78 episodes

The Chat Bubble is a show about Messaging. We discuss messaging apps like Facebook Messenger, iMessage and WhatsApp - especially as a way for brands to communication with customers.

A secondary focus is brand messaging, the psychology of the pitch and best practices around sales and marketing.

The show combines interviews with shows discussing news and announcements about messaging channels and other companies in the space.

The Chat Bubble Michael Sabat

    • Technology

The Chat Bubble is a show about Messaging. We discuss messaging apps like Facebook Messenger, iMessage and WhatsApp - especially as a way for brands to communication with customers.

A secondary focus is brand messaging, the psychology of the pitch and best practices around sales and marketing.

The show combines interviews with shows discussing news and announcements about messaging channels and other companies in the space.

    Two Announcements

    Two Announcements

    Just two quick announcements on the podcast this week. 

    • 8 min
    Strategic trends for messaging platforms in 2020

    Strategic trends for messaging platforms in 2020

    Following last week's conversation with Jed Alpert, and channeling by best Ben Thompson (or Scott Galloway) in this week's episode I pull apart different approaches for how messaging platforms might grow. 
    Most episodes are focused on tactics, news or different campaigns, but this week I put on my analysts hat to talk about business strategy for some of the companies in the space. I hope you like it. 

    • 24 min
    Jed Alpert, Mobile Commons founder and SVP at Upland Software

    Jed Alpert, Mobile Commons founder and SVP at Upland Software

    Jed founded Mobile Commons, which was one of the earliest mobile messaging platforms. Mobile Commons brought thousands of messaging campaigns to hundreds of non-profits, government agencies and healthcare companies.
    Mobile Commons was acquired by Upland Software in 2014 and Jed has continued to drive much of what's happening in the messaging space. Upland software has acquired several messaging platforms and is one of the largest messaging companies in the world. 
    As Jed discusses in the episode, Upland software is currently focused on helping their customers take an omnichannel approach and understand the actionable insights in their messaging and digital data.

    • 24 min
    Jeremy Horowitz from the Messenger Mastermind podcast

    Jeremy Horowitz from the Messenger Mastermind podcast

    Today's guest is Jeremy Horowitz, host of the Messenger Mastermind podcast. We talk about how eCommerce companies use Facebook Messenger and what to expect with the upcoming changes to Facebook Messenger

    • 33 min
    Facebook's Messenger pricing could be fixed so everyone wins

    Facebook's Messenger pricing could be fixed so everyone wins

    The new Facebook Messenger pricing model, might hurt the channel and all of the developers that have built on Messenger. There is a different approach that might work better for everyone involved. 

    • 19 min
    Messaging as a digital marketing channel in 2020

    Messaging as a digital marketing channel in 2020

    Messaging is digital marketing. This podcast explores how text messaging, RCS, SMS, Facebook Messenger, WhatsApp and Instagram Threads will be used as marketing channels in 2020.

    • 25 min

Customer Reviews

AmblerM ,

Love this podcast

This is the best, Michael knows this stuff. Highly recommend!

J. Barshop ,

Awesome show, highly recommend!

Michael and his guests provide some incredibly actionable and compelling content, spotlighting the absolute best tactics and latest trends to help you effectively utilize messaging apps as a way to grow your business.

Highly recommend listening and subscribing to The Chat Bubble if you want the knowledge AND mindsets to level up your Messenger game (and reach your overall business goals as a result)!

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