158 episodes

Welcome to the Vitafoods Insights Podcast!
Join us as we explore the latest science and innovation, helping the global health & nutrition industry connect, develop, and progress.

For more content from Vitafoods Insights, make sure to check our website at vitafoodsinsights.com

The Vitafoods Insights Podcast Informa Markets

    • Health & Fitness

Welcome to the Vitafoods Insights Podcast!
Join us as we explore the latest science and innovation, helping the global health & nutrition industry connect, develop, and progress.

For more content from Vitafoods Insights, make sure to check our website at vitafoodsinsights.com

    Turning waste into valuable ingredients and commercial gains

    Turning waste into valuable ingredients and commercial gains

    Exploring how sustainable practices can lead the nutraceutical industry to leverage food waste by-products into profitable ingredients and products.
    For this sustainability series podcast episode, Debora Campos, founder and CEO of https://agrogrintech.com/ (AgroGrIN Tech) startup, joined us to share more about how sustainability practices and action points can lead the industry to partake into and drive a circular economy.
    Tune in to hear about:
    The importance for nutraceutical industries to consider new solutions for a more sustainable future
    AgroGrIN Tech new technologies and processes’ benefits
    AgroGrIN Tech’s first case study helping a company to become more sustainable
    The steps to consider when implementing a circular economy through the supply chain
    Industry’s whitespaces and the focus of startups to help the industry help to tackle these and the Sustainable Development Goals (SDGs)
    Guest: Debora Campos, founder and CEO of https://agrogrintech.com/ (AgroGrIN Tech)
    If you like the show, make sure to subscribe and follow the https://the-vitafoods-insights.captivate.fm/ (Vitafoods Insights podcast). Feel free also to recommend the show to a friend that you think would enjoy it.
    For more content from Vitafoods Insights, make sure to check our website: https://www.vitafoodsinsights.com/ (https://www.vitafoodsinsights.com/)

    • 14 min
    Talking about hemp with EIHA

    Talking about hemp with EIHA

    The European Industrial Hemp Association (EIHA) shares commercial opportunities for hemp and key industry updates.
    For this podcast episode, Lorenza Romanese, the managing director of the European Industrial Hemp Association (EIHA) joined us to share more hemp.
    Tune in to hear about:
    The European Industrial Hemp Association (EIHA) and its mission
    Why should business owners in the nutraceutical and functional food/beverage industry take a chance on hemp?
    The legal situation for CBD and other hemp food products
    The work EIHA is undertaking to provide science-based information when it comes to the level of safety of hemp food products
    Insights on the future of hemp foods and food supplements in Europe
    Guest: Lorenza Romanese, managing director of the European Industrial Hemp Association
    If you do like the show, make sure to subscribe and follow the https://the-vitafoods-insights.captivate.fm/ (Vitafoods Insights podcast). Feel free also to recommend the show to a friend that you think would enjoy it.
    For more content from Vitafoods Insights, make sure to check our website: https://www.vitafoodsinsights.com/ (https://www.vitafoodsinsights.com/)

    • 11 min
    Supporting cognitive wellness with science-based ingredients

    Supporting cognitive wellness with science-based ingredients

    Consumers are looking for unique ways to address stress and enhance focus; however, Clutch Cognition developed its ‘solution’ from the science, not market whitespace, route.
    In an increasingly digital and connected world, consumers are constantly plugged in and engaged. While this has boosted connectivity, in many cases, it has also led to challenges in keeping focus and raised stress levels. At the same time, there is a greater awareness of the potential of nutrition to enhance whole body wellness—body and mind. What could a solution look like that took the best of ingredient science and delivered it in a convenient format? Rune Rønhave Laursen, the CEO and founder of Clutch Cognition, sought to put this connection into action. After working for more than a decade in nutrition and biotechnology, he was intrigued by myriad ingredients with benefits to cognitive wellness that had solid scientific substantiation. Over several years, he put his ‘biohacking’ expertise to work to yield a new solution.
    Tune in to hear more about:
    Why grounding product development in science, not just consumer interest, yields a solution with a longer-tail opportunity.
    The type of ingredients fuelling Clutch Cognition, and the potential for synergistic effects.
    Market reaction and global interest in solutions for focus and mental wellness.
    Expected growth for the company in the years ahead.
    Guest: Rune Rønhave Laursen, CEO and founder, https://clutchcognition.com/?gclid=EAIaIQobChMIzfLgg8fq8gIVy7HtCh38CAfUEAAYASAAEgKB__D_BwE (Clutch Cognition)
    If you do like the show, make sure to subscribe and follow the https://the-vitafoods-insights.captivate.fm/ (Vitafoods Insights podcast). Feel free also to recommend the show to a friend that you think would enjoy it.
    For more content from Vitafoods Insights, make sure to check our website: https://www.vitafoodsinsights.com/ (https://www.vitafoodsinsights.com/)

