415 episodes

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, lifestyle, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives. We describe our show as "A Life Improvement Podcasting Masquerading As A Business Podcast."

Hustle And Flowchart - Tactical Marketing Podcast Matt Wolfe & Joe Fier

    • Business
    • 4.8 • 153 Ratings

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, lifestyle, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives. We describe our show as "A Life Improvement Podcasting Masquerading As A Business Podcast."

    Mandy McEwen - Building Lasting Relationships Using LinkedIn

    Mandy McEwen - Building Lasting Relationships Using LinkedIn

    Mandy McEwen from ModGirlMarketing.com, brought the goods today as this episode has a boatload of tactics on how to connect and showcase your brand on LinkedIn. When Mandy told us that only 1% of users are actively posting on that platform, it really opened up our eyes to the possibilities. While LinkedIn may not be the answer for everyone, chances are your audience is on there. To be successful on LinkedIn, you really want to do what everyone else is not doing, i.e. acting like a human being without constantly pitching. 
    Mandy talks about some cool tips to dial in your profile to make you stand out as an influencer leader and how there are different features on the mobile app which you can optimize. She also discusses how her own clients have grown without even posting, but just by engaging. You can create that closed-loop system with comments and posts, plus she got tactical in regards to what the LinkedIn algorithm really loves. There are also some tips on how to post documents, and use LinkedIn Navigator to fine-tune your feed. If you want to get additional reach, connect with the people you want and appear as a thought leader, check out all the ideas she shares. Afterward, round out your networking and LinkedIn know-how by checking out our previous episodes with Trevor Turnbull and Joshua B. Lee.
    “We all have personal brands, whether you want it or not, especially entrepreneurs. Really anyone with a LinkedIn profile has a personal brand so you might as well start owning it.” - Mandy McEwen
    Some Topics We Discussed Include:
    How to really succeed with LinkedIn (and it’s not as hard as you think) The “Don’t List” of what not to do reach LinkedIn outreach How to be seen as the industry expert without having to create a ton of unique content Leverage these hacks to curate your own content easily Which types of posts LinkedIn prefers the most How to use LinkedIn to make you look more like an influencer A super easy hack to make you stand out Yet another business idea that we would use if you create it The results that you can get just from leaving one comment on a post Mandy’s key takeaways from her Traffic & Conversion talk Resources From Mandy McEwen:
    ModGirlMarketing.com Connect with Mandy on LinkedIn SalesNav.ModGirl.Social - Check it out to get a 60 day free trial for Sales Navigator LinkedIn.ModGirl.Social - Get the Ultimate LinkedIn profile checklist References and Links Mentioned:
    Are you ready to be EPIC with us?! Then grab our EGP Letter here! Check out our awesome YouTube Channel channel, made for digital marketers and business pros looking for actionable insights, where we dish out meaningful content, relevant topics, and transparent discussions with industry experts. Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! We also have a new PodHacker YouTube Channel where you can learn how to build, grow, and monetize a podcast with our unique "PodHacks." We post tutorials, tips, and interview clips that help podcasters scale their show and make more money from their efforts. This episode is sponsored by Easy Webinar and Ahrefs - be sure to check out these special deals for our listeners. The Dopamine Dealer of LinkedIn - Joshua B. Lee A Master of LinkedIn Shares His Real Secrets To Success - Trevor Turnbull

