25 episodes

Technology Translated is a weekly show delivering technology insights for your business. Scott Ellis and special guests provide practical tech tips in terms non-techies can understand, to remove fear of the unknown and give you an unfair advantage.

Technology Translated Rainmaker.FM: The Digital Marketing and Sales Network

    • Business
    • 5.0 • 10 Ratings

Technology Translated is a weekly show delivering technology insights for your business. Scott Ellis and special guests provide practical tech tips in terms non-techies can understand, to remove fear of the unknown and give you an unfair advantage.

    How To Use Split-Testing To Move Your Customer To Action

    How To Use Split-Testing To Move Your Customer To Action

    Split-testing (also known as A/B testing) is a tried and true way to discovering what moves your customers to act. Joanna Wiebe is a well-known copywriting and conversion optimization expert. She s here to help us better understand what split-testing is, how to use it, when not to use it, what to test, and other things... Listen to episode

    • 48 min
    Why Now is the Time to Get Started with VR (and What it Means for Marketers)

    Why Now is the Time to Get Started with VR (and What it Means for Marketers)

    VR is catching fire right now and the implications and opportunities are huge. But what does it mean for marketers and how do you get started? Giovanni Gallucci loves to stay on the cutting edge of marketing. After years as a social media marketer and SEO expert, he added photography and videography to his repertoire... Listen to episode

    • 32 min
    How to Use Technology to Enhance the Offline Customer Experience

    How to Use Technology to Enhance the Offline Customer Experience

    Connecting the online and offline worlds is the holy grail for brick and mortar businesses. This week, we re going to see how Denver based Spruce is doing it right. Taylor Romero likes to tinker, but he s always doing so in a way that makes whatever he s doing more efficient and more fun. So when he... Listen to episode

    • 34 min
    How To Extend The Reach Of Your Content Using LinkedIn, with Sean Jackson

    How To Extend The Reach Of Your Content Using LinkedIn, with Sean Jackson

    LinkedIn may well be the most overlooked and underrated social network. There are a lot of great ways to get more out of the network than most people realize … and we re here to help you find out how. Sean Jackson is the CFO of Rainmaker Digital and host of The Missing Link, a podcast... Listen to episode

    • 32 min
    Master the Technology of Events, with Damany Daniel

    Master the Technology of Events, with Damany Daniel

    At one time or another we all get pulled into organizing or helping with an event … Damany Daniel (a.k.a The Event Nerd), is a professional event planner with years of experience. The fact that he’s not a “technologist” makes him the perfect guest to tell us about the technology he uses and how he... Listen to episode

    • 22 min
    How To Think Like A User Experience Expert

    How To Think Like A User Experience Expert

    People are terrible predictors of their own behavior, much less others. Good products come from letting the data reveal the customer’s needs and improving the product accordingly. How do we know what defines a good product, and how do we get off the ground when first building a product? It starts with User Experience or... Listen to episode

    • 30 min

Customer Reviews

5.0 out of 5
10 Ratings

10 Ratings

liquidg4 ,

Fantastic Podcast

Scott is awesome and this show is great!

Dawud Miracle ,

Digital Asset Ownership - finally someone is saying it.

Hey Scott. This was an excellent show. I’ve got 20 years and hundreds of websites under my belt and it’s amazing to me how many web designers flake out on their clients - leaving me, and other like me, to clean up the mess. And of course, the mess is often tracking down vital login info. I go over this with every one of my clients. And I help them create a place to hold their ownership. So thanks.

I’m going to share this specific episode with every one of my clients - even those getting online for the first time.

Jeffrey Babcock ,

Another Winner from Rainmaker.FM

I just listened to Scott Ellis’s interview with Giovanni Gallucci on images for the web. It was packed with timely and very useful, actionable information that is essential for those of us who work with or on media. Brilliant, great links. A great start for this new and important podcast from the Copyblogger Media group.

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Copyblogger Media LLC
Rainmaker.FM: The Digital Marketing and Sales Network
Rainmaker.FM: The Digital Marketing and Sales Network
Rainmaker.FM: The Digital Marketing and Sales Network
Rainmaker.FM: The Digital Marketing and Sales Network
Rainmaker.FM: The Digital Marketing and Sales Network