    • 10 min
    September Industry Highlights

    September Industry Highlights

    Insights on brand communication strategies, go-to-market guidance, social responsibility and more.
    In September, Vitafoods Insights explored topics including brand marketing communications in the post-COVID landscape, tips on go-to-market strategies and partnering with manufacturers, and guidance on developing a comprehensive sustainability strategy. Catch up on what you might have missed this past month:
    New https://www.vitafoodsinsights.com/market-trends/four-ways-covid-19-driving-trends-consumer-nutrition (research) on how the COVID-19 pandemic impacted consumers’ interest in health and wellness products
    Understanding https://www.vitafoodsinsights.com/business-operations/discover-value-corpsumer-communications (‘corpsumer’ communication), and https://www.vitafoodsinsights.com/business-operations/understanding-corpsumer-communicationpodcast (tips to make it work) for your business
    Opportunities for https://www.vitafoodsinsights.com/market-trends/will-sportspeople-embrace-insect-protein-supplementation (insect protein) in product formulation
    Guidance on developing an effective https://www.vitafoodsinsights.com/reports/go-market-guide-report (go-to-market partnership) with a contract manufacturer, including questions to ask.
    Why private-public partnerships are the https://www.vitafoodsinsights.com/sustainability-and-transparency/better-health-and-nutrition-through-public-private-engagement (future to address malnutrition), and the integration of https://www.vitafoodsinsights.com/sustainability-and-transparency/malnutrition-and-nutraceutical-industrypodcast (social responsibility) into a sustainability initiative.
    If you do like the show, make sure to subscribe and follow the https://the-vitafoods-insights.captivate.fm/ (Vitafoods Insights podcast). Feel free also to recommend the show to a friend that you think would enjoy it.
    For more content from Vitafoods Insights, make sure to check our website: https://www.vitafoodsinsights.com/ (https://www.vitafoodsinsights.com/)
    https://www.vitafoods.eu.com/en/welcome.html (Learn more and register for free to attend the Vitafoods Europe 2021. )

    • 9 min
    Malnutrition and the nutraceutical industry

    Malnutrition and the nutraceutical industry

    Investigating how the nutraceutical industry can – and must – tackle the global issue of malnutrition.
    The nutraceutical industry aims to provide more nutrition to more people, but worldwide 1 in 3 people in the world suffer from malnutrition. Ahead of her contribution to the sustainability panel discussion at Vitafoods Europe 2021, Christina Nyhus Dhillon, Senior Technical Specialist at the https://www.gainhealth.org/homepage (Global Alliance for Improved Nutrition,) explains why the nutraceutical industry must take responsibility for the nutrition of its supply chain in order to meet consumer demand, see a return on investment and tackle the problem of global hunger.
    Tune in to learn about:
    The relationship between malnutrition and the nutraceutical industry
    How brand can promote the importance of a socially sustainable supply chain
    How businesses can employ transparency and certifications to testify to the sustainability of their products
    The business case for ensuring workforce nutrition
    How businesses can begin tackling malnutrition in their supply chain
    https://www.vitafoods.eu.com/en/welcome.html (Learn more and register for free to attend the Vitafoods Europe 2021. )
    Guest: Christina Nyhus Dhillon, Senior Technical Specialist at the https://www.gainhealth.org/homepage (Global Alliance for Improved Nutrition (GAIN))
    If you do like the show, make sure to subscribe and follow the https://the-vitafoods-insights.captivate.fm/ (Vitafoods Insights podcast). Feel free also to recommend the show to a friend that you think would enjoy it.
    For more content from Vitafoods Insights, make sure to check our website: https://www.vitafoodsinsights.com/ (https://www.vitafoodsinsights.com/)

    • 17 min
    Understanding 'Corpsumer communication'

    Understanding 'Corpsumer communication'

    A walk through the concepts and values of Corpsumer communications— when traditional B2B thought leadership meets B2C consumer communications.
    As part of https://www.vitafoods.eu.com/en/welcome.html (Vitafoods Europe 2021), Gillian Fish, CEO at The 6AM Agency will share her expertise on the topic of ‘Leveraging 'Corpsumer communication' for brand leadership’. Ahead of her presentation,
    she joined us and commented on:
    The socio-cultural trends are impacting health and nutritional product categories
    in this pandemic era; and how these trends are influencing marketing and communications
    strategies for raw material and finished goods brands
    What is a ‘Corpsumer communication’ strategy and how has it been influenced
    by thought leadership? And what are the foundational strategies and tactics for
    a successful Corpsumer communications strategy?
    The tools brands need to get started with a Corpsumer communications approach
    ESOV and measurement metrics to assessROI
    For more information on the value of Corpsumer communications, check out Gillian’s https://www.vitafoodsinsights.com/business-operations/discover-value-corpsumer-communications (article here).
    For further information, make sure to tune in for Gillian’s keynote presentation as part of our Vitafoods Europe this September 27.
    https://www.vitafoods.eu.com/en/welcome.html (Learn more and register for free to attend the Vitafoods Europe 2021. )
    Guest: Gillian Fish, CEO at http://www.the6amagency.com.au/ (The 6AM Agency)
    If you do like the show, make sure to subscribe and follow the https://the-vitafoods-insights.captivate.fm/ (Vitafoods Insights podcast). Feel free also to recommend the show to a friend that you think would enjoy it.
    For more content from Vitafoods Insights, make sure to check our website: https://www.vitafoodsinsights.com/ (https://www.vitafoodsinsights.com/)

    • 33 min

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