371 episodes

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, lifestyle, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives. We describe our show as "A Life Improvement Podcasting Masquerading As A Business Podcast."

Hustle And Flowchart - Tactical Marketing Podcast Matt Wolfe & Joe Fier

    • Marketing
    • 4.8 • 146 Ratings

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, lifestyle, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives. We describe our show as "A Life Improvement Podcasting Masquerading As A Business Podcast."

    Bruce Clay - The Father of SEO Shares How To Future-Proof Your Rankings

    Bruce Clay - The Father of SEO Shares How To Future-Proof Your Rankings

    Bruce Clay of SEOTraining.com brings the heat on our show today, because the way he described how there’s a different algorithm for different keywords and different keywords you have to treat in different ways on the intent, the way he describes it, really simplifies the SEO game. You don’t have to make up rules and do all this trick stuff. Even when you use tools, all of our “competition” is getting the same data, you just need to be less bad at it than everyone else. 
    You have an advantage if you have this information, and one of the things that was fascinating is this is the first we have heard about this update in May which you’ll hear about on the show. You’ll learn about NitroPack.io a plug-in, which will get your site speed to run quickly so you don’t lose visitors, and he’s been so entrenched in this world, you can tell he’s clearly the father of SEO. Once you’ve got your SEO wheels spinning, be sure to check out our chats with Gert Mellak and Nikhil Aitharaju & Ryo Chiba to go down the rabbit hole of ranking even more. 
    “Along comes this thing called a search engine which is entirely software and algorithm and if you win, you make money. It’s almost like a slot machine that you can program yourself.” - Bruce Clay
     
    Some Topics We Discussed Include:
    What was it like selling SEO services back in 1996 What does Google’s algorithm have to do with camping, brain surgery, and Rubik’s cubes? Is the keyword informational or transactional and why you should know How Featured Snippets and Answer Boxes have changed the world of rankings What’s Google up to in May and how to be prepared so you do not lose rankings Javascript secrets to get your site to load faster Geek out with us when we discuss core web vitals, largest contentful paint and cumulative layout shift  
    Resources From Bruce Clay:
    SEOTraining.com SEOTools.com BruceClay.com  
    References and Links Mentioned:
    Lighthouse Nitropack.io Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. Algorithms Be Damned – This SEO Method Will Always Work - Gert Mellak Artificial Intelligence, SEO, and Copywriting - Nikhil Aitharaju & Ryo Chiba

    • 1 hr 20 min
    Sue B. Zimmerman - How To Create Engagement And Drive Traffic From Instagram

    Sue B. Zimmerman - How To Create Engagement And Drive Traffic From Instagram

    We’re chatting with Sue B. Zimmerman today, who is a go-to authority on all things Instagram. You can also check out a bunch of screen shares at HustleAndFlowchart,tv so you can follow along to get the visuals she shared with us.  Sue B. started her journey on the platform with her case study based on her retail experience, and she has evolved to use it in her business today with all the tactics and various functions available that most people are not utilizing. We talk about her use of a text expander and having pre-saved messages which are a huge time saver. Sue B. also has a very successful YouTube channel and we dive into her tactics, our own mistakes in trying to grow our Instagram channel, and how we’ve had to undo a lot of those errors. 
    From Instagram guides to Instagram reels to Instagram posts to carousels to  IGTV to IG Live and more, Sue has got you covered! She is truly an Instagram expert and is currently one of only 20 beta testers using Instagram’s new Mobile Monkey engagement tool, which she says is a game changer. We also talk about the role of ClubHouse and how it relates to Instagram, how to properly set up your messages in your DM’s, what to do if you do not have the ‘swipe up’ capability as well as the difference between business accounts and personal accounts. This show is one you do not want to miss as it’s packed full of tactics! Once you’ve got some ideas, make sure to tune into our chats with Gary Henderson and Los Silva to dive into even more tactics on how they are using Instagram to its fullest potential. 
    “There is a conversation hub for every hashtag and if the conversation does not align with your business, values, audience or interests, you shouldn’t be using that hashtag.” - Sue B. Zimmerman
     
    Some Topics We Discussed Include:
    How we botched our own Instagram account Priming the pump to grow your organic reach How to utilize the carousel feature effectively to get your audience engaged How to direct link to your highlight reels Creating an Instagram guide using your content or someone else’s How Sue B. creates her flow, with teaser trailers and live links The Instagram version of Tik Tok and why you need to use it now What to do if you don’t have the swipe up capability Adding your guest’s image to your content: why or why not?   
    Resources From Sue B. Zimmerman:
    Sue B. Zimmerman Sue B. Zimmerman on YouTube  
    References and Links Mentioned:
    Katie Brinkley on Instagram Flick Planable Instagram Guides Mobile Monkey $1.80 Strategy Linktree Sue B. Says highlight Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. How To Connect And Network With The Most Influential People  - Gary Henderson How To Be An Influencer On Instagram - Los Silva

