95 episodes

Welcome to the LADY-BRAINS podcast. Join your hosts and LADY-BRAINS co-founders Caitlin Judd and Anna Mackenzie, as they chat to the world’s most exciting entrepreneurs to tap into their knowledge and world class insights.
If you're a curious founder or founder-to-be then you're in the right place!
~ Connect with us ~
Sign up to our monthly non-spammy newsletter: www.ladybrains.com.au 
Follow us on Instagram: @lady.brains 
Chat to us in the Facebook group: the lady-brains clubhouse

LADY-BRAINS iHeartRadio Australia & LADY-BRAINS

    • Business
    • 4.3 • 15 Ratings

Welcome to the LADY-BRAINS podcast. Join your hosts and LADY-BRAINS co-founders Caitlin Judd and Anna Mackenzie, as they chat to the world’s most exciting entrepreneurs to tap into their knowledge and world class insights.
If you're a curious founder or founder-to-be then you're in the right place!
~ Connect with us ~
Sign up to our monthly non-spammy newsletter: www.ladybrains.com.au 
Follow us on Instagram: @lady.brains 
Chat to us in the Facebook group: the lady-brains clubhouse

    Brooke Johnston & Sarah Thornton - The Finders Keepers

    Brooke Johnston & Sarah Thornton - The Finders Keepers

    This episode is proudly brought to you by our favourite printer, Dymo. To check out Dymo’s new Label Writer 5 series, head to dymoonline.com.au.  
    In this episode, we’re chatting with Brooke & Sarah, the two best mates behind Australia’s biggest design market, The Finders Keepers. 
    Like all great relationships, they met each other on the dance floor, but it was their shared loved of fashion and design that saw them come together to work on a creative project; a market slash festival where they, and other creatives, could sell their own wares.  
    The first five years of their business was a financial struggle, until they decided they needed to build not only for love, but also for money.  
    We covered how they stayed motivated in those first five years, how the business model has evolved over time, why Partnerships has become a core part of their strategy, and what being a ‘courageous creative’ means to them and how it can help YOU overcome your creative blocks. 
    You’ll learn:  

    Why the duo had a fear of success, and how this played out as they hired their first employees and signed big contracts 

    Why Brooke calls herself the ‘hands’ of the business, and Sarah the ‘brains’ 

    Their top tips for building mutually fulfilling Brand Partnerships 

    The huge impact COVID had on their business, and how they managed to stay afloat 

    What Brooke advises you MUST have with you as a first-time stallholder 

    Why thinking of themselves as being ‘courageous creatives’ has encouraged them to overcome fear and give everything a go 


    ~ Connect with us ~ 
    Find us at www.ladybrains.com.au  
    Follow us on Instagram @lady.brains 
    Chat to us in the Facebook group, the lady-brains clubhouse
    Sign up for our online business course BASE CAMP here.
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 39 min
    Puno Dostres - I Love Creatives

    Puno Dostres - I Love Creatives

    This episode is proudly brought to you by Tribe Skincare, Australia's leading skincare for sensitive skin. For 10% off the entire range, plus free shipping, use LADYBRAINS at the checkout. Head to www.tribeskincare.com.au
    In this episode, we're chatting with Puno Dostres, the founder of I Love Creatives; a digital platform for creatives who want to learn new skills, find new pathways, and be part of a good vibes community. Puno started I Love Creatives in 2014, and it began as a simple weekly email, which curated all the creative things that were happening in Downtown LA. Over the years this newsletter grew by word of mouth, and with it, so did the community who rallied around the brand. Since then, I Love Creatives has grown to offer a whole range of products and services; including really cool online courses, a design studio (which, by the way, was responsible for the recent Girlboss  rebrand), a creative directory, an online store full of digital and physical products, an ad directory...and so much more.  
    You'll learn: 

    How she's built out multiple revenue streams and grown her team

    Why as a founder, doing the math on your personal finances is absolutely key to your business’s success

    About her strengths in project management, operations, systems and processes

    Why tracking your time and knowing exactly where you spend it is the precursor to scaling

    How her online courses make up the majority of her revenue

    How she won the Girlboss rebrand, and how it's changed her business since


    ~ Connect with us ~ 
    Find us at www.ladybrains.com.au  
    Follow us on Instagram @lady.brains 
    Chat to us in the Facebook group, the lady-brains clubhouse
    Sign up for our online business course BASE CAMP here.
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 44 min
    [LIVE from AAFW] Bianca Spender

    [LIVE from AAFW] Bianca Spender

    Bianca Spender is one of Australia’s most iconic fashion designers. In this special episode of the lady-brains podcast, recorded live from Afterpay Australian Fashion Week 2022, Bianca shares why this season’s collection was inspired by the ‘liberation of women’, and how creating this year’s runway actually liberated her in the process.  
    You'll learn:

