550 episodes

The place to learn from thought leaders in the world of wine and marketing.
-
Learn more about how I help wine brands to market themselves better online at www.interpretingwine.com/brochure

Interpreting Wine Podcast Lawrence Francis' Interpreting Wine podcast

    • Arts
    • 4.4 • 26 Ratings

The place to learn from thought leaders in the world of wine and marketing.
-
Learn more about how I help wine brands to market themselves better online at www.interpretingwine.com/brochure

    Ep 550: Hermione Ireland, Academie Du Vin Library

    Ep 550: Hermione Ireland, Academie Du Vin Library

    I’m Lawrence Francis, Host of Interpreting Wine. Welcoming you to a special episode announcing Interpreting Wine as the new podcast media partner of Academie Du Vin Library. A partnership that sits uniquely at the intersection of great writing, audio, storytelling and wine. To stay up-to-date on exciting future plans please head to www.academieduvinlibrary.com and register for the newsletter. And if you’ve discovered Interpreting Wine from Academie Du Vin Library then welcome and please subscribe on your favourite podcast channel.
    (00:00:08) Episode intro
    (00:01:30) Hermione Ireland and Publishing Origin Story
    (00:05:38) Academie Du Vin Library founders
    (00:08:47) Team overview an the modern business
    (00:15:41) Storytelling in wine
    (00:26:16) Travel guide books series
    (00:34:30) Audio books and business opportunities
    (00:40:38) Practicalities of getting published
    (00:44:33) Personal brand building
    If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/550
    If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌
    Intro and outro music
    The New Investors
    http://newinvestors.dk/
    Contact: glenn@velournet.dk
    GUEST CONTACT: Hermione Ireland, Academie Du Vin Library
    https://www.academieduvinlibrary.com
    Date recorded: 27 Feb 2024
    Listen and subscribe - https://www.interpretingwine.com/550
    CONTACT ME:
    Email: hello@interpretingwine.com
    SOCIAL LINKS:
    Instagram - https://www.interpretingwine.com/instagram/
    Facebook - https://www.interpretingwine.com/facebook
    Youtube - https://www.interpretingwine.com/youtube
    Twitter X - https://www.interpretingwine.com/twitter
    Linkedin - https://www.interpretingwine.com/linkedin
    https://www.interpretingwine.com/550 - Hermione Ireland, Academie Du Vin Library
     

    • 48 min
    Ep 549: Doug Wregg, Real Wine Fair 2024

    Ep 549: Doug Wregg, Real Wine Fair 2024

    I’m Lawrence Francis, Host of Interpreting Wine. Today we look ahead to the Real Wine Fair 2024 in the company of Fair Organiser Doug Wregg. This year’s edition takes place at Tobacco Dock London on Sunday 28th and Monday 29th April. The Sunday session is open to the public and Wine Trade. Whereas Monday is Wine Trade Only.
    (00:00:08) Episode intro
    (00:01:04) Doug Wregg Origin Story
    (00:04:18) Terroirs Bar and Real Wine Fair
    (00:14:04) Spectrum of Natural Wine
    (00:21:57) Terroir in wine 
    (00:28:38) The natural wine paradox
    (00:35:57) Real Wine Fair 2024 Preview
    If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/549
    If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌
    Intro and outro music
    The New Investors
    http://newinvestors.dk/
    Contact: glenn@velournet.dk
    GUEST CONTACT: Doug Wregg, Real Wine Fair 2024
    https://www.therealwinefair.com
    Date recorded: 26 Feb 2024
    Listen and subscribe - https://www.interpretingwine.com/549
    CONTACT ME:
    Email: hello@interpretingwine.com
    SOCIAL LINKS:
    Instagram - https://www.interpretingwine.com/instagram/
    Facebook - https://www.interpretingwine.com/facebook
    Youtube - https://www.interpretingwine.com/youtube
    Twitter X - https://www.interpretingwine.com/twitter
    Linkedin - https://www.interpretingwine.com/linkedin
    https://www.interpretingwine.com/549 - Doug Wregg, Real Wine Fair 2024
     