    • 1 hr 3 min
    Justin Donald - Investing For Cashflow And Covering Your Monthly Expenses

    Justin Donald - Investing For Cashflow And Covering Your Monthly Expenses

    Today we’re chatting with Justin Donald who has a podcast of his own, has authored the book The Lifestyle Investor, and he’s got a great way of thinking, as a lot of people are really good at making money, but Justin makes you consider what to do with it. He’s got a cool paradigm shift in regards to what you do with both your money and time. 
    You’ll learn all about how Justin has been able to create his investment lifestyle where not only are his monthly bills being met, but he is able to compound upon that income and use any excess to invest in some well thought out deals which are not run of the mill but also not high risk. He talks about what to do if you are just starting out with no assets, how to get your original principal back quickly, and well as his commandments for investing which had us nodding along. When you’re done, get some more financial advice from our conversations with Danielle Town and Markian Sich
    “Lifestyle investing is living life on your terms, and investing in a way that provides an income based on assets that you own or unique investments so that you don’t have to work, you get to work.” - Justin Donald
     
    Some Topics We Discussed Include:
    Using leverage and applying it to investment opportunities You don’t need hundreds of thousands of dollars to invest in real estate Breaking free from the golden handcuffs How to set yourself up to invest with as little as $1,000 The beauty of other people’s money Recourse vs. Non-recourse loans Frictionless transitions Carving off thinking time Ways to get your principal back quickly that most people don’t consider  
    Resources From Justin Donald:
    The Lifestyle Investor  JustinDonald.com/podcast  
    References and Links Mentioned:
    The Road Less Stupid by Keith Cunningham Love Justice International Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. How To Make Stock Investing “Not Scary” - Danielle Town How To Create Passive Income From Real Estate - Markian Sich

    • 1 hr 6 min
    Bing Howenstein - Behind The Scenes of a Shark Tank Pitch

    Bing Howenstein - Behind The Scenes of a Shark Tank Pitch

    Bing has used his history of movie-making (he produced the movie “The Bachelor, for one”) to transform into physical goods with great success and with an appearance recently on Shark Tank and his amazing chair which you can find on his site All33.com. On the show today, we have a fun chat about his experience appearing on the show, how he prepared his pitch ahead of time, his conversations with some of the sharks which did not make it on air, and what it’s really like to walk down that hallway and make your presentation.
    We also dive into his plans ahead with his chair technology, how he plans to expand his line of chairs to other markets such as gamers, as well as his involvement over the last with Intellihelp.org, a much-needed organization that matches up people who want to help others affected by the covid crisis with those in need. After you get your mind reeling with ideas, be sure to check out our chats with Jeff Vacek and Robo Hendrickson for more tactics and insight on how to get more traction to get your products out to the world.
    “You should be keeping your body moving throughout the course of the day. Pretty much every other chair out there, are 3,000-year-old designs. You can go into the British Museum and see this 3,000-year-old chair. It’s the same thing we are sitting on right now.” - Bing Howenstein
     
    Some Topics We Discussed Include:
    Everyone needs to experience something like…. How Bing got on the show The vetting process everyone goes on What you did not get to see happen on the show Will we get to see Joe on a future episode of Wipeout? (fingers crossed!) How to prepare your pitch, especially if you know not all the sharks are going to be a good fit for you What you need to have prepared beforehand Coming soon to a desk near you… The two must-have things that you do not want to skip when you are an entrepreneur A simple question you need to answer that goes beyond just knowing your numbers  
    Resources From Bing Howenstein:
    All33.com Intellihelp.org  
    References and Links Mentioned:
    Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. Growing Digital Businesses With Physical Products - Jeff Vacek How to Prototype and Patent Your Ideas - Robo Hendrickson

    • 1 hr 13 min
    Rich Schefren - The Secrets of Being Rich

    Rich Schefren - The Secrets of Being Rich

    Today we’re back with our friend and mentor, Rich Schefren of Strategic Profits, and who is known as the guru to the gurus, so it’s a great honor to chat with him. We’ve had him on the show a couple of times before and on this one, we talk about his perspective on how he’s building up his membership community, as well as some of the other cool stuff he’s doing with Jay Abraham. Rich is a brilliant strategic thinker and this episode has a wide rage of conversations that we know you will love and which will take you from writing a book, his dealings with Agora as well as ClubHouse. Once you’ve listened, be sure to check out our chats that we referenced on the show with Gary Henderson and Felicia Pagesh for more insight on getting noticed and building up your network. 
    “It’s one thing to do a live stream, because people get to know you vs. someone stumbles across your video and you’ve got a lot less time to deliver the goods before they decide it’s a waste of their time.” - Rich Schefren
     