    How Bianca balances her Excel spreadsheets and business brain, with her intense creative flair and vision  

    Why she’s thrown out the rulebook and has decided to embrace disruption in every area of her business  

    Why 50% of her collection is created with dead stock, and how her creative process adapts when she’s designing garments with the remnants in front of her  

    How Bianca was diagnosed with dyslexia in recent years and how this impacts the way she works 

    Why Bianca bought the brand off her mother, Carla Zampatti 

    How Bianca learnt the difference between P&L and cash flow the hard way 


    ~ Connect with us ~ 
    Find us at www.ladybrains.com.au  
    Follow us on Instagram @lady.brains 
    Chat to us in the Facebook group, the lady-brains clubhouse
    Sign up for our online business course BASE CAMP here.
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 54 min
    Kayla Houlihan - Tribe Skincare (Part 2)

    Kayla Houlihan - Tribe Skincare (Part 2)

    We’re thrilled to have Kayla from Tribe Skincare back on the podcast! We first chatted in February 2021 at a time when she was embarking on a complete redesign of Tribe Skincare’s visual brand identity. In this follow-up chat, we learn how the branding project went $100k over budget, how Tribe had its first six figure sales day ever during the relaunch, how, after many conversations and negotiations, her dream retailer Mecca decided not to pick up the brand, and how Kayla took this rejection and used it to build out an entirely new arm to the business instead. 
    You'll learn:

    The impact of going $100k over budget on cash flow, and where Kayla pulled back on spend across the rest of the business 

    Kayla’s new approach to influencer marketing, and why she’s investing more in content creation than paid posts 

    Why Kayla had to change the messaging and marketing around the rebrand after her customers responded differently than expected 

    How she cold emailed Jo Horgan, the founder of MECCA, which led to a series of meetings with buyers about being ranged in store 

    How Kayla pivoted the business into wholesale, and her successful sales strategies for getting brands on board 

    Getting the 5 year business itch


    ~ Connect with us ~ 
    Find us at www.ladybrains.com.au  
    Follow us on Instagram @lady.brains 
    Chat to us in the Facebook group, the lady-brains clubhouse
    Sign up for our online business course BASE CAMP here.
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 45 min
    Paris Thomson - SIRAP

    Paris Thomson - SIRAP

    How do you make a name for yourself, as a young, ambitious creative? Today's guest is Paris Thomson, founder of video production studio SIRAP. SIRAP exists to solve creative and communication challenges for their clients through the power of moving imagery. Their client list is impressive; they work with brands like Lexus, Melbourne Symphony Orchestra, The Design Files, David Jones, and many more. 
    Paris started the business at the ripe old age of 24, quickly learning that hassling and hustling was a successful way to open doors. She is an example of someone who has taken a creative passion, videography, and turned it into a commercially successful business. 
    In this chat you'll learn:

    How Paris has built structure and process within a creatively-led business

    Why Paris believes hassling and hustling is the way to open doors

    How brands can integrate video content into their overall marketing plan

    Paris's approach to business development and sales (and why she loves doing deals over a wine)


    ~ Connect with us ~ 
    Find us at www.ladybrains.com.au  
    Follow us on Instagram @lady.brains 
    Chat to us in the Facebook group, the lady-brains clubhouse
    Sign up for our online business course BASE CAMP here.
    Check out Melbourne Innovation Centre's 'Digital Solutions' Program here.
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 47 min
    [Chat] Got a cracking biz idea? Start here.

    [Chat] Got a cracking biz idea? Start here.

    Got a cracking business idea but no clue where to start? Have you downloaded a business plan template, before getting totally overwhelmed as to how to fill it out? If so, we’re here to help 😃
    In this episode, we share all the ins and outs of our new business course BASE CAMP. It's designed to help almost founders create a business plan and launch a business.

    We chat about:

    Who the course is designed for.

    How each module of the course covers an area of a business that traditionally make it into the business plan template – like the customer, offer, finance, brand and marketing. 

    Why we mined 90+ podcast interviews for the best lessons, insights and examples from our guests, and peppered these throughout the course content.

    What you'll walk away with once you're done.


    If you’re serious about turning that idea in your head into a real-life business, OR if you're an early stage founder and feel like you need help to lay solid foundations for growth, sign up for Base Camp at www.ladybrains.com.au/basecamp
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 16 min

Customer Reviews

4.3 out of 5
15 Ratings

15 Ratings

Paige Hobson ,

Must listen show!

Caitlin and Anna hit the nail on the head with this show! I love that I feel like I’m both being motivated

Blairemagazine ,

Must listen!!

Love this podcast so much! Get around it and learn from the best women in biz.

partyshirt112 ,

Love this podcast!!!

These Aussie gals have created an educational and super easy to listen to podcast. If you’re looking for great business advice listen here!!!!

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