    • 1 hr 19 min
    Matt Wolfe - Over 40 Ways To Grow A Podcast

    Matt Wolfe - Over 40 Ways To Grow A Podcast

    Hey Hustle & Flowchart friends, we are back with a new episode. We are testing out a new podcast format where we will talk on a very specific honed-in topic and get straight to the meat of the content. On this one, Matt talks about over 40 different growth hacks to grow your podcast, including ad platforms, gaining attention in the media, both free and paid strategies, as well as some of our secret weapons on how we’ve grown the show which have worked very well. After you’ve listened to the show, be sure to check out the chats that we recorded with Tyrone Shum and Luis Diaz for more podcasting growth hack tips.
    “The best results we’ve gotten with Facebook ads is by taking short video clips from our podcast. We’ll take a 3-minute clip where our guest shares a gold nugget of wisdom, run that clip as a Facebook ad and put a link where they listen to the full episode in the text description.” - Matt Wolfe
    Some Topics We Discussed Include:
    The basics which you are probably already doing, but if not, you should be Podcast Platform Features and Ad Buys and the top platforms for both Where to purchase ads Growth through acquisition Various ways to get media attention Our Resources:
    Want to learn how to growth hack a podcast and watch over our shoulders (and give you all the templates and DFY swipe files)? Check out PodHacker.com - this is where we deep dive into building, monetizing, and scaling a podcast through unique strategies like the ones from this episode. References and Links Mentioned:
    For ad purchasing: Overcast, Castbox, Podcast Addict, Podcast Republic, and Castro  For features: Apple, Stitcher, Podknife, Radio Public, Podnews, Scribd, Libsyn, Spotify, Listen Notes, PodChaser, Podbean, and Spreaker  Gleam.io, Contest Domination, or Upviral for contests Outbrain, Revcontent, or Taboola for native ads HARO True Native or AdvertiseCast for advertising on other podcasts Are you ready to be EPIC with us?! Then grab our EGP Letter here! Check out our awesome YouTube Channel channel, made for digital marketers and business pros looking for actionable insights, where we dish out meaningful content, relevant topics, and transparent discussions with industry experts. Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! We also have a new PodHacker YouTube Channel where you can learn how to build, grow, and monetize a podcast with our unique "PodHacks." We post tutorials, tips, and interview clips that help podcasters scale their show and make more money from their efforts. This episode is sponsored by Easy Webinar and Ahrefs - be sure to check out these special deals for our listeners. How To Growth Hack Your Content Marketing - Luis Diaz How To Grow A Podcast Past 1 Million Downloads - Tyrone Shum

    • 31 min
    BJ Fogg - How To Build Tiny Habits That Stick

    BJ Fogg - How To Build Tiny Habits That Stick

    BJ Fogg, PhD, author of Tiny Habits and TinyHabits.com is on the show today! We have been immersed lately in understanding changes and our own habits, which have led to some self-sabotage at times. BJ talks about the concept of breaking the chain and how it can be detrimental to your progress. If your habit is too big, it can be hard to build up the momentum to continue. Plus, celebrating micro wins can be a huge motivator and they can come with every action that you do.
    BJ talked about his mission in spreading that ripple effect that will pass on to others, similar to how we love having fun while recording. He also gave us some real-life examples of creating tiny habits that stuck, such as how he was able to shed weight easily and how he starts his day in the right way to set his mind up for success. Still want more? Go check out our previous conversations with Anthony Trucks and Erin Pheil for more tricks to get you unstuck with some simple questions and quick tactics.
    “The best system whether it’s weight loss, sleeping better, or being more productive, is matching yourself with behaviors that will take you to that outcome, and these behaviors should be ones that you already want to do.” - BJ Fogg, PhD
    Some Topics We Discussed Include:
    How one way of raising kids helps them to foster a sense of accomplishment and be goal orientated How emotions create the habits Breaking down the Fogg Behavior Model The Maui Habit and celebrating life BJ’s easy method for weight loss Stopping the derailment of habits when your environment changes The simple act of celebrating even the smallest of actions Breaking the habit myths (hint: repetition does not create a habit) Resources From BJ Fogg:
    TinyHabits.com - Grab the book and take the free 5-day program BJFogg.com References and Links Mentioned:
    Humor, Seriously by Jennifer Aaker and Naomi Bagdonas The Gap and The Gain by Dan Sullivan and Benjamin Hardy Are you ready to be EPIC with us?! Then grab our EGP Letter here! Check out our awesome YouTube Channel channel, made for digital marketers and business pros looking for actionable insights, where we dish out meaningful content, relevant topics, and transparent discussions with industry experts. Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! We also have a new PodHacker YouTube Channel where you can learn how to build, grow, and monetize a podcast with our unique "PodHacks." We post tutorials, tips, and interview clips that help podcasters scale their show and make more money from their efforts. This episode is sponsored by Easy Webinar and Ahrefs - be sure to check out these special deals for our listeners. How To Get Your Shift Together - Anthony Trucks How To Change Your Beliefs To Change Your Life - Erin Pheil

    • 1 hr 5 min
    Therapy Session - How To Capitalize On "The Creator Economy"

    Therapy Session - How To Capitalize On "The Creator Economy"