    Some Topics We Discussed Include:
    How helpful it is to have some female input in your business The beauty of relationship and the win-win How to up your cart value Maximizing your leverage with everything you do  The beauty of live streaming When you have a great idea, what not to avoid to get it done Using progressive summarization to take in the most important information Clubhouse thoughts and how to up your game as a moderator Dissecting Frank Kern’s new offer Why you’ll never wash the dishes the same way again after listening to this show  
    Resources From Rich Schefren:
    StrategicProfits.com Rich’s Facebook group Find Rich on YouTube Steal Our Winners  
    References and Links Mentioned:
    Quick Reader Evernote Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. How To Connect And Network With The Most Influential People - Gary Henderson How To Get More Sales From Your Existing Work - Felicia Pagesh

    • 1 hr 28 min
    Therapy Session - How To Build A Site To $500+ Per Month

    Therapy Session - How To Build A Site To $500+ Per Month

    We are back with another Therapy session! Today we talk about a variety of subjects, starting with our thoughts on how to build a website and make it profitable enough to sell. This stemmed from our previous chats with Matt Diggity and Greg Elfrink, which were hugely popular and generated some questions from our listeners, including how to build up a site to $500 per month. We discuss a variety of ways to do this, where to go to find the best writers, how to create a site even if you do not consider yourself an expert, and how to team up with influencers so that you are orchestrating all the content.
    We also talk about our recent launch with PodHacker.com, some amazing results our members are having already, our plans for affiliates to promote, and our thoughts on all the recent discussions about NFT’s and some major players on YouTube as well. As usual, we love creating these shows for you as it gives you a behind the scenes look into our business in addition to our take on the latest chatter in the marketing world. Afterward, don’t forget to check out our shows with Matt Diggity and Greg Elfrink which was the basis of this conversation and where you’ll hear in more detail the benefits of creating sites to sell for big profits, as well as how to create your own media empire.
    “There are a few ways to approach it - you can invest time and you can invest money. If you want to do it right, you’re probably going to be spending a little bit of both.” - Matt Wolfe
    “If you are just there to facilitate the conversation, and not be the expert (you don’t have to be the expert) let them create the content for you.” - Joe Fier
     
    Some Topics We Discussed Include:
    Information intent vs. buyer intent keywords What would Matt do if he were just starting out today Joe puts an end to how he pronounces the word “niche” (the right way ;) How to get others to create the content for you How to find influencers in your niche Forget about needing to be the expert - do this and you can dive into any niche that interests you The magic of creating almost impossible deadlines PodHacker: From concept to launch in six weeks Why everyone is talking about NFT’s Our thoughts on some YouTube channel with major impact  
    Resources:
    PodHacker - join us or get on the waitlist to learn how to build a tribe, grow your business, and create multiple streams of income by simply copying a plug-and-play system.  
    References and Links Mentioned:
    The YouTube Formula by Derral Eves PodHacker Riverside software ProBlogger Empire Flippers  Flippa MembersPRO Guru.com Sparktoro Casey Neistat interviewing Mr. Beast Noah Kagan’s YouTube channel Mr. Beast’s YouTube channel Learn about NFT’s on YouTube Are you ready to be EPIC with us?! Then grab our EGP Letter here! Did you know we have an awesome YouTube Channel?  Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. Scale And Flip Affiliate Marketing Websites For Six-Figures - Matt Diggity How To Create And Sell Your Own Media Empire - Greg Elfrink

    • 1 hr 8 min

Customer Reviews

4.8 out of 5
146 Ratings

146 Ratings

MTM Wisconsin ,

Mike Malatesta -How’d it Happen Podcast Host

This podcast features great guests who provide actionable ideas, wisdom and insights. I learn a ton about marketing - and more - and you will to.

Andy Storch ,

Great show for business success

I just discovered this show after I met the hosts on Clubhouse and love the conversations and value they bring for those of us looking to grow a business and brand. I’ll definitely be listening more.
-Andy Storch
Host of the Talent Development Hot Seat and Own Your Career Own Your Life

VikMey ,

Entertaining and insightful

This show gets better every episode. Great guests. Great insights on sales, marketing and entrepreneurship.

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