    • 43 min
    Ep 548: Christopher and Oliver Walkey, Glass of Bubbly

    Ep 548: Christopher and Oliver Walkey, Glass of Bubbly

    Today we look ahead to the 2024 Glass of Bubbly event in the company of Fair Organisers Christopher and Oliver Walkey. This year’s edition takes place at London’s Sheraton Hotel, Park Lane, on Tuesday 30 April 2024.
    (00:00:08) Episode intro
    (00:01:10) Glass of Bubbly Origin Story
    (00:05:29) Business overview and growth over time
    (00:11:50) Reaching younger drinkers
    (00:07:03) Grower Champagne
    (00:18:50) Wine Tastings in the regions
    (00:22:15) Changes in major sparkling regions
    (00:27:00) Preview of 2024 Glass of Bubbly
    (00:40:48) Exhibitor advice
    (00:45:29) Fair countdown
    If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/548
    If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌
    Intro and outro music
    The New Investors
    http://newinvestors.dk/
    Contact: glenn@velournet.dk
    GUEST CONTACT: Christopher and Oliver Walkey, Glass of Bubbly
    https://www.glassofbubbly.com
    Date recorded: 24 Feb 2024
    Listen and subscribe - https://www.interpretingwine.com/548
    CONTACT ME:
    Email: hello@interpretingwine.com
    SOCIAL LINKS:
    Instagram - https://www.interpretingwine.com/instagram/
    Facebook - https://www.interpretingwine.com/facebook
    Youtube - https://www.interpretingwine.com/youtube
    Twitter X - https://www.interpretingwine.com/twitter
    Linkedin - https://www.interpretingwine.com/linkedin
    https://www.interpretingwine.com/548 - Christopher and Oliver Walkey, Glass of Bubbly

    • 47 min
    Ep 547: Florian Tonello, Pura Sede 2024

    Ep 547: Florian Tonello, Pura Sede 2024

     
     I’m Lawrence Francis, Host of Interpreting Wine. Today we look ahead to the 2024 Pura Sede natural wine fair in the company of Fair Founder Florian Tonello. This year’s edition takes place in Lisbon on Sat 23 and Sun 24 March 2024
    Tickets available at https://www.purasedelisboa.com
     (00:00:08) Episode intro
    (00:01:30) Florian Origin Story
    (00:03:06) Touring and meeting Natural Wine producers in France
    (00:05:30) Opening wine shop in Hackney Road
    (00:13:50) Moving to Berlin and meeting producers
    (00:25:19) Moving to Lisbon (2019) and launching Ladidadi 
    (00:29:39) Pura Sede (2020)
    (00:35:33) Virtual tour of Florian’s Farm 
    (00:38:50) Current production
    (00:46:14) Pura Sede - Sat 23 and Sun 24 March 2024
     If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/547
    If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌
    Intro and outro music
    The New Investors
    http://newinvestors.dk/
    Contact: glenn@velournet.dk
    GUEST CONTACT: Florian Tonello, Pura Sede
    https://www.purasedelisboa.com
    Date recorded: 22 Feb 2024
    Listen and subscribe - https://www.interpretingwine.com/547
    CONTACT ME:
    Email: hello@interpretingwine.com
    SOCIAL LINKS:
    Instagram - https://www.interpretingwine.com/instagram/
    Facebook - https://www.interpretingwine.com/facebook
    Youtube - https://www.interpretingwine.com/youtube
    Twitter X - https://www.interpretingwine.com/twitter
    Linkedin - https://www.interpretingwine.com/linkedin

    https://www.interpretingwine.com/547 - Florian Tonello, Pura Sede

    • 50 min
    Ep 546: Anikó Kada, TR Wines Tállya Tokaj, Tokaj Series, 2/2

    Ep 546: Anikó Kada, TR Wines Tállya Tokaj, Tokaj Series, 2/2

    How the Tokaj Radicals continue to bring their unique energy to a shrinking Hungarian village: a seven-step producer deep-dive
     
    (00:00:08) Episode intro
    (00:02:17) TR Wines Origin Story
    (00:04:56) Previous experience
    (00:08:44) Early days in Tokaj and Regional culture
    (00:11:34) TR Wines Culture
    (00:18:46) Virtual Tour of growing sites at Tállya and Szent Tamas
    (00:26:58) Geology in Tokaj and surrounding regions
    (00:31:10) Viticulture philosophy and organic production in Tokaj
    (00:39:50) Winemaking approach
    (00:42:56) Wine Tasting Intro
    (00:43:26) Wine 1: TR Organic Pét-Nat 2022
    (00:47:30) Wine 2: TR Dry 2018 (http://www.trmuvek.hu/downloads/TR_betetlapok_dry_2018_eng.pdf)
    (00:51:30) Wine 3: TR Édes 2019 (http://www.trmuvek.hu/downloads/TR_betetlapok_edes_2017_eng.pdf)
    (00:56:58) Wine 4: TR Szamorodni 2017 (http://www.trmuvek.hu/downloads/TR_betetlapok_szamorodni_2017_eng.pdf)
    (01:01:16) Wine 5: TR Tokaji Aszú 2017 
    (01:06:40) UK Market
     
