29 episodes

brndBuilder Academy Podcast is a show where we discuss content marketing best practices and latest trends. Hosted by a digital marketing agency, brndMethod Media Group, each episode features interviews with successful entrepreneurs and marketing experts, delving into their strategies and insights on how to build a successful business.

brndBuilder Academy Podcast brndBuilder Academy Podcast

    • Business
    • 5.0 • 9 Ratings

brndBuilder Academy Podcast is a show where we discuss content marketing best practices and latest trends. Hosted by a digital marketing agency, brndMethod Media Group, each episode features interviews with successful entrepreneurs and marketing experts, delving into their strategies and insights on how to build a successful business.

    3 Simple Marketing Funnels to Nurture Leads and Grow Your Business

    3 Simple Marketing Funnels to Nurture Leads and Grow Your Business

    Welcome, or welcome back to the brndBuilder Academy Podcast, where we dive into the latest trends in content marketing and share valuable insights you can apply to elevate your content strategy.

    Today, we’re talking about the challenges of lead nurturing and three simple marketing funnels that can help. 

    First up is the Lead Magnet Funnel, designed to attract leads through free resources like ebooks or webinars. You create a landing page, followed by a thank-you page with access to the offer. A series of automated emails then provide value and build trust, eventually leading to a product pitch.

    Next, we have the Webinar Funnel, which educates leads on relevant topics before pitching your offer at the end. It starts with a registration page, followed by a confirmation page with webinar details. The webinar itself should be engaging and informative, with a follow-up email sequence providing extra value and another opportunity to pitch.

    Lastly, the Product Launch Funnel generates excitement for your new product or service. Begin with a pre-launch phase, using landing pages, teaser emails, and social media ads. The launch day features special offers and limited-time deals, while the post-launch phase focuses on customer follow-up and nurturing.

    Remember, these funnels aim to provide value and build trust with your leads. Implementing a solid follow-up process is crucial for success. 

    Thanks for tuning in, and we'll catch you next time on the brndBuilder Academy Podcast!

    If you enjoyed the episode, don't forget to like, subscribe, and leave a review. Thanks!

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    // TOOLS WE USE

    📥 GetResponse: https://www.getresponse.com/?a=JaxQCrqTCD 

    💵 Gusto: https://gusto.com/r/kellif (Sign-up and receive $100 Gift Card when you use this link)

    DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you! Thank you for supporting my channel so I can continue to provide you with free content each week!

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    🎙️SUBSCRIBE TO THE PODCAST ON APPLE PODCAST • https://apple.co/2vblfbb 

    //STAY CONNECTED 

    📚Instagram: https://www.instagram.com/brndBuilderAcademy/ 

    📬Email: info@brndbuilderacademy.com 

    The brndBuilder Academy Podcast is a show where we discuss content marketing best practices and latest trends. Hosted by digital marketing agency, brndMethod Media Group, each episode features interviews with successful entrepreneurs and marketing experts, delving into their strategies and insights on how to build a successful business.

    • 7 min
    Mastering Growth Hacking: Scaling Strategies, Learning from Failure, and Data-Driven Experimentation

    Mastering Growth Hacking: Scaling Strategies, Learning from Failure, and Data-Driven Experimentation

    In this episode, we have an exciting conversation with Hamlet Azarian, the CEO and Founder of Azarian Growth Agency. Join us as we delve into the fascinating world of growth hacking and discover its true meaning as an experimentation process.



    Hamlet brings a wealth of experience in helping startups scale, and he shares invaluable insights on the importance of learning from failed experiments. We explore common mistakes that companies make when implementing growth hacking strategies, such as overlapping experiments and starting at the wrong stage of the funnel. 



    Throughout our conversation, we emphasize the iterative nature of growth experimentation. It's not a one-time thing; it's an ongoing process of analyzing data, testing hypotheses, and making continuous improvements. Hamlet underscores the significance of understanding your target audience, standing out from your competitors, and effectively communicating your unique value proposition.



    The beauty of growth experimentation lies in its versatility. Whether you're in a technical or non-technical field, this flexible methodology can be applied to your company for ongoing improvement and scalable success. If you're ready to take your business to new heights, this episode is a must-watch!

    If you enjoyed the episode, don't forget to like, subscribe, and leave a review. Thanks!



