’s Emma Courtland; and Anne Bogel of What Should I Read Next?

As hosts, we have very little time to hook new listeners. We know this, because as listeners ourselves, we make decisions to listen to a new show—or abandon it—almost instantly. Likewise, we may have only half a minute for someone new to decide our show isn’t for them. So how do the best hosts hook their listeners—and what can we learn from them? In this solo-hosted episode, I explore four elements of effective intros through the insights and practices of Last Day’s Stephanie Wittels Wachs; Crime Show’s Emma Courtland; and Anne Bogel of What Should I Read Next?

19 min