51 episodes

You’re listening to Swipe Up, an influencer's sneak peek into the PR world. Created by Katherine Saviola McDermott, a public relations and influencer marketing expert, every week, you can expect insider interviews with top bloggers, Instagramers and Youtubers. We'll dive into their strategies, stories, and struggles - so you can take their advice back to YOUR business.

Katherine has landed clients in Forbes, BuzzFeed, and WSJ with client roster of a former US senator, multi-million dollar tech start ups, celebrities, and more. Most recently, working with some of the largest and most well known creators on YouTube and Instagram - and she’s brought that insider knowledge to bloggers over the last year and a half on her blog, Slightly Savvy.

Swipe Up Katherine McDermott

    • Business
    • 4.9, 52 Ratings

You’re listening to Swipe Up, an influencer's sneak peek into the PR world. Created by Katherine Saviola McDermott, a public relations and influencer marketing expert, every week, you can expect insider interviews with top bloggers, Instagramers and Youtubers. We'll dive into their strategies, stories, and struggles - so you can take their advice back to YOUR business.

Katherine has landed clients in Forbes, BuzzFeed, and WSJ with client roster of a former US senator, multi-million dollar tech start ups, celebrities, and more. Most recently, working with some of the largest and most well known creators on YouTube and Instagram - and she’s brought that insider knowledge to bloggers over the last year and a half on her blog, Slightly Savvy.

Customer Reviews

4.9 out of 5
52 Ratings

52 Ratings

Brittany Roche ,

Awesome podcast!

Love this podcast! Katherine gives such clear, actionable tips that make this whole world of influencer marketing a much less scary and confusing place. And the awesome planning and organizational tips help me to stay focused, less stressed, and able to run my business with a clear mind. Cannot recommend it enough!!

EDPyouknowme ,

Love it

Such a helpful show. I’ve learned so much about the influencer and PR world.

chelseavr ,

A Must Listen for Aspiring Influencers

Katherine is a charismatic and captivating host, who is clearly dedicated to providing her audience with the best content possible. Her interviews of co hosts are fun while also being informative and getting down to the nitty gritty of influencer marketing.

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