    GUEST INFORMATION

    https://azariangrowthagency.com/ 

    https://www.linkedin.com/in/hamletazarian/ 

    https://twitter.com/hamletazarian 



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    // TOOLS WE USE

    📥 GetResponse: https://www.getresponse.com/?a=JaxQCrqTCD 

    💵 Gusto: https://gusto.com/r/kellif (Sign-up and receive $100 Gift Card when you use this link)

    DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you! Thank you for supporting my channel so I can continue to provide you with free content each week!



    -----------------------



    🎙️SUBSCRIBE TO THE PODCAST ON APPLE PODCAST • https://apple.co/2vblfbb 



    //STAY CONNECTED 

    📚Instagram: https://www.instagram.com/brndBuilderAcademy/ 

    📬Email: info@brndbuilderacademy.com 



    The brndBuilder Academy Podcast is a show where we discuss content marketing best practices and latest trends. Hosted by digital marketing agency, brndMethod Media Group, each episode features interviews with successful entrepreneurs and marketing experts, delving into their strategies and insights on how to build a successful business.

    • 22 min
    AI in Design - Balancing Innovation and Human Expertise

    AI in Design - Balancing Innovation and Human Expertise

    Welcome, or welcome back to the brndBuilder Academy Podcast, where we dive into the latest trends in content marketing and share valuable insights you can apply to elevate your content strategy. 



    In this episode, we speak with Bridget Fields, Founder and Creative Director of Design Show Marketing - an advertising and communications company dedicated to partnering with clients who make a positive impact on society. 



    We discuss the crucial role of digital marketing in today's landscape and how it influences both Design Show Marketing and their clients. 



    Bridget highlights the challenges of introducing digital strategies to older generations and emphasizes the importance of showcasing the people and processes behind a company. She also shares a successful content marketing campaign focused on government contracting and the power of AI in design. 



    Bridget's creative process and team dynamics are explored, emphasizing the balance between creativity and business objectives. 



    Don't miss this episode packed with valuable advice and actionable strategies for content marketing success. 



    If you enjoyed the episode, don't forget to like, subscribe, and leave a review. Thanks!



    GUEST INFORMATION

    https://designshowmarketing.com/

    info@designshowmarketing.com

    https://www.instagram.com/designshowmarketing/

    https://www.linkedin.com/company/designshowmarketing/

    https://www.facebook.com/designshowmarketing



    The brndBuilder Academy Podcast is a show where we discuss content marketing best practices and latest trends. Hosted by digital marketing agency, brndMethod Media Group, each episode features interviews with successful entrepreneurs and marketing experts, delving into their strategies and insights on how to build a successful business.

    • 14 min
    Content Marketing 101: 5 Proven Tips for Creating a Winning Strategy!

    Content Marketing 101: 5 Proven Tips for Creating a Winning Strategy!

    Hello there, content creators! Today we're diving into the wonderful world of content marketing strategy. If you're feeling overwhelmed or stuck, don't worry – we've got you covered. In this episode, we're sharing five best practices that will help you develop and execute a successful content marketing plan.

    First up, we'll talk about defining your audience and creating buyer personas. Who are your ideal customers, and what makes them tick? We talk about the importance of creating buyer personas that will help you craft content that speaks directly to their needs.

    Next, we'll chat about setting clear goals and KPIs. It's important to know what you want to achieve with your content marketing strategy and how you'll measure success. We'll share some common goals that will help you track your progress.

    Then, we'll get into the nitty-gritty of creating a content calendar. Trust us, it's not as boring as it sounds. A content calendar helps you stay organized and ensures that you're consistently producing content that aligns with your goals and resonates with your audience.

    Of course, we can't talk about content marketing without mentioning high-quality content. We'll give you some tips on how to create engaging, informative content that establishes thought leadership, builds trust with your audience, and drives traffic to your website.

    Last but not least, we'll discuss the importance of promoting your content. You can create the best content in the world, but it won't do you any good if nobody sees it. We'll show you how to use social media, email marketing, and other channels to get your content in front of the right people.

    So, if you're ready to take your content marketing strategy to the next level, tune in to this episode!

    //STAY CONNECTED 

    📚 Instagram: https://www.instagram.com/brndBuilderAcademy/ 

    📬 Email: info@brndbuilderacademy.com 



    The brndBuilder Academy Podcast is a show where we discuss content marketing best practices and latest trends. Hosted by digital marketing agency, brndMethod Media Group, each episode features interviews with successful entrepreneurs and marketing experts, delving into their strategies and insights on how to build a successful business.

