145 episodes

On the Homesnap Snapshot, we talk to real estate agents across the country about social media, marketing, real estate and client development. We find agents who are doing marketing in interesting and innovative ways and interview them so that others can learn about new strategies, platforms and content ideas. Learn how to transform your own marketing efforts from the experts on the show.

The Snapshot Gayle Weiswasser

    • Marketing
    • 4.8 • 50 Ratings

On the Homesnap Snapshot, we talk to real estate agents across the country about social media, marketing, real estate and client development. We find agents who are doing marketing in interesting and innovative ways and interview them so that others can learn about new strategies, platforms and content ideas. Learn how to transform your own marketing efforts from the experts on the show.

    Snapshot #144: Best Practices For Agent TikTok Accounts

    Snapshot #144: Best Practices For Agent TikTok Accounts

    We talk to Kassidy Paine, a broker with Century 21 Reed Baugher Realty in Litchfield, IL, about her use of TikTok, Facebook and other social media platforms, and how she has built up a millennial client base. We discuss her different audiences on each...

    • 30 min
    Snapshot #143: How To Increase Your Google Search Ranking

    Snapshot #143: How To Increase Your Google Search Ranking

    We talk to Homesnap Content Marketing Manager, Matt Kane, about why having a high Google rank is so important and how agents can boost their ranking. Matt explains how the Google algorithm chooses who to feature in its results and how searchers find...

    • 28 min
    Snapshot #142: YouTube Marketing Explained

    Snapshot #142: YouTube Marketing Explained

    NOTE: This episode was recorded in June 2020.This week we talk to Jackson Wilkey, a YouTube marketing pro (and former agent) about how he went all in on video and SEO to build an audience and a brand in his new city of Portland, OR.  He shares very...

    • 30 min
    Snapshot #141: Marketing The Vacation Lifestyle During A Pandemic

    Snapshot #141: Marketing The Vacation Lifestyle During A Pandemic

    We head to sunny skies in this episode, when we talk to Ian Hurdle, Founder & Director of The Agency's office in Turks and Caicos, where he is responsible for developing the brand across the Caribbean. We discuss the current market in the Caribbean...

    • 28 min
    Snapshot #140: Using Instagram For Personal Branding

    Snapshot #140: Using Instagram For Personal Branding

    We talk with Heather Colby, the Chief Marketing & Technology Officer (CMTO) at ERA Grizzard Real Estate in Orlando and the host of the Ideas for Real Estate podcast, about Instagram - again! We cover why Instagram is a great place to build a...

    • 33 min
    Snapshot #139: All About Virtual Home Tours

    Snapshot #139: All About Virtual Home Tours

    We welcome back Nicole Solari, managing broker of Level Up Realty in Fairfield, CA, to talk about virtual home tours and how to give homebuyers the best experience. We cover the purpose of the tour, how realistic the tour should be (very!), and lots of...

    • 26 min

Customer Reviews

4.8 out of 5
50 Ratings

50 Ratings

josephrand ,

Thoughtful, no-hype interviews

Terrific podcast: informative, thoughtful, and engaging without any bluster or hype. Good stuff.

cmsutger ,

So informative!

Love the all of the great insight into real estate.

SilentCal ,

Gayle is awesome!

She always has great guests who give practical advice based on their experience

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