    If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/546
    If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌
    Intro and outro music
    The New Investors
    http://newinvestors.dk/
    Contact: glenn@velournet.dk
    GUEST CONTACT: Anikó Kada, TR Wines Tállya Tokaj
    www.trmuvek.hu/en/
    https://www.the-buyer.net/tasting/wine/single-vineyard-furmint-february-5-0/
    Date recorded: 7 Jul 2023
    Listen and subscribe: www.interpretingwine.com/546
    CONTACT ME:
    Email: hello@interpretingwine.com
     
    Tokaj series direct links
    www.interpretingwine.com/545 László Pelle, Pelle Pince
    www.interpretingwine.com/546 Anikó Kada, TR Wines Tállya Tokaj
     

    • 1 hr 9 min
    Ep 545: László Pelle, Pelle Pince, Tokaj Series, 1/2

    Ep 545: László Pelle, Pelle Pince, Tokaj Series, 1/2

    I’m Lawrence Francis, Host of Interpreting Wine, welcoming you to the Tokaj Special Series. Across these 2 episodes recorded in July 2023 we’ll be exploring the modern Tokaj scene in the company of 2 producers. Undoubtedly the most up-to-date exploration of Tokaj available anywhere in podcast format. Subscribe to be alerted when new series episodes go live.
    We kick things off today in the company of László Pelle of Pelle Pince
    (00:00:08) Episode intro
    (00:02:01) Pelle Pince Origin Story
    (00:05:01) A Family Business
    (00:10:24) Recruiting the new winemaker
    (00:13:14) Moving to the region
    (00:16:16) Snapshot of modern Tokaj culture
    (00:21:31) Virtual tour of growing sites at Szent Tamas
    (00:31:39) Influence of local water sources
    (00:38:06) Sparkling Wines in Tokaj
    (00:35:13) Wines tasted:
    Pelle Tokaji Pezsgő Brut Nature 2019
    Pelle Betsek Furmint- Hárslevelű 2019
    Pelle Szent Tamás Furmint 2018
    Borange (100% Hárslevelű)
    Zsófia Cuvée 2019
    Pelle Tokaji Aszú 6 puttonyos 2018
    If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/545
    If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌
    Intro and outro music
    The New Investors
    http://newinvestors.dk/
    Contact: glenn@velournet.dk
    GUEST CONTACT: László Pelle, Pelle Pince
    https://www.instagram.com/pellepince/
    UK importer
    Winemakers Club - thewinemakersclub.co.uk 
    john@thewinemakersclub.co.uk 4420 7236 2936
    Date recorded: 6 July 2023
    Listen and subscribe: www.interpretingwine.com/545
    CONTACT ME:
    Email: hello@interpretingwine.com
    Tokaj series direct links
    www.interpretingwine.com/545 László Pelle, Pelle Pince
    www.interpretingwine.com/546 Anikó Kada, TR Wines Tállya Tokaj
     

    • 1 hr 14 min

Customer Reviews

4.4 out of 5
26 Ratings

26 Ratings

Alexstrath1 ,

Amazing host with great stories

Lawrence is one of the best hosts - you can tell he truly respects the wine world and brings on incredibly knowledgeable guests to share their passion.

krolando ,

Great Series of Informative Interviews

These podcasts were a godsend for me as I prepare for my final WSET Diploma exam.
With the exam delays related to Covid, I had, admittedly, gotten a bit off track. These powerhouse interviews with award-winning WSET Diploma recipients really inspired me to get serious about my studies again.
Chock-full of practical advice covering a range of topics including theory study strategies and exam technique, as well as tips to maximize your approach to the tasting notes portion of the exams are invaluable information for any WSET Diploma student. Thank you to all the participants and to Interpreting Wine for putting the series together.

wine stewardess ,

WSET diploma student summit

This is by far the best information I’ve ever had in attacking the WSET diploma. I enjoyed all of the participants and learned loads from each one.
Thank you!

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