    • 4 min
    Episode 08: Content Marketing Expectations vs. Reality (Pt. 1)

    Episode 08: Content Marketing Expectations vs. Reality (Pt. 1)

    Content marketing can and should support sales but for the most part there isn't a straight line between you posting today and making a sale tomorrow. Or even 30 days from now.

    In this episode, we share a few common misconceptions about Content Marketing so you can strategize accordingly and manage your expectations.

    Check out the video on our YouTube: https://youtu.be/eVp8KT_oGXU

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    If you enjoyed today's show, please share, follow and leave a review. Thank you for listening to the brndMethod Media Podcast and we’ll see you in the next episode.

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    brndMethod Media Group is a digital marketing agency and we help our clients amplify their digital presence based on strategies that align with their conversion goals.

    Our service offering includes digital strategy & consulting, website design, podcast production and content marketing.

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    Here is how you can work with us here at brndMethod:

    ⚡️CHECK OUT OUR WORK: www.brndMethod.com

    ⚡️BOOK A DISCOVERY CALL: https://hello.dubsado.com/public/form/view/60db5d548f65c317e97a1a0c

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    Connect with us on Social Media:

    Instagram: https://www.instagram.com/brndmethod/

    LinkedIn: https://www.linkedin.com/company/brnd-method

    Facebook: https://www.facebook.com/brndMethod/

    Twitter: https://twitter.com/brndmethod

    Don’t forget to Subscribe to the channel: https://www.youtube.com/channel/UCL3X8xknaN3x6_aLq7JEkJQ?sub_confirmation=1

    • 5 min
    Episode 07: 5 Reasons to Start a Podcast for Your Business

    Episode 07: 5 Reasons to Start a Podcast for Your Business

    It’s no secret that we are constantly being bombarded with marketing messages coming from a plethora of online and offline channels. From social media ads to email marketing campaigns, it can be difficult to cut through the noise and build authentic connections.

    In order for your business to survive, you have to be creative and open to trying new ways to reach your target audience.

    One marketing medium that continues to gain in popularity is Podcasts.

    In this episode, we give you 5 reasons why you should start a podcast for your business.

    Check out the video on our YouTube: https://youtu.be/k78n0I2H7UA

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    If you enjoyed today's show, please share, follow and leave a review. Thank you for listening to the brndMethod Media Podcast and we’ll see you in the next episode.

    ------------------------

    brndMethod Media Group is a digital marketing agency and we help our clients amplify their digital presence based on strategies that align with their conversion goals.

    Our service offering includes digital strategy & consulting, website design, podcast production and content marketing.

    ------------------------

    Here is how you can work with us here at brndMethod:

    ⚡️CHECK OUT OUR WORK: www.brndMethod.com

    ⚡️BOOK A DISCOVERY CALL: https://hello.dubsado.com/public/form/view/60db5d548f65c317e97a1a0c

    ------------------------

    Connect with us on Social Media:

    Instagram: https://www.instagram.com/brndmethod/

    LinkedIn: https://www.linkedin.com/company/brnd-method

    Facebook: https://www.facebook.com/brndMethod/

    Twitter: https://twitter.com/brndmethod

    Don’t forget to Subscribe to the channel: https://www.youtube.com/channel/UCL3X8xknaN3x6_aLq7JEkJQ?sub_confirmation=1

    • 4 min

Customer Reviews

5.0 out of 5
9 Ratings

9 Ratings

Starjunkie43 ,

A Marketing Must-Listen!

The brndBuilder podcast has quickly become a favorite in my feed. This is one of the most insightful podcasts I have come across. Kelli Kelly does such a great job of sharing her wisdom and experience. I’m impressed that it’s concise, has great content and actionable ideas. As a small business owner, I highly recommend checking the show out. You won’t be disappointed!

briel.kayla ,

An Amazing Podcast

The Digital Dive Podcast is my go to for my daily dose of entrepreneurship and digital media. Kelli Kelley does an amazing job at capturing the importance of using digital media for your business and its impact. Her guests are knowledgeable and entertaining! I would recommend this podcast to any business owner, small or large to gain insight on the latest in the digital media world.

ThatGenevieve ,

Digital Trends Demystified

The digital media scene changes daily, the podcast helps me stay current. I love that Kelli always has such great guests!

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