    This episode is going to be a great extension of what we have been chatting about in the last few weeks. Also, since we’ve been talking a lot about branding, we are back to branding these episodes as a Therapy Session once again. There’s been some great opportunities that we have been discussing for a while, specifically in the creator economy. We now see our company as a media company rather than just a podcast. We also know there are those listeners who are not necessarily trying to create a media brand, so we wanted to speak to that audience. If you know that the creator economy is getting bigger, there’s never been a better time to figure out how to sell the shovels to that industry without having to be an influencer. 
    We talk about the opportunities that we see in the creator economy and some cool stats that compare it to the gig economy. We also drop some insight into how you, as an entrepreneur can use this opportunity. Once you become aware of where the money and attention is flowing, you can position yourself and ride that wave with the creators. It’s a smart approach and we’ll talk about some ways where it’s not you building the media company, but you can be the specialist to provide your services to those on the rise, even positioning yourself for rev deals and partnership. Once you listened, be sure to check out our chats with Gary Henderson and Travis Chappell for tips on how to make connections and network with influencers on a level playing field.
    “Position yourself properly and strategically - anyone can do that now with the creator/influencer economy.” - Joe Fier
    “The fact that each one of these things has so many subtasks, is a huge opportunity for digital marketers who want to go and specialize in one of those. Just look at YouTube, and look at one of the tasks you’ve got to do for YouTube. There’s a business there that you can go and replicate for people over and over again.” - Matt Wolfe
    Some Topics We Discussed Include:
    Examples of opportunities that never existed before, which you can specialize in and build a business around Some interesting stats on where the creator economy is headed A look behind the scenes of how we are building our media company Generalists vs. specialists in the agency world, and how the pandemic has switched things up Ideas on how to leverage the creator economy  Steal one of our business ideas and run with it! How to present a no-brainer deal to a creator, and turn it into a rev share deal  Our Resources:
    PodHacker.com - Learn The New Way of Using A Podcast To Build A Tribe, Grow Your Business & Create Multiple Streams Of Income References and Links Mentioned:
    Stats from Emarketer.com Creator Earnings: Benchmark Report 2021 TubeBuddy  VidIQ Check out this video with MrBeast Business Manager, Reed Duchscher on How to Make BIG Money On YouTube Eric Siu’s podcast with Reed Duchscher  Are you ready to be EPIC with us?! Then grab our EGP Letter here! Check out our awesome YouTube Channel channel, made for digital marketers and business pros looking for actionable insights, where we dish out meaningful content, relevant topics, and transparent discussions with industry experts. Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! We also have a new PodHacker YouTube Channel where you can learn how to build, grow, and monetize a podcast with our unique "PodHacks." We post tutorials, tips, and interview clips that help podcasters scale their show and make more money from their efforts. This episode is sponsored by Easy Webinar and Ahrefs - be sure to check out these special deals for our listeners. How To Connect And Network With The Most Influential People - Gary Henderson How To Get To Know Anyone On The Planet - Travi

    • 51 min
    Brian Bogert - The Steps To Building A Limitless Life

    Brian Bogert - The Steps To Building A Limitless Life

    On today’s show, we are chatting with Brian Bogert, of BrianBogert.com, who has a wealth of perspectives, and we’ll definitely do a round two, as he opened up so many loops for us. He’s got so many crazy experiences that have happened and shaped who he is. We talk about podcasting and some things that we didn’t even know which we know you will find helpful. Brian also chatted about his perspective in regards to mindset vs. tactics, and our survey that we put out last year, which we now know is not that cut and dry, and actually has a few layers to those results. 
    He’s got such great insights into triggers, and how to embrace the pain to avoid suffering, and gave us some real-life examples. The beauty of this conversation is showing how we can be blind to some things until they show up. We did talk a little about imposter syndrome and how we get it sometimes around tangents on the show if we don’t think we can add to the conversation. Brian was able to enlighten us since we now know to just say what we are thinking and awaken the sleeping giant in ourselves, which is very refreshing. There were so many a-ha moments in this conversation, that we will definitely be having Brian back for round two. In the meantime, you may enjoy our chats with Gabby Bernstein and JaMarr Johnson where we chat about how to get into a flow and get yourself on the best track.   
    “Typically what’s preventing us from being exactly who we want to be, reaching our potential, and having the impact on the world we desire... guess what - it’s us.” - Brian Bogert
    Some Topics We Discussed Include:
    How the recent events over the last year have created a boom for podcasting The magic of valuable sound bites that convert to attention and downloads Redefining the patterns in your life that have been holding you back When we surveyed our audience on Tactics vs. Mindset and how they are not mutually exclusive Recognizing who we are as humans and defining mental toughness The importance of knowing someone’s prime narrative to communicate with them in the best way possible The stuff that no one is talking about in regards to changing the patterns in our own life Check out Matt’s eloquent thought process on reacting to the metaphysical nature of the conversation A new framework on how to view imposter syndrome Recognizing pain and suffering to go forth to fulfilling our destiny Resources From Brian Bogert:
    BrianBogert.com WhoBeforeWhat.com  602-704-5189 - text Brian and tell him how much you loved this show! References and Links Mentioned:
    Are you ready to be EPIC with us?! Then grab our EGP Letter here! Check out our awesome YouTube Channel channel, made for digital marketers and business pros looking for actionable insights, where we dish out meaningful content, relevant topics, and transparent discussions with industry experts. Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! We also have a new PodHacker YouTube Channel where you can learn how to build, grow, and monetize a podcast with our unique "PodHacks." We post tutorials, tips, and interview clips that help podcasters scale their show and make more money from their efforts. This episode is sponsored by Easy Webinar and Ahrefs - be sure to check out these special deals for our listeners. Tools To Get What You Want And Free Your Mind - Gabby Bernstein Life Lessons From Standup Comedy - JaMarr Johnson

    • 1 hr 21 min
    Joe Fier & Matt Wolfe - YouTube, Spotify, Fireside, and OnlyFans?

    Joe Fier & Matt Wolfe - YouTube, Spotify, Fireside, and OnlyFans?

    This is a show for those of you thinking about podcasting and YouTube and for those who are not, you still should listen in. We are going to be talking about content creation on the platforms everyone is going to these days. We chat about recent stats, predictions and where things are headed. There’s a lot of cool things that we have been noticing, that we think will help everyone. 
    We’ve been pretty tapped in with what’s been happening in the podcasting space in the past few years, and our gut reactions have been pretty accurate. You’ll hear our thoughts about ClubHouse, Spotify, Fireside and, yes, even OnlyFans. Plus we deep dive into a poll by Edison Research that shows some interesting data in regards to where podcast listeners are hanging out for both searching and listening. So check it out, and when you are done be sure to have a listen to our chats with Rob Balasabas and Marc Guberti who drop some golden nuggets on how to maximize your YouTube views, as well as best practices for your descriptions, keywords and tags. 
    “There’s so much opportunity to leverage other people’s work and show up as a recommended video.” - Joe Fier
    “Anywhere you can have your content, have your content available there, because these trends might shift over time, so might as well be where everyone’s looking.” - Matt Wolfe
    Some Topics We Discussed Include:
    Why we’ve been putting our focus on YouTube based on data Interesting stats about where people are listening now and more trends that we’ve been eyeing for a while What really bugs Matt about Spotify? Listen to find out Why YouTube makes it way easier for your podcast to be discovered Quick hits to get people’s attention Our thoughts about the new Fireside platform and whether you should jump in That one time we got to chat with Tyrese Gibson!  Is it rebranding time for OnlyFans? Our Resources:
    PodHacker - We teach creators how to Build, Engage, Amplify & Monetize your content.  References and Links Mentioned:
    Edison Research Repurpose.io Fireside Are you ready to be EPIC with us?! Then grab our EGP Letter here! Check out our awesome YouTube Channel channel, made for digital marketers and business pros looking for actionable insights, where we dish out meaningful content, relevant topics, and transparent discussions with industry experts. Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! We also have a new PodHacker YouTube Channel where you can learn how to build, grow, and monetize a podcast with our unique "PodHacks." We post tutorials, tips, and interview clips that help podcasters scale their show and make more money from their efforts. This episode is sponsored by Ahrefs - be sure to check out their special deals for our listeners. How To Maximize Views And Engagement On YouTube - Rob Balasabas A Complete YouTube Success Roadmap - Marc Guberti

    • 54 min

Customer Reviews

4.8 out of 5
153 Ratings

153 Ratings

megan@podcastingyou ,

Incredible Content!

Matt and Joe do such a good job covering a variety of topics. The guests offer valuable insight as well. I would recommend this podcast to anyone looking to be inspired and informed!

randos23 ,

Super cool fellas!

I’ve been watching online on YouTube as I accomplish other tasks. These guys are down to earth and are willing to share the good, the bad and the ugly...cue a western theme song....so, sub up and listen now!

Cat Stancik ,

Business MUST for any entrepreneur

These guys really dive deep and deliver on the value for your time investment.

It’s engaging, entertaining and provides actionable steps people can take on each episode to get bigger results in their business.

A bit like an MBA of practical and tactical strategies in your pocket.

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